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不同年龄广告名人效应的心理加工机制研究 总被引:3,自引:1,他引:3
本研究从自动化加工和控制性加工这个视角研究了名人效应的心理加工机制。实验运用加工分离程序,探讨了不同年龄阶段的受众对名人广告的信息加工模式。结果发现:(1)名人效应是一个普遍存在的现象,与用一般消费者做代言人相比,青少年、成年人(大学生)以及老年人对名人广告均明显存在更多的自动化加工,且加工水平没有年龄差异。但是,老年人的控制性加工明显低于其他两组;(2)在非注意条件下,代言人的专业化程度明显地影响了大学生组的控制性加工,但与各组被试的自动化加工都关系不大。这些研究发现为广告策略的制定带来了一些新的启示。 相似文献
113.
终末期癌症病人诊治中的心理特征与人文关怀 总被引:1,自引:0,他引:1
在诊治终末期癌症病人过程中不仅要关心他们的躯体方面,更要关心他们的心理方面,在诊治过程中要根据他们的独特的心理特征来进行人文心理关怀,维持生命质量和保证他们应有的人格尊严. 相似文献
114.
Evaluating Genetic Counseling: Client Expectations,Psychological Adjustment and Satisfaction with Service 总被引:1,自引:0,他引:1
Periodic evaluations of genetic counseling services are useful for determining the effectiveness of counseling in meetings its psycho-educational aims, as well as identifying where improvements to the service may be made. This study aimed to evaluate the genetic counseling services provided by Genetic Services of Western Australia (GSWA) to determine the impact of counseling on client expectations, satisfaction with the service, and psychological adjustment, defined as wellbeing and perceived personal control (PPC). A total of 122 clients participated in a self-administered survey conducted pre- and post-counseling. Client expectations of the service as a means of providing information were met, and opportunities for counselors to meet client’s expectations of psychological support were identified. Furthermore, counseling was found to maintain and enhance psychological wellbeing of clients. The role of counseling in facilitating the development of PPC was a key contributor to a high sense of satisfaction in clients. 相似文献
115.
目的研究研究生心理压力的特点。方法采用自编的研究生压力量表对1067名研究生分三个阶段进行调查。结果(1)研究生压力问卷具有良好的内容效度和预测能力,内部一致性和测量稳定性较理想。(2)研一、研二和研三的学生在学业压力上具有显著性差异。(3)男女研究生、来源于农村和城市的研究生以及是否工作过的研究生均在经济压力上具有显著性差异。 相似文献
116.
Ageism is a pervasive force in society that poses a significant threat to the well-being of older women. This article integrates theory, research and practice in an examination of ageism as it relates to therapy with older women. The authors review common stereotypes of older women, and discuss the pervasiveness of these stereotypes using a terror management explanatory framework. Particular attention is also paid to the effects of ageist stereotypes on older women, with especial emphasis on stereotype threat and self-stereotyping concepts. The authors argue that geriatric rehabilitation settings may enhance vulnerability to these negative effects. Finally, strategies for older women to combat ageist stereotypes and develop positive attitudes toward aging are discussed. Implications for therapeutic practice to help older women maintain a satisfying quality of life, despite these stereotypes, are presented throughout the article. The authors recommend interventions embedded in feminist theory, positive psychology, and humanistic and cognitive–behavioral therapies. 相似文献
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Voice-hearing occurs in clinical and non-clinical samples, and the role of spiritual and cultural frameworks of understanding for percipients has received increased attention. This review aimed to identify and synthesise the existing qualitative literature relating to positive aspects of voice-hearing experiences, and to make recommendations based on these findings for clinical practice and future research. Qualitative papers that included positive aspects of voice-hearing were identified by undertaking a systematic search of six electronic databases, resulting in 22 papers. The quality of each paper was assessed and the meta-ethnographic approach was used to extract and synthesise the data. Six themes were identified relating to voices providing safety and protection, guidance, creating psychological and emotional well-being, providing companionship, facilitating personal growth and development, and connecting hearers to religious or spiritual belief systems. The findings suggest positive aspects of voice-hearing that may have clinical and research implications. 相似文献
119.
秦柳花 《医学与哲学(人文社会医学版)》2008,29(6):33-34
创伤截肢术后给患者带来不同程度的躯体残疾和缺陷,同时使患者产生巨大的心理压力,做好创伤截肢患者家庭护理与心理疏导非常关键。在慢性康复期,要关注患者的心理应激反应,纠正其认识偏差,减轻“自避”行为,消除“患肢痛”幻觉;在家庭康复护理过程中,要建立和谐的康复环境,训练其自我照顾及运动功能,预防各种并发症的发生。使患者尽快恢复身心健康,重新回归社会。 相似文献
120.