Information need,affect, and cognition of autonomic activity

Several studies have shown that bogus feedback of physiological change induces a greater liking for attractive stimuli. Other research suggests that the affective change induced by bogus feedback requires an opportunity to visually search change-associated stimuli for information which can account for its purported physiological effect. While there is considerable agreement among theorists that a greater disliking should obtain when the stimuli are unattractive (but a lack of data supporting this contention), there is disagreement about whether information searching is directed equally toward change-associated stimuli and no-change stimuli, or toward change-associated stimuli alone.Results of the present study support the contention that stimulus features determine the kind of affect experienced: change-associated slides depicting nudes are rated as more attractive than no-change-associated nudes, and change-associated slides depicting accident vitctims are rated as more repulsive than no-change-associated victims. Information seeking data are more consistent with the contention that information needs exist after both types of feedback.