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Effects of exposure to alcohol‐related cues on racial discrimination
Authors:Elena V. Stepanova  Bruce D. Bartholow  J. Scott Saults  Ronald S. Friedman
Affiliation:1. The University of Southern Mississippi, Hattiesburg, Mississippi, USA;2. University of Missouri, Columbia, Missouri, USA;3. University at Albany, State University of New York, Albany, New York, USA
Abstract:Prior research has shown that exposure to alcohol‐related images exacerbates expression of implicit racial biases, and that brief exposure to alcohol‐related words increases aggressive responses. However, the potential for alcohol cue exposure to elicit differential aggression against a Black (outgroup) relative to a White (ingroup) target—that is, racial discrimination—has never been investigated. Here, we found that White participants (N = 92) exposed to alcohol‐related words made harsher judgments of a Black experimenter who had frustrated them than participants who were exposed to nonalcohol words. These findings suggest that exposure to alcohol cues increases discriminatory behaviors toward Blacks.
Keywords:alcohol  priming  racial bias  discrimination
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