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European norms and equations for a two dimensional presentation of values as measured with Schwartz's 21‐item portrait values questionnaire
Authors:Markku Verkasalo  Jan‐Erik Lönnqvist  Jari Lipsanen  Klaus Helkama
Institution:1. Department of Psychology, University of Helsinki, Finland;2. Department of Social Psychology, University of Helsinki, Finland
Abstract:The present study utilizes European Social Survey (ESS) data to introduce European norms and equations for computation of the Self‐Transcendence—Self‐Enhancement and Conservation—Openness to Change value dimensions, as measured with the 21‐item Portrait Values Questionnaire (PVQ). Our analysis of ESS round 1 and 2 data suggest that the two‐dimensional structure and the equations based on this structure are extremely robust. Presenting the two value dimensions besides the 10 basic values offers the advantages of (a) heightened reliability, (b) control of response tendency, and (c) possibility to present results in two‐dimensional space. Copyright © 2008 John Wiley & Sons, Ltd.
Keywords:
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