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811.
Purpose The purpose of this study was to explore the moderating effects of heavy versus light shoppers on antecedents of customer’s
satisfaction and loyalty toward an Internet retailer.
Design/Methodology/Approach A model discusses the different mechanisms in building an effective exchange relationship with light versus heavy shoppers
was developed and tested using Internet book store as the study object. With the assistance of a marketing research firm,
an Internet-based survey was employed to gather information on 375 users of Internet bookstores in Taiwan.
Findings The results showed that price/value had a stronger effect on overall satisfaction for light versus heavy shoppers, while trust
had a stronger effect on overall satisfaction for heavy versus light shoppers. The study also found that consumers’ irreplaceable
asset generated from past transaction with a focal Internet retailer had strong effects on their loyalty responses.
Implications Understanding of the moderating role of heavy versus light shoppers on satisfaction and loyalty formation helps to advance
our theoretical understanding of the different routes of satisfaction and loyalty formation for different shoppers. The results
of this study can help to inform the practitioners that price may play a role in drawing light shoppers, while perceived trust
of the Internet store is more important in retaining heavy shoppers. It also demonstrated the importance of building asset
specificity in increasing customer loyalty.
Originality/Value This is one of the first studies to provide evidence of the moderating effects of heavy versus light shoppers on satisfaction
and loyalty formation. It explained and tested empirically the different mechanisms of satisfaction and loyalty formation
between two groups of consumers. 相似文献
812.
Tracey A. Laszloffy 《Contemporary Family Therapy》2009,31(3):222-236
Gregory Bateson, who is regarded as one of the founders of the field of family therapy, warned about the dangers of chopping
up the ecology (literally and metaphorically). Yet the ecosystem is showing signs of faltering under the pressure of human
mistreatment, and increasingly people are manifesting symptoms associated with extreme disconnection from nature. Although
family therapists have devoted little attention to the relationship between human and ecological planetary suffering, as systemically
trained professionals MFTs are uniquely situated to see the big picture and to promote integrative healing between individual,
familial, and environmental levels. This article explores some of the factors underpinning the field’s lack of attention to
ecological issues and provides recommendations for how MFTs can remember the pattern that connects by cultivating a more eco-informed
approach to training and clinical practice. 相似文献
813.
One dominant discourse in the mental health arena revolves around evidence-based practice (EBP). Although there is ongoing
debate about the implementation of EBP in the mental health field, most of these discussions have been limited to modernist
ideas. While discussions about EBP have occurred from alternate perspectives, particularly postmodernism, a lack of open dialogue
has resulted in these two groups “talking past each other” (Levy in Family Process 45:55–73, 2006). In this article we discuss the positions of both modernism and postmodernism with consideration of their respective epistemologies
and attitudes toward research and EBP. We argue that critical thinking about EBP needs to include mutual debate from both
modern and postmodern perspectives. 相似文献
814.
本研究通过前测-训练-后测的实验程序,对22名五年级小学生和29名大学一年级学生在不同测查条件下知觉英语辅音/s/和/θ/的可塑性情况进行了考察和比较。两个年龄阶段被试在前后测中均接受纯听、视听一致、视听不一致和纯视条件下的测查,训练时两个年龄阶段被试中分别有一半接受纯听训练,另一半接受视听训练,训练时间历时10天,每天30分钟左右。对训练效果的分析发现:(1)接受纯听和视听训练的五年级学生在纯视测查条件下知觉英语辅音/s/和/θ/的提高率有显著差异,视听训练被试显著高于纯听训练被试,在其他条件下没有显著差异;(2)接受两种训练的大学生在所有条件下知觉英语辅音/s/和/θ/的提高率都没有显著差异。说明儿童表现出了更强的视听双通道语音知觉的可塑性。 相似文献
815.
回顾9例因颅底凹陷症合并其它畸形在我科接受一期经口咽齿状突切除、后路枕骨大孔减压、寰枢椎或枕颈融合术治疗的,临床资料,观察该术式对脊髓功能、枕颈部稳定性的影响及其临床疗效。本组术前诊断均为颅底凹陷症合并邻近结构畸形。所有患者均接受前后联合入路手术。末次随访JOA评分15±1分。影像学检查示齿状突残留基底部均位于钱氏线以下,脊髓减压充分,寰枢间、枕颈间植骨均获坚强融合,融合时间平均3.9±1.1个月。因此一期前后路联合手术治疗颅底凹陷症,脊髓减压充分,重建稳定性后骨融合好,治疗效果满意。 相似文献
816.
用辩证思维方法分析护理实践中存在的问题,从事物的异同性、矛盾的对立统一性、护理工作的两重性、主从性等方面探讨辩证思维在护理实践中的运用,有利于培养护士的人文素养和哲学思维能力,能在工作中缕出头绪、抓住问题的根本,提高护理工作效率和质量,收到事半功倍的效果。 相似文献
817.
文献研究表明,雷公藤多苷既可治疗肝脏疾病,又能引起肝脏毒性。本文对其双重作用从不同角度进行了分析,认为药物均存在治疗作用和毒副作用的双重效应,且与用药剂量、时间密切相关,并从严控剂量时间、加强监测、重视“治未病”、改进剂型等方面提出了应对措施。 相似文献
818.
大量临床实验结果及流行病学资料已证实3-羟基3-甲基戊二酰辅酶A(HMG-CoA)还原酶抑制剂(简称他汀类),在冠心病防治中能显著降低心血管危险。但他汀类是通过何种模式产生这一作用,至今仍未得出定论。四种模式可用来描述他汀类降低心血管危险可能的作用机制。通过对这四种模式的探讨,能使我们对他汀类的作用机理有更为全面的认识,也为临床工作者进一步研究及确定他汀类降低心血管危险的作用模式奠定基础。 相似文献
819.
On the basis of Conservation of Resources theory, we investigated how social support from supervisor, co-workers, life partner, and family members is associated with work-family conflicts in N = 107 working mothers. We used data from a cross-sectional questionnaire and a standardized diary to examine two possible forms of interplay: (a) Social support as an antecedent of work-family conflicts, and (b) moderating effects of social support on the relationship between domain-specific strain and work-family conflicts. Overall, results favored social support as an antecedent of work-family conflicts. 相似文献
820.
采用结论评估范式,考察时向和空间关系推理中信念偏差效应的表现形式,以及心理模型理论对关系推理中信念偏差效应的解释力。研究结果表明,关系推理中信念偏差效应的表现形式与三段论有所不同,不论是时间推理还是空间推理中都存在信念主效应,但没有发现信念与逻辑的交互作用;心理模型理论不能对关系推理中信念偏差效应作出合理解释。 相似文献