A cross‐cultural investigation into a reconceptualization of ethnocentrism

This investigation tests a reconceptualization of ethnocentrism based primarily on Sumner's definitions. Ethnocentrism is reconceptualized as ethnic group self‐centeredness, with four intergroup expressions of ingroup preference, superiority, purity, and exploitativeness, and two intragroup expressions of group cohesion and devotion. The reconceptualization was supported in Study 1 among 350 New Zealand participants and in Study 2 among 212 US, 208 Serbian, and 279 French participants. Ethnocentrism in each country consisted of two correlated second‐order factors representing intergroup and intragroup ethnocentrism and six first‐order factors representing the six primary expressions. Analyses in Study 2 supported the measurement invariance of the scale and a third‐order factor model, with one ethnocentrism factor at the broadest level of generalization. Ethnocentrism was empirically distinct from outgroup negativity and mere ingroup positivity. Intragroup ethnocentrism appeared primarily based on ethnic insecurity, personal self‐transcendence, and ethnic identification, whereas intergroup ethnocentrism appeared primarily based on self‐aggrandizement, warlikeness, and generally chauvinistic attitudes. Accordingly, although related, the two kinds of ethnocentrism tend to have quite differential implications for group attitudes and behaviors. Copyright © 2008 John Wiley & Sons, Ltd. This article was published online on 31 December 2008. Errors were subsequently identified. This notice is included in the online and print versions to indicate that both have been corrected date to be added later].