Pseudocontingencies in Consumer Choice: Preference for Prevalent Product Categories Decreases with Decreasing Set Quality

Building on theorizing about contingency inferences, the present research deals with the impact of product category prevalence on consumer choice. We argue that a category's prevalence in the choice set can signal high quality, but the validity depends on the aggregate quality of the choice set. With ever more low‐quality products in the set, high prevalence should increasingly signal poor rather than high quality. When choosing from a poor‐quality set, choices should thus favor products from the rare category. In four experiments, we show that poor‐quality sets increase the proportion of consumers choosing products from a rare category. Furthermore, we show that these effects increase when base rates of a category and quality become more extreme. Finally, Experiment 4 shows that contingency inferences partly mediate the effect of set quality on choice. The results extend previous research on contingency inferences, indicating the adaptive use of base‐rate information in consumer decision making. Copyright © 2017 John Wiley & Sons, Ltd.     

Should you Sleep on it? The Effects of Overnight Sleep on Subjective Preference‐based Choice

Conventional wisdom and studies of unconscious processing suggest that sleeping on a choice may improve decision making. Although sleep has been shown to benefit several cognitive tasks, including problem solving, its impact on everyday choices remains unclear. Here we explore the effects of ‘sleeping on it’ on preference‐based decisions among multiple options. In two studies, individuals viewed several attributes describing a set of items and were asked to select their preferred item after a 12‐hour interval that either contained sleep or was spent fully awake. After an overnight period including sleep, individuals showed increases in positive perceptions of the choice set. This finding contrasts with previous research showing that sleep selectively enhances recall for negative information. In addition, this increase in positive recall did not translate into a greater desire to purchase their preferred item or into an overall benefit for choice satisfaction. Time‐of‐day controls were used to confirm that the observed effects could not be explained by circadian influences. Thus, we show that people may feel more positive about the choice options but not more confident about the choice after ‘sleeping on’ a subjective decision. We discuss how the valence of recalled choice set information may be important in understanding the effects of sleep on multi‐attribute decision making and suggest several avenues for future research. Copyright © 2015 John Wiley & Sons, Ltd.     

Career specialty choice: A combined research-intervention project

This research describes and evaluates a workshop aimed at promoting career specialty choice and examines relationships between measured career specialty interests, work values, and personality type. Three consecutive classes of second-year medical students (N = 161) participated in a two-session specialty choice workshop. All participants in the study rated the usefulness of the workshop and reported their level of specialty choice certainty and satisfaction. They also responded to measures of medical specialty preference, work values, and personality type. Results indicated two distinct student subgroups of career-specialty-decided and -undecided students. The former subgroup evidenced more stability and certainty of specialty choice as well satisfaction with their choice. Both groups of students reported having benefited from the workshop. Significant gender differences in the relationships between scores on a measure of medical specialty preference and scores on measures of work values and personality emerged. Implications are discussed in terms of the differential career counseling needs of students either decided or undecided about their career specialty choices.     

Personality patterns of physicians in person-oriented and technique-oriented specialties

This study investigated differences in personality patterns between person-oriented and technique-oriented physicians. It tested an integrative framework by converting the scores on the Personality Research Form (PRF) to the Big-Five factors and built a predictive model of group membership in clinical specialty area. PRF scores from 238 physicians (153 person-oriented and 85 technique-oriented) were used for this retrospective study. Significant personality differences between group means existed for seven of the traits on the PRF and two Big-Five factors. Results of a stepwise discriminant analysis indicated that two PRF traits and one Big-Five factor had the greatest ability to discriminate between person-oriented and technique-oriented physicians. Findings of this study provide support for establishing personality profiles of physicians interested in person-oriented versus technique-oriented specialties. Examining personality differences among male and female physicians is discussed as an area for future research.     

Selective approach to a male and subsequent receptivity to mounting comprise mate‐choice behavior of female mice1

Abstract: To ensure the effectiveness of the mate‐choice behavior of female house mice (Mus domesticus), we observed them in two different situations that involved restriction of the area of movement of the male mice. In Experiment 1, we observed 12 trios consisting of two male mice and an estrous female placed in a chamber in which none of the animals was restricted during the 6‐h test. It was found that the female was more receptive to the male that had ejaculated with it first. Additionally, when the female initiated the mating event by approaching the male, the lordosis quotient was higher than that when the male initiated the mating event. In Experiment 2, a female was able to visit two males that were prevented from getting out of small boxes. As a result of the 3‐h observation of 10 cases, it was found that the females were more receptive to the dominant male. The intromission ratio of the dominant male was also higher than that of the subordinate male. The behavioral roles of female mice in mating interactions and their adaptive validity are discussed.     

连续性公共物品困境中信息结构对决策行为的影响

选取240名大学二年级的学生,通过局域网信息反馈,进行了模拟投资的小组实验。结果发现,1、在连续性公共物品困境和自协调序列规则下,先前决策者的合作行为在决策的早期和中期起到了明显的榜样示范作用,并导致后续决策者的合作行为增加;2、这种示范作用在决策后期不起作用,被试出于搭便车或者担心自己利益受损的心理会表现出较高的竞争行为;3、先前决策者的竞争行为在整个决策过程中都起到明显的示范作用,使后续决策者的合作率保持在较低的水平;4、在没有任何信息反馈的情况下,被试倾向于在初期就做出投资决策,并表现出一定程度的合作行为。     

厌恶和恐惧情绪对跨期选择的不同影响：基于ERP的研究

本研究运用事件相关电位技术(ERPs)考察厌恶和恐惧情绪对跨期选择的影响。其中,厌恶和恐惧情绪采用情绪面孔图片进行启动,分析跨期选择任务中评估阶段所诱发的ERP成分。行为结果发现,与中性面孔相比,厌恶面孔启动使个体倾向于选择立即奖赏。ERP结果发现,在选项评估阶段,厌恶面孔比中性和恐惧面孔启动诱发更大的P2、P3和LPP波幅。这说明,厌恶情绪促使个体投入更多的注意和动机资源对跨期选项进行评估,进而使个体倾向即时满足。     

Wofür sprechen die Daten?

What Do the Data Tell Us? Justification of scientific theories is a three-place relation between data, theories, and background knowledge. Though this should be a commonplace, many methodologies in science neglect it. The article will elucidate the significance and function of our background knowledge in epistemic justification and their consequences for different scientific methodologies. It is argued that there is no simple and at the same time acceptable statistical algorithm that justifies a given theory merely on the basis of certain data. And even if we think to know the probability of a theory, that does not decide whether we should accept it or not.