Experimental tests of an attitudinal theory of the gender gap in voting

This research examined the hypothesis that gender gaps in voting stem from differences in the extent to which men and women agree with candidates' issue stances. Two initial experiments portraying candidates by their sex and attitudes and a third experiment that also included information about political party produced the predicted attitudinal gender-congeniality effect: Participants of each sex reported greater likelihood, compared with participants of the other sex, of voting for the candidate who endorsed positions typically favored more by their own sex than the other sex. In addition, this gender-congeniality effect was present among Republican and independent participants but absent among Democratic participants because Democratic men as well as women favored candidates who advocated the positions typically favored by women. Interpretation invoked the importance of group interest based on gender as an influence on women's voting.     

Navigating Social Roles in Pursuit of Important Goals: A Communal Goal Congruity Account of STEM Pursuits

Our exploration of communal goal processes in decisions about science, technology, engineering, and mathematics (STEM) careers integrates research on goal pursuit processes with research on stereotyping and on social role occupancy. Social roles encompass expectations and resources that can originate from group membership in broad social categories, such as gender, ethnicity, or nationality, or from more narrowly focused occupational and family roles. Our review elaborates on three ways in which social roles intersect with goal pursuit processes, with particular attention to how communal goals influence STEM pursuits. First, social roles influence goal selection or what goals are prioritized generally and at a particular time. Second, beliefs about social roles can influence the kinds of roles that people shy away from or seek out. Third, occupying a particular social role can actually facilitate or impede goal progress. With regard to STEM pursuits, we demonstrate that communal goals are valued both generally by people and especially by women, and that consensual stereotypes describe STEM fields as less likely to afford communal goals than other occupational roles. However, emphasizing the communal aspects of STEM fields elicits greater positivity toward these roles. Finally, we explore the ways in which STEM occupational roles are or might be enacted in communally‐oriented ways. The goal congruity perspective thus can offer a unifying framework to integrate an understanding of the social structure – that is, roles and contexts – with the social cognition of the individual – that is, critical motivational and cognitive processes.     

Power,Conflict, and Community: How Gendered Views of Political Power Influence Women's Political Ambition

We provide a novel approach to understanding the political ambition gap between men and women by examining perceptions of the role of politician. Across three studies, we find that political careers are viewed as fulfilling power‐related goals, such as self‐promotion and competition. We connect these goals to a tolerance for interpersonal conflict and both of these factors to political ambition. Women's lack of interest in conflict and power‐related activities mediates the relationship between gender and political ambition. In an experiment, we show that framing a political career as fulfilling communal goals—and not power‐related goals—reduces the ambition gap.     

CROSS-CULTURAL SIMILARITIES AND DIFFERENCES IN DYNAMIC STEREOTYPES: A COMPARISON BETWEEN GERMANY AND THE UNITED STATES

This study examined cross-cultural similarities and differences in beliefs about men and women of the past, present, and future. These dynamic stereotypes , or beliefs that a group's present characteristics differ from its past or future characteristics, correspond to the actual role change experienced by the group ( Diekman & Eagly, 2000 ). Participants in Germany and the United States perceived that women were increasing in their masculine characteristics from the past to the future, whereas they perceived comparatively more stability in men's characteristics. The largest cross-cultural difference stemmed from beliefs about 1950s women, who were perceived as possessing greater positive masculine personality, negative feminine personality, and less feminine physical traits in Germany than in the United States. This greater nontraditionalism of postwar German women reflects their assumption of stereotypically male-dominated roles immediately after World War II. Consistent with social role theory, perceived role nontraditionalism mediated the relationship between time period and levels of gender-stereotypic characteristics.     

