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Communication Styles,Cultural Values,and Counseling Effectiveness With Asian Americans
Authors:Bryan S. K. Kim  Yong S. Park
Affiliation:1. Department of PsychologyUniversity of Hawaii at Hilo;2. Engemann Student Health CenterUniversity of Southern California
Abstract:This study examined counseling intervention designed for Asian Americans. Participants (N = 158) rated session effectiveness after viewing a videotape of a counselor using a culturally congruent or incongruent communication style. Analyses of variance showed that the incongruent style was viewed as more satisfying and credible than the congruent style. Factor analysis showed that participants perceived “being direct” and “maintaining harmony” styles, and multiple regression analyses revealed that these perceptions had a positive relationship with effectiveness.
Keywords:communication style  enculturation  acculturation  cultural values  Asian Americans
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