INCREASING SEAT BELT USE ON A COLLEGE CAMPUS: AN EVALUATION OF TWO PROMPTING PROCEDURES |
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| Authors: | Michael C Clayton Bridgett P Helms |
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| Institution: | 1. YOUNGSTOWN STATE UNIVERSITY;2. JACKSONVILLE STATE UNIVERSITY |
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| Abstract: | Seat belt use is an important factor in the prevention of automobile accidents involving injuries and fatalities. The current study used a multielement design to compare the “Click It or Ticket” and “Please Buckle Up—I Care” procedures. Results indicate that the Click It or Ticket prompt resulted in a 20‐percentage‐point increase in seat belt use, and Please Buckle Up—I Care resulted in a 14‐percentage‐point increase. |
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| Keywords: | prompting safety Click It or Ticket seat belts |
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