Memory for modality: Evidence for an automatic process

Three experiments were conducted to explore the “automatic” encoding of information about presentation modality and the use of such information during word retrieval. Children (Grades 2, 3, and 6) and adults (college students) were asked to attend to a mixed-modality (auditory and visual) list of nouns, then to recall the target words, and finally to identify the presentation modality of each word on a recognition list. Instructions (incidental vs. intentional), list length, and list organization (unrelated words vs. words from taxonomic categories) were varied across the experiments. Although these manipulations affected the recall of target words, they did not change the amount of modality information retained, which was clearly above chance in all three experiments. As predicted by the Hasher and Zacks (1979) model for automatic processing, there were no developmental changes on memory for modality, instructions to remember modality information had no effect on modality identification, and a tradeoff between word recall and modality identification rarely occurred.