Implicit Association Test (IAT) Studies Investigating Pitch-Shape Audiovisual Cross-modal Associations Across Language Groups

Previous studies have shown that Chinese speakers and non-Chinese speakers exhibit different patterns of cross-modal congruence for the lexical tones of Mandarin Chinese, depending on which features of the pitch they attend to. But is this pattern of language-specific listening a conscious cultural strategy or an automatic processing effect? If automatic, does it also apply when the same pitch contours no longer sound like speech? Implicit Association Tests (IATs) provide an indirect measure of cross-modal association. In a series of IAT studies, conducted with participants with three kinds of language backgrounds (Chinese-dominant bilinguals, Chinese balanced bilinguals, and English speakers with no Chinese experience) we find language-specific congruence effects for Mandarin lexical tones but not for matched sine-wave stimuli. That is, for linguistic stimuli, non-Chinese speakers show advantages for pitch-height congruence (high-pointy, low-curvy); no congruence effects were found for Chinese speakers. For non-linguistic stimuli, all participant groups showed advantages for pitch-height congruence. The present findings suggest that non-lexical tone congruence (high-pointy, low-curvy) is a basic congruence pattern, and the acquisition of a language with lexical tone can alter this perception.     

Collective narcissism and explicit and implicit collective self-esteem revisited: A preregistered replication and extension

Research on the positivity of collective narcissists’ in-group evaluation is scarce. So far, only one published study has shown that collective narcissists favorably evaluate their in-group at the explicit level but have negative (or, less positive) implicit in-group evaluations (Golec de Zavala et al., 2009, Study 4). The present preregistered replication study used a larger sample (N = 481), carefully constructed implicit association measures, and examined agentic and communal facets of collective narcissism and implicit collective self-esteem. Yet, our study did not replicate the core finding of Golec de Zavala et al. (2009, Study 4). Although our study does not support the mask model of collective narcissism, it provides further evidence for the distinctiveness of agentic and communal collective narcissism.     

Putting yourself in the skin of a black avatar reduces implicit racial bias

Although it has been shown that immersive virtual reality (IVR) can be used to induce illusions of ownership over a virtual body (VB), information on whether this changes implicit interpersonal attitudes is meager. Here we demonstrate that embodiment of light-skinned participants in a dark-skinned VB significantly reduced implicit racial bias against dark-skinned people, in contrast to embodiment in light-skinned, purple-skinned or with no VB. 60 females participated in this between-groups experiment, with a VB substituting their own, with full-body visuomotor synchrony, reflected also in a virtual mirror. A racial Implicit Association Test (IAT) was administered at least three days prior to the experiment, and immediately after the IVR exposure. The change from pre- to post-experience IAT scores suggests that the dark-skinned embodied condition decreased implicit racial bias more than the other conditions. Thus, embodiment may change negative interpersonal attitudes and thus represent a powerful tool for exploring such fundamental psychological and societal phenomena.     

Gender differences in implicit and explicit personality traits

This article investigates gender differences in implicit and explicit measures of the Big Five traits of personality. In a high-powered study (N = 14,348), we replicated previous research showing that women report higher levels of Agreeableness, Conscientiousness, Extraversion and Neuroticism. For implicit measures, gender differences were much smaller for all, and opposite in sign for Extraversion. Somewhat higher levels of implicit Neuroticism and Agreeableness were observed in women, and somewhat higher levels of implicit Extraversion and Openness were observed in men. There was no gender difference in implicit Conscientiousness. A possible explanation is that explicit self-concepts partly reflect social norms and self-expectations about gender roles, while implicit self-concepts may mostly reflect self-related experiences.     

I just love the attention: implicit preference for direct eye contact

Seven studies used the Implicit Association Test to measure preference for gaze direction. For faces with neutral expressions, people clearly preferred eyes looking towards them compared to eyes gazing to the right or left (Experiment 1). This preference remained for faces shown turned to the side (Experiment 2) and upside-down (Experiment 3). Even angry faces were preferred with direct compared to averted gaze (Experiments 4 and 5). Furthermore, preference for eye contact did not correlate to performance on the Reading the Mind in the Eyes Test (RMET) or the Autism Quotient (AQ); note performance on the RMET and the AQ was only weakly correlated although both are claimed to measure social cognition. When the faces were replaced by coloured shapes (Experiment 6) or arrows (Experiment 7) people showed a weaker preference for the category label “looking at you” versus “looking to the side”. Overall, people revealed a robust preference for direct rather than averted gaze which generalized across face pose and expression. Together with a weaker preference for arrows pointing towards them, this is consistent with people having an implicit preference for self-directed attention.     

Understanding the role of executive control in the Implicit Association Test: Why flexible people have small IAT effects

The goal of the present research was to investigate the role of three central-executive functions—switching of mental sets, inhibition of prepotent responses, and simultaneous storage and processing (i.e., working-memory capacity)—in accounting for method variance in the Implicit Association Test (IAT). In two studies, several IATs with unrelated contents were administered along with a battery of central-executive tasks, with multiple tasks tapping each of the above executive functions. Method variance was found to be related to the switching factor, but not to the inhibition factor. There was also evidence for a small independent contribution of the working-memory capacity factor. The findings constrain process accounts of the IAT, lending support to an account in terms of task-set switching, and they have consequences for applications.     

IAT效应在不同目标概念水平上的差异研究

采用IAT实验设计,考察大学生对不同概念词的内隐态度之间的差别。结果发现,八组实验材料都产生了显著的IAT效应;不同性别的测验材料的IAT效应间不存在显著差异,不同喜好程度的测验材料的IAT效应间存在显著差异,且两个因素存在显著的交互作用。研究表明,IAT效应既可在上位概念水平上产生,亦可在下位概念水平上产生。     

中国文化中自尊结构的内隐社会认知研究

本研究同时运用外显的自陈式量表和自行设计的内隐联想测验(IAT)及Go/No-go联想任务(GNAT)来研究中国大学生的自尊结构,结果表明：(1)运用内隐联想测验和Go／No-go联想任务来测量内隐自尊是敏感的;(2)中国文化中自尊是一个双重的结构：包括一个内隐的成分和一个外显的成分。(3)自尊在内隐和外显两个层面上都不存在性别差异。     

Changing the affective valence of the stimulus items influences the IAT by re-defining the category labels

The Implicit Association Test (IAT; Greenwald, McGhee, & Schwartz, 1998) is a computer-based categorization task that measures concept association strengths. Greenwald et al. (1998) demonstrated that participants completed the categorizations more quickly when pleasant and flower shared a response key than when pleasant and insect shared a response key, and when pleasant and White shared a response key than when pleasant and Black shared a response key. In Study 1, we reversed the typical IAT effect for flowers and insects, and eliminated the typical IAT effect for White and Black, by changing the affective valence of the stimulus items. In Study 2, we replicated the reversibility effect for an animal and plant IAT, and supported a category re-definition hypothesis. Our results have implications for understanding the IAT, and suggest that the IAT not only measures stereotypic responses, but can also be influenced by individuating information of the stimulus items.