名人广告效果的制约因素研究述评

系统回顾了影响名人广告效果的因素,指出名人广告的效果受名人可信度的影响,名人可信度包括吸引力、专业性与可靠性3个要素,专业性与可靠性对名人广告的效果具有积极的影响,吸引力对广告效果的影响受名人与商品的一致性以及消费者的精细加工水平的制约,精细加工可能性模型与意义迁移模型进一步说明了名人广告对消费者产生影响的具体过程,在名人广告中名人形象与商品形象的一致性是影响广告效果的决定性因素。     

Psychiatric disorders and the use of mental health services among children involved in bullying

This study had two aims: to evaluate the relationship between bullying and psychiatric disorders and to study the probability of using mental health services among children involved in bully/victim problems. The data consisted of interviews with 423 parents and 420 children. Diagnostic measures were based on the Isle of Wight Interview. Children involved in bullying as bullies, bully‐victims, and victims were compared with other children. Children involved in bully/victim problems were more prone to have psychiatric disorders than noninvolved children. The probability of being disturbed was highest among male bullies, followed by male bully‐victims and female victims (9.5‐fold, 7.9‐fold, and 4.3‐fold, respectively) compared with noninvolved same‐sex children. The most common diagnoses among children involved in bully/victim problems were attention deficit disorder, oppositional/conduct disorder, and depression. Furthermore, children involved in bully/victim problems were more likely to have used mental health services at some time during their lives and also during the previous 3 months. Special attention should be paid to children’s mental health when dealing with bullying problems at school. Referral pathways to mental health services and factors affecting the referral processes among children should be further studied. Aggr. Behav. 27:102–110, 2001. © 2001 Wiley‐Liss, Inc.     

基于心灵知觉理论的AI服务用户接受机制及使用促进策略

许多企业采用人工智能服务应答顾客需求,然而多项研究指出用户并不总是对此感到满意。本研究围绕着用户对AI的心灵知觉的产生和影响,探索了驱动用户对AI服务态度的关键因素及使用促进策略,包括(1)机理分析层面：用户与AI早期接触的线索和体验因素如何使得人们产生了AI“擅长计算却缺乏感受”的心灵知觉？(2)调节作用层面：不同的用户内部状态和AI外部特征怎样调节了这种心灵知觉的形成和激活？(3)促进策略层面：将AI拟动物化和提供技术援助为何能借助心灵知觉使得用户在更广泛的场景中接受来自AI的服务？本研究试图在学理层面构建一个基于心灵知觉理论的新型AI服务接受模型,为从理论上解释用户对AI服务的矛盾态度提供心理学参考;同时试图在实践层面上借助心灵知觉理论提出两种促进用户接受AI服务的路径方法,为企业在服务中提升AI的应用效能提供技术参考。     

课程学习经历提升青少年社会参与素养：链式中介效应

运用基于学校的研究范式,以上海市某中学为样本学校,考察社会参与特色课程学习经历对青少年社会参与素养的影响机制。结果显示:（1）修学的特色课程门数（量）、情感体验（质）、公共服务动机和社会参与素养两两显著正相关;（2）情感体验和公共服务动机在课程学习数量和社会参与素养间发挥部分中介作用;（3）未发现基础课程成绩在链式中介中起调节作用。研究为通过加强课程情感体验进而提升青少年核心素养提供了积极启示。     

Experiencing whole type: living into the archetypal Self

Expanding on Jung’s use of the role of the superior and inferior functions, Angelo Spoto advances a new typological model based on ‘whole type’ that utilizes a typological perspective on the archetypal Self. In this new model four cognitive modes taking superior positions are developed in the first half of life and four cognitive modes taking inferior positions are encountered in the second half of life. This model indicates that type development and type dynamics take place through the holding of the tension of opposites between superior and inferior functions, helped by the transcendent function operating differently in the first and second halves of life. Specifically, in the first half of life, the transcendent function produces a tertium that moves typological development along to consolidate an ego-pattern. In the second half of life, the transcendent function takes the individual into encounters having to do with an appreciation of sacrifice, transformation, and symbol-making, as the personality advances towards a greater awareness of wholeness, by way of the inferiors.     

政策环境对实现残疾人康复服务的影响

根据《上海市残疾人"人人享有康复服务"评价指标体系》,采用综合评价法,对上海市6个区残疾人康复工作进行评价。研究发现,残疾人康复政策环境实现率为96.3%,5个二级指标实现率均超过80%,三级指标达标率63.3%。应明确残疾人康复工作的重要性,将残疾人康复纳入政策工作计划,各区残疾人康复政策环境建设应协调平衡发展。     

Using Experiential Learning Theory to Train Career Practitioners

Effective instructional strategies are needed for career practitioner training. Experiential learning theory (ELT; A. Y. Kolb & Kolb, 2009) provides an instructional foundation from which awareness of the various components of career development can be enhanced. Support for ELT as an effective method of instruction exists in various fields (Hoover, Giambatista, Sorenson, & Bommer, 2010; Ti et al., 2009). ELT integrates 6 shared propositions derived from John Dewey, Jean Piaget, William James, Carl Jung, and Carl Rogers (A. Y. Kolb & Kolb, 2009). This article outlines components of ELT and their application in training career service practitioners.     

双作业的信息编码方式对作业绩效的影响

采用单作业和双作业操作,探讨了不同信息编码方式对双作业操作绩效的影响。实验结果证明：若采用相同的信息编码方式,同时操作的两种作业就会产生相互干扰,降低双作业操作绩效;相反,若同时操作的两种作业采用不同信息编码方式将有效地减小双作业操作的相互干扰,使双作业操作的绩效得到提高。     

Task clarification, performance feedback, and social praise: Procedures for improving the customer service of bank tellers

Customer service for bank tellers was defined in terms of 11 verbal behavior categories. An audio-recording system was used to track the occurrence of behaviors in these categories for six retail banking tellers. Three behavior management interventions (task clarification, performance feedback, and social praise), applied in sequence, were designed to improve overall teller performance with regard to the behavioral categories targeted. Clarification was accomplished by providing clear delineation of the various target categories, with specific examples of the behaviors in each. Feedback entailed presentation of ongoing verbal and visual information regarding teller performance. Praise consisted of verbal recognition of teller performance by branch managers. Results showed that clarification effects emerged quickly, producing an overall increase in desired behaviors of 12% over baseline. Feedback and praise effects occurred more gradually, resulting in overall increases of 6% and 7%, respectively. A suspension of all procedures led to a decline in overall performance, whereas reinstatement of feedback and praise was again accompanied by performance improvement. These findings extend the generality of behavior management applications and help to distinguish between possible antecedent and consequent effects of performance feedback.     

An alternating least squares algorithm for fitting the two- and three-way dedicom model and the idioscal model

The DEDICOM model is a model for representing asymmetric relations among a set of objects by means of a set of coordinates for the objects on a limited number of dimensions. The present paper offers an alternating least squares algorithm for fitting the DEDICOM model. The model can be generalized to represent any number of sets of relations among the same set of objects. An algorithm for fitting this three-way DEDICOM model is provided as well. Based on the algorithm for the three-way DEDICOM model an algorithm is developed for fitting the IDIOSCAL model in the least squares sense.The author is obliged to Jos ten Berge and Richard Harshman.