The effect of embodying the elderly on time perception

The present study investigated the perception of stimulus durations represented by elderly faces or by young faces. In a temporal bisection task, participants classified intermediate durations as more similar to a short or a long reference duration. The results showed that the durations represented by elderly faces were less often classified as “long” than the durations represented by young faces. According to internal clock models of time perception, this shortening effect is due to a slowing down of the speed of the internal clock during the perception of elderly faces. Analyses also revealed an interaction between sex of face and sex of participant such that this shortening effect occurred only when the participants share the same sex than the stimulus faces. As discussed, this finding is quite consistent with embodied cognition approaches to information processing, but alternatives accounts are also considered.