MULTIDIMENSIONAL SCALING OF LARGE CHROMATIC DIFFERENCES BY NORMAL AND COLOR-DEFICIENT SUBJECTS

The following two articles offer a glimpse at current experimental psychology in the Soviet Union, normally screened from the English-speaking world by all but impenetrable language barriers. The accompanying Commentary by Tarow Indow helps place these contributions in the framework of contemporary work on the psychophysics of color perception.   Abstract —
Fifteen normal trichromatic subjects, two protanopes, and two deuteranopes judged pairs of successively presented foveal color stimuli. Multidimensional scaling of the data yielded estimates of a three-dimensional space with axes interpreted as red–green, blue-yellow, and white-black. For color-deficient subjects, the average radius of the space differed from that of normals, being smaller for the protanopes and larger for the deuteranopes. For both types of color deficiency, the blue-yellow axis was stretched relative to the red-green, more strongly in the protanopes. The findings are taken to support the generality of a "spherical" model.     

Understanding “silver” consumers through cognitive age,health condition,financial status,and personal values: Empirical evidence from the world's most mature market Japan

Older consumers remain under‐researched, especially in Japan, the country most severely affected by demographic change with a rapidly aging and shrinking population. This paper aims at a better understanding of Japanese older consumers through cognitive age, health condition, financial status, and personal values. This study is the first one using these variables together on a sample of 316 older Japanese consumers. The age perception of the respondents was found on average 8 years younger than their actual chronological age, in line with the assumption of cognitive age being universal. Four groups were identified revealing a decrease in the difference between chronological and cognitive age with lower levels of health and wealth. The difference was found higher for people feeling healthy and poor than for people feeling in poor health and wealthy, thus indicating that feeling in good health was having somewhat more impact on the difference between actual and cognitive age than feeling wealthy. Respondents gave top ranking to “warm relationships with others”, second importance to “security”, and third importance to “fun and enjoyment in life”. The rankings of “excitement”, “fun and enjoyment in life”, and “sense of accomplishment” were showing a significant decrease of importance with higher cognitive age groups. Copyright © 2011 John Wiley & Sons, Ltd.     

Visual field dependence as a navigational strategy

Visual perception is an important component of environmental navigation. Previous research has revealed large individual differences in navigational strategies (i.e., the body’s kinesthetic and embodied approach to movement) and the perception of environmental surfaces (via distance estimations), but little research has investigated the potential relationship between these sources of individual variation. An important navigational strategy is the interaction between reliance on visual cues and vestibular or proprioceptive cues. We investigated the role of this navigational strategy in the perception of environmental surfaces. The results supported three embodied evolutionary predictions: Individuals who were most reliant on visual context (1) overestimated vertical surfaces significantly more, and (2) feared falling significantly more, than did those who were least reliant on visual context; and (3) all individuals had roughly accurate horizontal distance estimates, regardless of their navigational strategy. These are among the first data to suggest that individual differences in perception are closely related to the individual differences in navigation that derive from navigational risks. Variable navigational strategies may reflect variable capacities to perceive and navigate the environment.     

The Role of Family in Latino Males’ Occupational Identity Development: A Thematic Analysis Based on Participants’ Occupation Outcomes

The continued growth of the Latino population in the United States is reshaping the nation’s workforce. Given that the majority of Latino children are raised in circumstances that limit their psychosocial development and success in the labor market, and given that Latino men continually lag behind their female peers in educational attainment, understanding how this population develops an occupational identity vis-à-vis their family contexts has become increasingly important. This study, utilizing a qualitative design, retrospectively explored the occupational identity development experiences vis-à-vis family of Latino boys born, raised, and living in California. Following a constructivist grounded theory approach, the purpose of the study was to generate a middle range theory of how Latino boys develop an occupational identity in the home that also explains the divergence of working-class and white-collar occupational paths. Interviews with Latino Americans were conducted using semi-structured interviewing techniques. Nine themes emerged from the data that, when pieced together, produce a model of the occupational identity development trajectories of the participants. Implications of the findings include a need for continued research into the Latino concept of family and parent roles.     

Cognitive biases and decision making in gambling

Heuristics and cognitive biases can occur in reasoning and decision making. Some of them are very common in gamblers (illusion of control, representativeness, availability, etc.). Structural characteristics and functioning of games of chance favor the appearance of these biases. Two experiments were conducted with nonpathological gamblers. The first experiment was a game of dice with wagers. In the second experiment, the participants played two bingo games. Specific rules of the games favored the appearance of cognitive bias (illusion of control) and heuristics (representativeness and availability) and influence on the bets. Results and implications for gambling are discussed.     

Pink for Girls,Red for Boys,and Blue for Both Genders: Colour Preferences in Children and Adults

Colours carry social connotations like pink for girls and blue for boys. In a cross-sectional study, we investigated whether such early gender coding might be reflected in absolute colour preferences in children and adults of both genders. In two studies, participants selected their favourite (and least favourite, Study 2) colour from an unrestricted sample of colours. We tested 129 Swiss children (Study 1, 10–14 years-old, 68 boys) and 180 Swiss adults (Study 2, 17–48 years-old, 88 men). In children, we observed that girls chose pink/purple as their favourite hue more often than boys did, the most common favourite hue in girls and boys was blue, and boys chose red as their favourite more often than girls did. In adults, we observed that both genders almost never choose pink as their favourite, blue was a common favourite colour, and women were more likely to favour red than were men. In an additional study (n?=?183 Swiss participants, 47 men), we tested whether liking of pink, blue, and red was related to emotion associations with these colours. Pink was associated with positive emotions to the same extent as blue and red. Women further associated more positive emotions with pink than did men. We conclude that some commonalities (blue) and gender differences (pink and red) exist in absolute colour preferences. These differences, however, cannot be fully accounted by emotional associations. We speculate about these gendered colour preferences in relation to gender stereotypes and status differences between men and women.