Closing the communal gap: The importance of communal affordances in science career motivation

To remain competitive in the global economy, the United States (and other countries) is trying to broaden participation in science, technology, engineering, and mathematics (STEM) by graduating an additional 1 million people in STEM fields by 2018. Although communion (working with, helping, and caring for others) is a basic human need, STEM careers are often (mis)perceived as being uncommunal. Across three naturalistic studies, we found greater support for the communal affordance hypothesis, that perceiving STEM careers as affording greater communion is associated with greater STEM career interest, than two alternative hypotheses derived from goal congruity theory. Importantly, these findings held regardless of major (Study 1), college enrollment (Study 2), and gender (Studies 1–3). For undergraduate research assistants, mid‐semester beliefs that STEM affords communion predicted end of the semester STEM motivation (Study 3). Our data highlight the importance of educational and workplace motivational interventions targeting communal affordances beliefs about STEM.     

Learning to Be Little Women and Little Men: The Inequitable Gender Equality of Nonsexist Children's Literature

Change in gender roles has been predominantly asymmetric: The roles of women have changed more than the roles of men. To explore the reflection of such asymmetry in the popular culture, we examined how books recommended to teachers and parents as “nonsexist” differed from books categorized as “sexist.” Multiple raters read a sample of elementary-level novels and rated the portrayals of various forms of sexism, including stereotypic personality, segregated work and family roles, status inequality, gender segregation, the traditional idealization of femininity, and unequal representation of the sexes. Although nonsexist books were more likely than sexist books to portray female characters who adopted male-stereotypic characteristics and roles, both types of books similarly portrayed female-stereotypic personality, domestic chores, and leisure activities. Such portrayals may contribute to the perpetuation of gender inequality, particularly if they are held up as examples of equality.     

A change will do us good: threats diminish typical preferences for male leaders

The current research explores role congruity processes from a new vantage point by investigating how the need for change might shift gender-based leadership preferences. According to role congruity theory, favorability toward leaders results from alignment between what is desired in a leadership role and the characteristics stereotypically ascribed to the leader. Generally speaking, these processes lead to baseline preferences for male over female leaders. In this research, the authors propose that a shift in gender-based leadership preferences will emerge under conditions of threat. Because the psychological experience of threat signals a need for change, individuals will favor candidates who represent new directions in leadership rather than consistency with past directions in leadership. Specifically, they find that threat evokes an implicit preference for change over stability (Experiment 1) and gender stereotypes align women with change but men with stability (Experiments 2a and 2b). Consequently, the typical preference for male leaders is diminished, or even reversed, under threat (Experiments 3 and 4). Moreover, the shift away from typical gender-based leadership preferences occurs especially among individuals who highly legitimize the sociopolitical system (Experiment 4), suggesting that these preference shifts might serve to protect the underlying system.     

The effect of context on the silver ceiling: a role congruity perspective on prejudiced responses

Three studies examined role incongruity as a source of age bias in hiring decisions. Building on previous research demonstrating contextual variation in prejudice, the authors predicted that prejudiced responses emerge particularly in contexts where group stereotypes misalign with the requirements of social roles. Findings indicate that (a) older workers are particularly penalized in occupational contexts that are quickly changing, (b) older workers are perceived as less adaptable than younger workers, and (c) the tendency to prefer younger than older workers more for a dynamic than a stable company is mediated by perceptions of adaptability. Finally, adaptability perceptions better predicted hiring bias than did global evaluations of older people and levels of contact with older people. These experiments provide initial evidence that perceived fit to roles is a determinant of contextual variation in prejudiced responses.     

ON MOTIVATED ROLE SELECTION: GENDER BELIEFS, DISTANT GOALS, AND CAREER INTEREST

Despite widespread changes in occupational opportunities, men and women continue to show divergent preferences for careers. This research invoked a motivational framework to explain sex-differentiated career interest. From a role congruity perspective ( Diekman & Eagly, 2008 ), the internalization of gender roles leads people to endorse gender-stereotypic goals, which then lead to interest in occupations that afford the pursuit of those goals. Three studies provided evidence for the hypotheses. Study 1 found that male- and female-stereotypic careers were perceived to afford different goals. Studies 2 and 3 found that men and women endorsed different goals and that this gender-normative goal endorsement predicted gender-stereotypic career interest. In addition, structural equation modeling (Study 3) indicated that internalization of gender roles fully accounted for sex-differentiated goal endorsement. These findings thus extend the social role theory framework to consider processes related to self-selection into specific social roles.