Cognitive processes in person perception: Retrieval of personality trait and behavioral information

The processes people use to retrieve information about another person's behavior and personality were investigated. Subjects viewed different lengths of segments from videotaped sequences of actors' behaviors. The subjects' reaction times to questions about the actors' behaviors and about personality traits were both an increasing function of the duration of the segment about which the questions were asked. These data were taken as an indication that people do, in general, carefully examine the contents of their memories in order to respond to questions about another person. In particular, an exhaustive serial search model was supported. Additional data and analyses demonstrated that relatively abstract trait terms usually were answered on the basis of the exhaustive search, while relatively specific trait terms were not. A two-stage process model was proposed to explain the differences in the results for the two types of trait terms.