品牌信任和品牌情感：究竟谁导致了品牌忠诚?—— 一个动态研究

现有关于品牌忠诚影响因素的相关研究发现, 品牌信任和品牌情感是品牌忠诚的决定因素。尽管也有很多学者认为应该从动态的视角认识忠诚的概念, 但是现有文献却没有随着时间推移来研究消费者品牌忠诚的发展过程。为了弥补现有营销文献中这一理论的不足, 本文提供了一个关于品牌情感和品牌信任同时影响品牌忠诚形成过程的动态研究。通过一个纵向情境模拟实验研究发现随着时间的推移, 品牌信任对品牌忠诚的影响作用增强了, 而品牌情感的影响作用减弱了。并且, 消费者对品牌的不一致性体验会削弱这种效应。最后, 研究指出品牌情感和品牌信任对品牌忠诚共同的影响作用随着消费经验的积累显著增强。     

Stripping the Political Cynic: A Psychological Exploration of the Concept of Political Cynicism

The high level of political cynicism in contemporary society is often considered a serious threat to democracy. The concept, however, has received only scant attention in psychology. The current work introduces political cynicism and extensively explores its psychological implications by investigating the concept's validity, predictive utility and status as a dispositional variable. Our results revealed that political cynicism is empirically distinguishable from the closely related constructs of social cynicism and political trust. Furthermore, political cynicism was found to strongly related to a wide range of political variables, such as voting intentions, political normlessness and political estrangement, as well as to broad social attitudes and racial prejudice. Finally, we show that political cynicism yields limited but meaningful relationships with Neuroticism and Agreeableness, although social cynicism is more clearly related to the Five‐Factor Model personality dimensions. It is therefore concluded that political cynicism can be reliably measured and distinguished from closely related concepts and that it yields meaningful relationships with other relevant psychological variables. Copyright © 2011 John Wiley & Sons, Ltd.     

组织信任修复的有效性：兼顾违背类型与修复策略的影响

已有关于信任修复的研究主要集中在正直和／或能力违背方面,关注特定信任修复策略的修复效果。本研究以修复机制划分修复策略,考察不信任的约束策略及信任的展示策略对于正直违背和善心违背的修复效果差异。以408名企业员工为被试,通过情景模拟法操作违背类型和修复策略,结果显示：组织信任的正直违背比善心违背破坏性更大,更难修复;约束策略对善心违背的修复效果显著高于对正直违背的修复效果;对正直违背来说,展示策略相对更有效。     

Trust of an Automatic Ground Collision Avoidance Technology: A Fighter Pilot Perspective

The present study examined the antecedents of trust among operational Air Force fighter pilots for an automatic ground collision avoidance technology. This technology offered a platform with high face validity for studying trust in automation because it is an automatic system currently being used in operations by the Air Force. Pilots (N = 142) responded to an online survey which asked about their attitudes toward the technology and assessed a number of psychological factors. Consistent with prior research on trust in automation, a number of trust antecedents were identified which corresponded to human factors, learned trust factors, and situational factors. Implications for the introduction of novel automatic systems into the military are discussed.     

大学生信任倾向与心理健康的关系：个体差异的视角

通过对203名大学生进行人际信任量表（ITS）和新版明尼苏达多相人格问卷（MMPI-2）的施测,从个体差异的角度来考察大学生信任倾向与各心理健康症状之间的关系。结果表明,MMPI-2临庆量表中的抑郁、精神衰弱、精神分裂症和社会内向性,内容量表中的焦虑、恐惧、强迫性、抑郁、怪异思维、愤怒、愤世嫉俗、反社会行为、A型行为、低自尊、社会不适、家庭问题、工作障碍、治疗反感,均与信任倾向呈负相关。此外,四类不同心理健康特征的被试在信任倾向上存在差异,适应良好型被试的信任倾向得分显著高于其他三类,适应不良型的信任倾向显著低于其他三类,精神敏感型和外向冲动型的信任倾向居中．且这两娄之间没有显薯差异。     

Responsible Conduct of Research Training and Trust Between Research Postgraduate Students and Supervisors

The federal regulations of human research were written to permit the use of discretion so that research can fit the circumstances under which it is conducted. For example, the researcher and institutional review board (IRB) could waive or alter some informed consent elements if they deem this the morally and scientifically best way to conduct the research. To do so, however, researchers and IRBs would first have to use mature moral and scientific judgment. They might also have to rely on empirical research to discover the most effective way to act on their moral sense (e.g., to discover how best to approach potential research participants and explain the nature and purpose of the research participation for which they are being recruited, to ensure comprehension and competent decision making). On discovering the most ethical way to proceed, they would then need to look to the federal regulations of human research to discover how to document their decision and justify it within that somewhat flexible regulatory structure. Unfortunately, many IRBs and researchers fail to take these sensible steps to solve ethical problems and proceed immediately to a default requirement of the regulations that places science at odds with the regulations and, ostensibly, with ethics. The following articles in this special issue are about the process of learning to engage in ethical problem solving and using the flexibility permitted by the federal regulations. These articles extricate researchers from the mindset that has gotten them into trouble, and, ideally, provoke them to use mature common sense and moral judgment.     

The Effects of Time and Distance on Accuracy of Target-Directed Locomotion

Dual adaptation to different amounts or directions of prismatic displacement, or both, can be acquired and maintained with little mutual interference. Associative recalibration of the regional task- or workspace, contingent on differentiation of distinguishing sensory information, can explain such adaptation. In contrast, nonassociative realignment restores dimensional mapping among spatial representations. Methods for measuring the separate contributions of those 2 kinds of prism adaptation are identified in the present article. On the basis of a critique of dual-adaptation studies, the authors suggest that recalibration can explain the data but that the method used in those experiments confounded realignment and might have obscured the effectiveness of dual-calibration training.     

Using PPT to Analyze Suboptimal Human–Automation Performance

Diagnostic automation aids are designed to improve human performance by increasing accuracy in event detection tasks. However, human–automation performance has frequently fallen short of expectations, particularly when the aid is highly reliable. In those cases, human–automation performance is often suboptimal, in that a human being augmented with a diagnostic aid does more poorly than the automation itself. Previously, there have been only ambiguous explanations for why this occurs, with few suggestions on how to effectively eliminate suboptimal performance. Fortunately, with the advent of a new general theory of task performance, termed Potential Performance Theory (PPT) by D. Trafimow and S. Rice (2008 Trafimow, D. and Rice, S. 2008. Potential Performance Theory: A general theory of task performance applied to morality. Psychological Review, 115(2): 447–462. [Crossref], [PubMed], [Web of Science ®] , [Google Scholar]; 2009), one can now determine exactly why suboptimal performance occurs. Results from the present study reveal that inconsistency is the culprit, rather than just poor strategy selection. Furthermore, PPT allows one to determine exactly how much of the performance decrement is because of inconsistency.     

Children with autism spectrum disorder are more trusting than typically developing children

The current study examined whether children with autism spectrum disorder (ASD) had an indiscriminate trust bias whereby they would believe any information provided by an unfamiliar adult with whom they had no interactive history. Young school-aged children with ASD and their age- and ability-matched typically developing (TD) peers participated in a simple hide-and-seek game. In the game, an experimenter with whom the children had no previous interactive history pointed to or left a marker on a box to indicate the whereabouts of a hidden reward. Results showed that although young school-aged ASD children did not blindly trust any information provided by the unfamiliar adult, they appeared to be more trusting in the adult informant than did their age- and ability-matched TD children.