Effects of time of day and medium of presentation on immediate recall of violent and non-violent news

A sample of 103 subjects from a technical training college were randomly assigned to nine groups and presented with a sequence of violent and non-violent news stories either audiovisually (via television), in audio-only, or in print at three different times of day (morning—9.30 am, early afternoon—1.30 pm, and later afternoon—5.30 pm). Subjects were tested for immediate cued recall of story content immediately after presentation. There were significant main effects of presentation modality, time of day and news content. Memory for news was best from print and worst from the audiovisual presentation. Memory performance was best in the morning and worst in the evening. Violent news was recalled better than non-violent news in all media and at all times of day. There were also some interactions. Recall of violent news presented in audiovisual and audio-only modalities deteriorated more from morning to afternoon than did non-violent news recall. Non-violent news recall from these two media declined more rapidly in the second half of the day. With print, recall of both violent and non-violent news dropped off more in the late afternoon than in the morning. Practical implications of the findings for news presentation are discussed.     

A psychometric study of the Family Adaptability and Cohesion Evaluation Scales

The Family Adaptability and Cohesion Evaluation Scales (FACES), a measure of family functioning, contains three scales: cohesion, adaptability, and social desirability. These were slightly modified (FACES- R) on the basis of pilot data and were administered to 42 clinic families (families seeking or receiving psychological services) and 206 nonclinic families. Support for the scales was found in high coefficient alpha reliabilities and similarity of the sample means and standard deviations to those of the standardization sample. However, there was little agreement among family members' scale scores. Therapists' ratings of cohesion and adaptability did not correlate with scale scores among clinic families. There was no difference between clinic and nonclinic samples on the cohesion or adaptability scales, although the social desirability scale did discriminate between groups. Factor analysis suggested that cohesion, adaptability, and social desirability cannot be clearly differentiated using this measure.This work was supported by the American Association of University Women and by Grant R01HD13820 from the National Institute of Child Health and Human Development.     

A Cross-Cultural Content Analysis of Children's Television Advertisements

Two sets of television advertisements were video-recorded from weekend children's television in London and New York and were coded by two white women in terms of their gender-role portrayals. The advertised products covered by this analysis included snack and fast food, toys and breakfast cereal. Each advertisement was coded according to nine criteria including the ethnicity and gender of the people appearing, gender of central figure and of any voice over in the commercial, presence or absence of music, and other sales-related content. In general, males were more numerous than females in both American and British advertisements. There were more similarities than differences between the two national markets in terms of the nature of gender-role portrayals, with males generally occupying more central and authoritative positions. Only two analyses yielded significant differences. Girls outnumbered boys in American commercials, but the opposite was true of British commercials. Hispanic males were present in American commercials but not in British commercials.     

Television distraction and the performance of introverts and extroverts

An experiment was run to test the effect on reading comprehension of distraction by a television programme, which was presented while reading took place. Respondents, classified in terms of extroversion or introversion, carried out two reading comprehension tests in silence and in the presence of a television drama programme. As predicted, extroverts and introverts both performed better in silence, but there was a significant interaction that showed that extroverts performed better than introverts in the presence of television distraction. The findings are discussed in relation to previous research on this subject.     

Sex differences and sex-role stereotyping in clinical psychologists' reports: a research note

This paper presents an empirical study of sex differences and sex-role stereotyping in clinical psychologists' reports. The results of numerous analyses showed no significant evidence at any point of sex differences or sex-role stereotyping in the form or the subject matter of the clinical reports.