亲社会行为中的从众效应

亲社会行为是社会关系的润滑剂, 从众心理会影响亲社会行为的出现。亲社会从众行为包括利他从众、公平偏好从众、信任从众、慷慨从众等。亲社会从众行为的心理机制包括模仿理论与动机改变理论。亲社会从众行为的神经机制包括奖赏加工与错误加工神经回路。社会价值取向、人际信任水平与人际敏感性对亲社会从众行为有一定的调节作用。未来的研究方向可以从亲社会从众效应的稳定性、个体差异、儿童及青少年的亲社会从众行为研究、临床研究以及跨文化角度入手。     

亲社会支出对主观幸福感的影响及其作用机制

亲社会支出是指把钱以送礼或慈善捐款的形式花在别人身上, 而不是自己身上。它不仅可以给接受者带来好处, 还可以对给予者的幸福产生积极影响。亲社会支出对幸福感的影响主要体现在亲社会对象及影响效果两个方面, 其边界条件包括了外部与内部因素。通过自我决定理论、社会规范理论、进化理论及社会交换理论, 可以进一步解释亲社会支出影响主观幸福感的内在机制。未来研究需要检验亲社会支出与幸福感之间的边界条件、探究亲社会支出的长期积极效应及提高亲社会支出研究的生态效度。     

小学儿童亲社会价值取向发展的实验研究

本研究采用问卷法对小学二年级、四年级和六年级学生共337人进行研究.结果表明,小学二、四、六年级儿童的亲社会价值取向在某些情境中存在差异.男女儿童的价值取向存在显著差异,女性比男性更加明确自己的价值取向,更愿意对受难者给予直接的关怀和帮助.不同价值取向的儿童在教师评价中表现出显著的亲社会行为差异.     

初中生的自尊、受益者特征与亲社会行为的关系

以初中一至三年级学生为对象,采用自尊量表（SES）和帮助行为调查问卷进行测查,以探讨自尊、受助者特征对其亲社会行为的影响。结果表明：（1）在社会道德认知和自我意愿层面上,大多数初中生能表现出积极的亲社会性助人趋向,部分学生的行为决策判定具有不一致性;（2）初中生的自尊程度不影响对他人需要的注意、归因以及行为方式的选择,但与帮助行为的价值取向、行为意愿等认知、情感因素有关,能直接影响自主性的亲社会行为;（3）初中生有关潜在受益者特征的某种认知结果及其相应的情感体验,对帮助型亲社会行为趋向有重要影响;（4）初中生的自尊及其所知觉的潜在量益者特征在亲社会行为趋向中交互作用不显著。     

亲社会名声与亲社会行为

亲社会名声是行动者获得的亲社会特质声誉, 它有益于行动者的社会适应。行动者首先通过亲社会行为建立亲社会名声, 亲社会名声又通过间接互惠和同伴选择过程对行动者产生外在激励作用, 通过自我概念对行动者产生内在激励作用, 进而促进其亲社会行为。行动者的贫富水平、亲社会行为的公开性、自我获益和宣传方式影响其亲社会名声的获得。未来研究应关注亲社会行为与亲社会名声之间的相互促进过程, 探索行动者亲社会行为的代价与获益如何交互影响其亲社会名声; 行动者的社会阶层如何通过对人们预期的影响而调节行动者的亲社会名声; 亲社会名声促进亲社会行为的内在机制与边界条件。     

Gratitude in buyer-seller relationships: a dyadic investigation

In addressing the call for research to understand affect in sales, this research uses moral affect theory and literature on emotional contagion to examine the effects of salesperson gratitude and customer gratitude on downstream relationship outcomes. The findings of this work suggest that salesperson prosocial behaviors account for the positive association between salesperson gratitude and customer gratitude. These prosocial behaviors – information sharing and extra-role behaviors – combined with customer gratitude serve as explanatory mechanisms for the positive effects of salesperson gratitude on customer commitment, which is an important result of buyer-seller interactions and an essential component of long-term relationships. Further, this research finds that salesperson extra-role behaviors and relationship length interact such that salesperson extra-role behaviors cultivate customer gratitude within developing and established relationships, but that these behaviors are particularly beneficial for less mature relationships. Understanding the role of salesperson gratitude and customer gratitude in driving relational outcomes contributes to both a theoretical understanding of the role of affect in sales and practical applications of emotions within buyer-seller relationships.     

