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Information to go: Fluency enhances the usability of primed information
Authors:Michael Hä  fner,Diederik A. Stapel
Affiliation:a Department of Social and Organizational Psychology, Utrecht University, Heidelberglaan 1, NL-3584 CS Utrecht, The Netherlands
b Tilburg Institute for Behavioral Economics Research (TIBER), Tilburg University, P.O. Box 90153, 5000 LE Tilburg, The Netherlands
Abstract:
Keywords:Processing fluency   Priming   Hedonic marking   (Judged) usability
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