First impressions and professor reputation: influence on student evaluations of instruction

We examined the effects of professor reputation versus first impressions on student evaluations of instruction. Students in 19 Psychology courses completed course evaluation surveys either before meeting the instructor or 2 weeks into the semester. Both groups then completed the course evaluation again at the end of the semester. Unlike evaluations completed prior to meeting the professor, students’ ratings 2 weeks into the semester did not differ from end-of-semester evaluations. Therefore, students considered first impressions more important than professor reputation as determinants of their end-of-the semester evaluations. Results suggest that students form lasting impressions within the first 2 weeks of classes.

Norman J. BregmanEmail: