Effects of alternative reinforcement sources: A reevaluation

The effects of two alternative sources of food delivery on the key-peck responding of pigeons were examined. Pecking was maintained by a variable-interval 3-min schedule. In the presence of this schedule in different conditions, either a variable-time 3-min schedule delivering food independently of responding or an equivalent schedule that required a minimum 2-s pause between a key peck and food delivery (a differential-reinforcement-of-other-behavior schedule) was added. The differential-reinforcement-of-other-behavior schedule reduced response rates more than did the variable-time schedule in most instances. The delay between a key peck and the next reinforcer consistently was longer under the differential-reinforcement-of-other-behavior schedule than under the variable-time schedule. Response rates and median delay between responses and reinforcers were negatively correlated. These results contradict earlier conclusions about the behavioral effects of alternative reinforcement. They suggest that an interpretation in terms of response–reinforcer contiguity is consistent with the data.     

Superimposition of response-independent reinforcement

Studies that have superimposed response-independent reinforcement (or reinforcers scheduled by contingencies placed on the absence of responding) upon conventional response-dependent schedules are reviewed. In general, providing alternative sources of reinforcement reduced response rates below the levels observed when alternative reinforcement was absent. However, response-rate elevation was sometimes found, particularly when rates of superimposed response-independent reinforcement were low. Superimposition of schedules providing reinforcers contingent on the absence of responding usually produced more severe response-rate decrements than superimposition of response-independent reinforcement. A variant of Herrnstein's equation, which assumes that some of the alternative reinforcers function as if they were delivered by baseline response-dependent source of reinforcement, is in qualitative agreement with the overall body of results obtained, and can predict both increases and decreases in response rate as resulting from superimposed reinforcers.     

听觉刺激对虚拟环境中空间压缩的影响

人们往往会低估虚拟环境中空间的距离(空间压缩)。早期研究发现视听刺激的不一致会改善空间压缩,但听觉刺激在其中的作用及其影响效果需进一步研究。本研究首先探究了听觉刺激的有无对空间压缩的影响,接着操控视听刺激之间的物物距离进一步探究其对空间压缩的影响和改善。研究发现听觉刺激以两种方式影响空间压缩：听觉刺激的存在可以改善空间压缩;空间压缩与视听刺激的物物距离负相关。研究建议为了改善空间压缩,视听刺激应当同时呈现且物物距离至少为1 m。     

Value-based adoption of augmented reality: A study on the influence on online purchase intention in retail

The increasing use of digital technology-based retail services provides new opportunities for digital marketing. In this paper, we investigate how augmented reality (AR) technology can be leveraged as part of the firm's strategy. We explore the online purchase intention through AR smart glasses (ARSG), considering consumers' value assessment through a cost–benefit analysis and the influence of technical, experiential and social AR value drivers. We develop an augmented value-based adoption model addressing four main objectives: (1) Evaluate the effect of the perceived value of ARSG, (2) Evaluate the effect of immersion (experiential dimension), (3) Evaluate the effect of AR devices and technical complexity (technical dimension) and (4) Evaluate the importance of subjective norms (social dimension) on the online purchase intention through AR technology. Based on an ESIC Tech Lab experiment with two types of ARSG from market leaders and AR retail apps, the study uses survey data from 253 participants. The results suggest that the technical dimension has an ambiguous effect, with tech-complexity enhancing directly the perceived value of ARSG for online purchase while reducing the net value of consumers' economic cost–benefit analysis. We find strong evidence that the experiential and social AR dimensions (in the form of immersion and subjective norm) have a significant positive influence on consumers' purchase intention online, which are better predictors than the pure economic cost–benefit assessment (through usefulness and difficulty). Furthermore, the technical innovativeness of consumers is found to increase directly the online purchase intention through ARSG.     

Medical education: The training of ethical physicians

This paper suggests that medical education be revised to assist in diffusing potential ethical dilemmas that arise during health care provision. A revised medical education would emphasize the role of the humanities in the training of physicians, especially in light of recent critiques of the canonical scientific model in general, and more specifically in the use of that model for medical training and practice.I wish to thank Dr. Mary Ann Cutter and Melissa M. Amaro for their critical suggestions.     

