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The need for power and fear of assertiveness in English-speaking South African female graduates
Authors:R Hirschowitz  V Nell
Abstract:The present study demonstrated that Winter's (1973) power arousal procedure and scoring system for the need for power, which were developed in the United States, are valid for English-speaking South African female graduates. Subjects in whom the need for power had been aroused by a prerecorded inspirational speech (n = 20) had significantly higher n Power scores than matched nonaroused subjects (n = 20), T2(8, 31) = 56.17, p less than .01. Further, it was argued that the fear of assertiveness is a component of the need for power, and a scoring system for measuring this motive was suggested. Fear of assertiveness was shown to correlate significantly with various behavioral and dispositional measures of assertiveness, relating especially to a dependency pattern of behavior.
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