The Dimensions of Generalized Prejudice within the Dual-Process Model: the Mediating Role of Moral Foundations

In our study we investigated how individualizing and binding moral foundations partially mediate the relationship between the attitudinal clusters of right-wing authoritarianism (RWA) and social dominance orientation (SDO), and the dimensions of generalized prejudice. We found that binding moral foundations partially mediate the association between RWA and negative attitudes towards dissident and dangerous groups, while individualizing moral foundations had a positive relationship with the evaluations of all three clusters of dissident, dangerous, and derogated outgroups, and partially mediated the effects of both SDO and RWA. Based on these results we claim that intergroup attitudes are at least partly determined by moral concerns, and different personal needs activate or inhibit different moral concerns. Furthermore, while individualizing moral foundations seem to have a universal prejudice reducing effect, the effect of binding foundations is selective, increasing prejudice principally against dangerous and derogated outgroups that threaten one’s personal need for security and certainty.