A perception-based cognitive map of the pedestrian perceived quality of service on urban sidewalks

A better understanding of what walking entails is important in sustainable transportation planning. Recent research has shown that perceptions have a higher power to explain the quality of service (QoS) than objective measures have; the latter being typically used in the pedestrian level of service methodologies. Despite the existing research on perceptions and QoS in other transportation fields, very little information has been found in the literature that can explain a clear cognitive structure that defines the pedestrian QoS. In this research, we propose a cognitive map to make it possible to understand and explain pedestrian sidewalk QoS of a given infrastructure when walking, based on perceptions. We gathered the perceptions of 1056 pedestrians on-site, regarding the attributes (indicators) identified in the literature review in 30 locations in Bogotá, Colombia. Based on an Exploratory Factor Analysis, we developed a conceptual model through Structural Equation Modeling. We found that seven latent variables (LVs) (i.e., Sidewalk characteristics, Externalities, Surrounding, Discomfort, Bike hassles, Protection, and Amenities) interrelate to each other, forming a pedestrian cognitive map. QoS is directly explained by how pedestrians perceive the LVs sidewalk characteristics and surrounding and indirectly by the rest of LVs. The cognitive map shows three LVs related to the interaction between pedestrians and other transportation modes (i.e., externalities, discomfort, and bike hassles) that impact the perceived QoS negatively, and four LVs related to the interaction between pedestrians and different elements of the sidewalk (i.e., sidewalk characteristics, surrounding, amenities, and protection) that impact the perceived QoS positively. To understand pedestrian perceptions when walking and the path that these perceptions follow to develop a QoS perception provides an accurate tool by which to improve the QoS from the useŕs perspective, generating a new opportunity to provide better pedestrian facilities.