Resistance to reinforcement change in multiple and concurrent schedules assessed in transition and at steady state

Behavioral momentum theory relates resistance to change of responding in a multiple-schedule component to the total reinforcement obtained in that component, regardless of how the reinforcers are produced. Four pigeons responded in a series of multiple-schedule conditions in which a variable-interval 40-s schedule arranged reinforcers for pecking in one component and a variable-interval 360-s schedule arranged them in the other. In addition, responses on a second key were reinforced according to variable-interval schedules that were equal in the two components. In different parts of the experiment, responding was disrupted by changing the rate of reinforcement on the second key or by delivering response-independent food during a blackout separating the two components. Consistent with momentum theory, responding on the first key in Part 1 changed more in the component with the lower reinforcement total when it was disrupted by changes in the rate of reinforcement on the second key. However, responding on the second key changed more in the component with the higher reinforcement total. In Parts 2 and 3, responding was disrupted with free food presented during intercomponent blackouts, with extinction (Part 2) or variable-interval 80-s reinforcement (Part 3) arranged on the second key. Here, resistance to change was greater for the component with greater overall reinforcement. Failures of momentum theory to predict short-term differences in resistance to change occurred with disruptors that caused greater change between steady states for the richer component. Consistency of effects across disruptors may yet be found if short-term effects of disruptors are assessed relative to the extent of change observed after prolonged exposure.     

AN ENERGY/AWARENESS/INFORMATION INTERPRETATION OF PHYSICAL AND MENTAL REALITY

Abstract. Interpreting the universe as a medium-message process has explanatory value in both scientific and philosophical/spiritual contexts. From this perspective, reality is seen to comprise an enduring medium modulated by transient information. Physically, the medium is energy. Mentally, the medium is awareness. Algorithmically, the medium is an information generator, a programmatic entity that generates temporary informational patterns which modulate the medium's energy aspect in space and time to produce matter and physical phenomena and modulate the medium's awareness aspect to produce subjective experience, mind. In philosophical terms, the medium is Being; the medium modulated by the message is existence.     

Effects of traditional and immersive video on anticipation in cricket: A temporal occlusion study

Traditional videos are frequently employed to assess anticipation within interceptive sports. However, there are limitations associated with traditional videos which impair the degree of correspondence between training interventions and competitive performances. Virtual reality (VR) head-mounted displays allow for the presentation of immersive videos in 360-degrees that might offer a more effective means by which to train athletes. Nonetheless, there is a paucity of research examining the efficacy of immersive videos in a cricket context. The main purpose of the present investigation was to compare batters’ ability to accurately predict the landing location of deliveries, and assess their confidence in such predictions, when viewing traditional and immersive videos. We also examined the degree to which delivery style (i.e., bowling machine, throwdowns, spin, and pace bowling) impacted prediction accuracy and confidence scores. Forty deliveries (i.e., 10 per style; occluded at 120 ms post-ball release) were presented to amateur cricketers (N = 18) in traditional and immersive video conditions. Participants were required to anticipate the landing location of the ball and rate their prediction confidence after each delivery. Analyses indicated a main effect of viewing condition that applied only to prediction. Participants predicted the landing location of the ball with the greatest accuracy in the immersive video footage condition. There was a main effect of delivery style for confidence only, with higher scores observed in the throwdown, spin, and pace conditions, when compared to the bowling machine. Given the increasing rate at which VR is becoming accessible, immersive videos should be considered by sport psychologists as an effective means by which to assess anticipation in cricket.     

Alternative fixed-ratio fixed-interval schedules of reinforcement

Five rats were trained under alternative fixed-ratio fixed-interval schedules, in which food reinforcement was provided for the completion of either a fixed-ratio or a fixed-interval requirement, whichever was met first. Overall response rate and running rate (the rate of responding after the postreinforcement pause) decreased for all subjects as the fixed-ratio value increased. As the proportion of reinforcements obtained from the fixed-ratio component increased and the alternative schedule approached a simple fixed ratio, overall response rate and running rate both increased; conversely, as the proportion of reinforcements obtained from the fixed-interval component increased and the alternative schedule approached a simple fixed interval, response rates decreased. Postreinforcement pause length increased linearly as the average time between reinforcements increased, regardless of the schedule parameters. A break-run pattern of responding was predominant at low- and medium-valued fixed ratios. All subjects displayed at least occasional positively accelerated responding within interreinforcement intervals at higher fixed-ratio values.     

Self-control in pigeons under the Mischel paradigm

Walter Mischel studied self-control in preschool children in the following manner: if the child waited for an interval to end, he or she received the more preferred of two reinforcers; if the child responded to terminate the interval by ringing a bell, the less preferred reinforcer was given. We used an analogous procedure to study self-control in pigeons: if the bird waited for a trial to end, it received the more preferred reinforcer; if the bird terminated the trial by pecking a key, the less preferred reinforcer was given. We explored the effects on self-control of a number of variables analogous to those studied by Mischel and co-workers, e.g., presence versus absence of reinforcers, of alternative responses, and of stimuli during the wait interval; prior experience of the subjects; and test paradigm. The results obtained with pigeons paralleled the results obtained by Mischel with human children.