Cognitive guidelines for simplifying medical information: Data framing and perception

In this paper, 1 describe psychological guidelines for simplifying medical information — methods to aid the perception and recognition of abnormalities in medical test reports. These techniques resemble natural human editing strategies outlined in prospect theory. The methods pre-edit data as humans do but to reduce human effort. I review empirical studies assessing these techniques and discuss needs for further research.     

Future directions in engineering ethics research: microethics, macroethics and the role of professional societies

Three frames of reference for engineering ethics are discussed—individual, professional and social—which can be further broken down into “microethics” concerned with individuals and the internal relations of the engineering profession and “macroethics” referring to the collective social responsibility of the engineering profession and to societal decisions about technology. Few attempts have been made at integrating microethical and macroethical approaches to engineering ethics. The approach suggested here is to focus on the role of professional engineering societies in linking individual and professional ethics and in linking professional and social ethics. A research program is outlined using ethics support as an example of the former, and the issuance of position statements on product liability as an example of the latter. An earlier version of this paper was presented at the International Symposium on Technology and Society 2000 (ISTAS 2000), Rome, Italy, 7 September 2000. Joseph R. Herkert directs a dual-degree program in engineering and humanities/social sciences and is editor of Social, Ethical, and Policy Implications of Engineering (Wiley/IEEE Press).     

Showing-off behaviour of nursery children

Assertive behaviours like showing-off have an important role for a child in getting attention from other children in a class without being aggressive. This study presented the showing-off behaviour in an English nursery school, and later it was discussed in comparison with that in the German kindergartens reported by Hold-Cavell. As a result, the English children performed showing-off behaviours at only one-half the frequency of German children. No sex difference was seen in either showing-off or physical aggression in the nursery class. The frequency of showing-off did not correlate with that of physical aggression; this result is discussed in terms of Hinde's motivational postulate. Showing-off behaviour is deserving of the further studies cross-culturally and onto-genetically.     

Embedding Logics into Product Logic

We construct a faithful interpretation of ukasiewicz's logic in product logic (both propositional and predicate). Using known facts it follows that the product predicate logic is not recursively axiomatizable.We prove a completeness theorem for product logic extended by a unary connective of Baaz [1]. We show that Gödel's logic is a sublogic of this extended product logic.We also prove NP-completeness of the set of propositional formulas satisfiable in product logic (resp. in Gödel's logic).     

The modified star graph and the petal diagram: two new visual aids for discrete alternative multicriteria decision making

Many studies have looked into the provisions of visual aids to multicriteria decision making. However, most of them have separated the display of alternative profiles and criteria weight information into two displays. This makes the analysis of the relationship between the criteria and alternatives and the effect of changing the criteria weights on the decision difficult. In this study, displays that can incorporate the display of both alternative profiles and criteria weight information for discrete alternative multicriteria decision-making problems are examined. The simple additive model is the multicriteria analysis method used. The result is two new visual aids for representing data of multicriteria decision-making problems, the modified star graph and the petal diagram. This paper discusses the two displays and compares their strengths and weaknesses. The results of a preliminary test conducted to evaluate the effectiveness of the displays are also included. © 1998 John Wiley & Sons, Ltd.     

产品也会皱眉头? 产品的“侵略性表情”对消费者的影响

消费者经常在产品外观设计中看到"表情",这些由企业有意或无意塑造的面孔元素会影响到消费者对产品的态度。当前,关于产品外观表情对消费者态度影响方面的研究仍存在结论不一致、机制不明确和边界不清楚等问题。本研究通过3次分离的实验,验证了对于奢侈程度较高的产品(品牌),侵略性的表情相较友好的表情,更能够获得消费者的青睐;而对于奢侈程度较低的产品(品牌),则恰好相反。同时,不同的产品外观(品牌标识)表情是通过消费者对产品的感知自治程度这一中介变量对消费者态度产生影响。本研究结论为产品外观设计和品牌管理实践提供了有益的建议。     

Birkhoff-like sheaf representation for varieties of lattice expansions

Given a variety we study the existence of a class such that S1 every A can be represented as a global subdirect product with factors in and S2 every non-trivial A is globally indecomposable. We show that the following varieties (and its subvarieties) have a class satisfying properties S1 and S2: p-algebras, distributive double p-algebras of a finite range, semisimple varieties of lattice expansions such that the simple members form a universal class (bounded distributive lattices, De Morgan algebras, etc) and arithmetical varieties in which the finitely subdirectly irreducible algebras form a universal class (f-rings, vector groups, Wajsberg algebras, discriminator varieties, Heyting algebras, etc). As an application we obtain results analogous to that of Nachbin saying that if every chain of prime filters of a bounded distributive lattice has at most length 1, then the lattice is Boolean.We wish to thank Lic. Alfredo Guerin and Dr. Daniel Penazzi for helping us with linguistics aspects. We are indebted to the referee for several helpful suggestions. We also wish to thank Professor Mick Adams for providing us with several reprints and useful e-mail information on the subject.Suported by CONICOR and SECyT (UNC).     

社会排斥对产品触觉信息偏好的影响及其作用机制

社会排斥的现象在当今社会日益凸显,已成为世界各国探究社会政策和不平等问题的一个重要方向。然而却鲜少有研究从心理机制的角度探讨社会排斥对人们的产品偏好的影响。本文通过1个预实验和4个主实验,系统研究了社会排斥如何影响个体对不同触感产品的偏好,并探讨了其内在影响机制。实验结果发现在经历社会排斥(相较于社会接纳)之后,个体更偏好触感柔软的产品,消极心理体验是其内在驱动机制,并且该作用机制被归属感的重要性所调节。当归属感被认为很重要时,个体在经历社会排斥后对柔软触感产品的偏好以及消极心理体验的中介作用会被强化,而当归属感被认为不重要时,以上效应会被削弱。本文还对研究结论的理论贡献和实践应用进行了深入讨论。