道德视野下的内疚

几十年来, 内疚备受国内外研究者的关注, 其研究多从儿童发展、心理健康等方面展开。而近些年, 研究者关注的焦点开始转向内疚的道德层面, 即关注人际交往或社会事件中情绪的道德价值。内疚作为一种道德情绪, 是伴随道德意识的发展而发展的, 在维持和修复社会关系以及情绪情感发展中起着重要作用。因此, 文章从道德视角对内疚的界定、产生机制、行为反应以及亲社会作用等方面进行了梳理和探讨, 以期为国内的同类研究提供一些新的线索。     

社会阶层与亲社会行为：回报预期的调节作用

近年来关于社会阶层和亲社会行为关系的研究不少,但结论不一致。基于此,本研究假设亲社会行为的社会阶层差异可能与对回报水平的预期有关。实验改编自“独裁者”游戏,通过网络模拟情境进行,采用2（社会阶层：高、低）×2（回报预期：高、低）的混合设计（其中社会阶层为被试间变量）,考察了不同社会阶层被试在两种不同回报预期条件下,亲社会行为的差异。实验结果表明：回报预期和社会阶层之间存在交互作用,进一步的简单效应分析表明,当预期目标有较高的回报水平时,高低社会阶层的亲社会行为差异不显著。当预期目标有较低的回报水平时,与高社会阶层相比,低社会阶层的亲社会行为明显减少。说明回报预期对不同社会阶层的亲社会行为起显著的调节作用。     

Parent–child value similarity in families with young children: The predictive power of prosocial educational goals

Value transmission from one generation to the next is a key issue in every society, but it is not clear which parents are the most successful in transmitting their values to their children. We propose parents’ prosocial educational goals as key predictors of parent–child value similarity. Accordingly, we hypothesized that the more parents wanted their children to endorse values of self‐transcendence (helping, supporting, and caring for others) and the less parents wanted their children to endorse the opposing values of self‐enhancement (striving for power and achievement), the higher would be parent–child overall value similarity. Findings from two studies of families – Study 1: 261 Swiss families, children aged 7–9 years; Study 2: 157 German families, children aged 6–11 years – confirmed this hypothesis. The effect was even stronger after controlling for values that prevail in the Swiss and German society, respectively. We integrate evidence from this study of values in families with young children with existing findings from studies with adolescent and adult children, and we discuss potential pathways from parents’ educational goals to parent–child value similarity.     

The helping orientations inventory: Measuring propensities to provide autonomy and dependency help

Research on helping behavior distinguishes between giving recipients the tools to solve problems for themselves (autonomy‐oriented help) and direct solutions not requiring recipients' involvement (dependency‐oriented help). Across three studies, we examined whether individuals can be characterized by dispositional propensities toward offering autonomy‐oriented and/or dependency‐oriented help. In initial studies, factor analyses revealed the two hypothesized Helping Orientations Inventory scales along with an additional scale capturing opposition to helping, all acceptable in internal consistency and test–retest reliability (Studies 1a–1c). Next, we found that the three scales related in distinct ways to constructs from the intergroup (e.g., social dominance orientation) and interpersonal (e.g., empathic concern) helping literatures (Studies 1d and 1e). Additionally, these orientations predicted satisfaction with volunteer behavior (Study 2) and interest in future volunteering (Study 3). Overall, people vary in their helping orientations, and these orientations implicate a range of variables relevant to intergroup and interpersonal helping.