BEHAVIOR ANALYSIS APPLIED TO ENVIRONMENTAL/ECOLOGICAL PROBLEMS; A REVIEW1

Recent applications of operant technology, including the manipulation of environmental conditions and response consequences, have been directed toward the improvement of man-environment relations. This document summarizes the research designs, procedures, results, and conclusions of these recent behavioral interventions for ecological rebalance. Each of the 32 studies reviewed was undertaken since 1970; all studies were relatively successful in changing the probability of an ecology-related response; all studies incorporated basic methodologies applicable for large-scale, community programs; most of the investigations were conducted in field settings (e.g., college campuses, grocery stores, mobile-trailer parks, homes, movie theaters, public campgrounds, and a football stadium). Several of the studies are as yet unpublished. Sources for receiving documentation of the unpublished research are provided in this document. About 50% of the investigations reviewed were designed to influence behaviors related to environmental litter; the others were of behavior-modification programs that substantially increased bus-ridership, decreased lawn-trampling, promoted the purchase of drinks in returnable rather than throwaway containers, initiated a recycling process, or reduced energy consumption. Essentially, the interventions were either preventive in nature (i.e., designed to discourage environment-destructive behaviors before they occur), or remedial (i.e., designed to encourage behaviors that correct an existing environmental problem). Usually, the preventive measures emphasized responses priming (or prompting), while the corrective measures applied some form of positive reinforcement. Response priming was accomplished with modelling techniques, or with written and/or verbal prompts presented either publicly or on a personal, one-to-one basis. Among the positive reinforcement procedures were field applications of token economies, lottery systems, feedback programming, and intergroup contests, as well as individual contingency contracting. Some experimental designs provided for comparisons between the behavioral effects of response priming and positive reinforcement.     

Rehearsal capacity and dimensional independence in retardates

Retardate use of retention strategies and the independence of color and form retention were compared with predictions of the Attention-Retention theory of retardate discrimination learning. Lists of two-choice discrimination problems were increased in length from one to capacity, which was defined through criterion retention across a 20-sec interval. It was demonstrated that (a) capacity and rate of adjustment of retentional strategy were directly related to intelligence, (b) at capacity limits the retention of problems in one dimension interfered with retention in a second dimension, and (c) results consistent with a capacity allocation strategy were obtained. The results were interpreted as reflecting short-term memory capacity constraints on the use of rehearsal.     

Infants' discrimination of internal and external pattern elements

Human infants' discrimination of changes in internal and external elements of compound visual patterns was investigated in four experiments employing a familiarization-novelty paradigm in which visual reinforcing patterns were presented contingent upon rate of high-amplitude nonnutritive sucking. In Experiment 1, 4-month infants discriminated changes in the shape of internal, external and both internal and external figures. One-month infants discriminated external changes in both internal and external figures, but failed to show reliable response recovery when only internal figures were changed. Experiments 2 and 3 failed to explain the 1-month results on the basis of poor resolution of internal figures by showing comparable discrimination of small and large singly-presented figures and by failing to find improved internal discrimination with large separation between internal and external figures. In Experiment 4, 1-month infants showed response recovery to figure additions made adjacent to the initial figure, but not to internal additions. The results are interpreted in terms of attentiveness by young infants to external pattern elements and may indicate early processing of figure-ground information. The developmental differences observed suggest an increased breadth of attention to pattern elements.     

Texture gradient effectiveness in the perception of surface slant

To assess the development of monocular slant perception as well as the relative effectiveness of different sources of information, children in first, third, and fifth grades and college adults were asked to make judgments of surface slant on the basis of monocular texture gradient information. Accuracy of judgment increased with increasing age. In addition, differences in gradient effectiveness were found. Compression gradients were relatively ineffective sources of information, whereas perspective and multiple gradients resulted in greater accuracy. The results suggest limitations on the specificity of certain forms of gradients.     

Children's attention to stimulus components with variation in relative salience of components and degree of stimulus integration

A total of 400 children at ages 5, 9, and 12 years were given a component selection task with stimuli differing in color and shape. Relative salience of these two stimulus components was manipulated across subjects in two ways: the standard shapes and colors from previous studies were compared with standard shapes in fluorescent colors, and the latter materials were compared with nonsense shapes in fluorescent colors. While fluorescence of color had little effect, the replacement of standard shapes with nonsense figures caused attention to be redirected from shape to color as the primary cue for learning. This effect was more pronounced at age 9 than at age 5. Apparently there is a greater tendency for older than for younger children to withdraw attention from a normally dominant component such as shape, when it is advantageous to adopt another feature such as color as the primary functional cue. An additional variable was integration of components (color within shape vs color as background for shape). Integration produced generally greater attention to color but did not affect the general pattern of salience effects.     

Effects of two teacher-presentation rates on off-task behavior, answering correctly, and participation

Off-task behavior, correct answering, and participation during beginning reading instruction were recorded for two low-achieving first-grade children during two different rates of teacher presentation. A slow-rate presentation (A) was compared with a fast-rate presentation (B) in an ABABAB design. In slow-rate presentation, there was a delay between the children's response and introduction of the next task. In fast-rate presentation, there was no delay. A new teacher taught during the final AB phases, which allowed for a brief replication. Both teachers were reminded on a fixed-interval 90-sec schedule throughout all phases of the experiment to praise the subjects, thus preventing a confounding of social praise and rate of teacher presentation. Fast-rate presentation was accompanied by a lower per cent occurrence of off-task behavior for both Subjects 1 and 2. For Subject 1, correct answering and participation were more frequent during all three fast-rate phases. For Subject 2, correct answering and participation were more frequent during the fast-rate phases after the first reversal.     

Situational factors affecting the weighting of predictor components in the Fishbein model

The Fishbein regression model (B ≈ BI ≈ (Aact)w₀ + (NBs)w₁) is designed to predict behavior (B) from attitudes (Aact) and normative beliefs (NBs). Using a variation of theAjzen and Fishbein (Journal of Experimental Social Psychology, 1970,6, 466–487) method, potential limitations of the model were investigated. It was found that certain situational factors were capable of altering the nature of the model significantly. Aact carried a nonsignificant regression weight when the participant had had no prior direct experience with the act and carried a significant weight when the participant had had experience with the act. NB carried a nonsignificant weight under competitive motivational set conditions and a significant weight under cooperative set conditions. These findings raise the question of the generality of the Fishbein model, since different prediction models were required by different situational conditions. The hypothesized association between attitude and behavior appears to be dependent on prior experience with the behavior, while the association between norms and behavior seems to be dependent on consistency between personal motivation and perceived social expectations.     

Verbal rehearsal and selective attention in children with learning disabilities: A developmental lag

To investigate the development of verbal rehearsal strategies and selective attention in learning disabled children, Hagen's Central-Incidental task was administered to younger learning disabled (M CA = 8.68 years) and normal (M CA = 8.62 years) boys in Experiment 1 and to intermediate (M CA = 10.18 years) and older (M CA = 13.48 years) learning disabled boys in Experiment 2. Also, in Experiment 2, an experimentally induced verbal rehearsal condition was included to determine its effects on serial recall and selective attention performance. In Experiment 1, the serial postion curve of the normals revealed both a primacy and a recency effect, whereas that of the learning disabled revealed a recency effect only. In Experiment 2, both the intermediate and the older learning disabled exhibited both primacy and recency effects under both standard and rehearsal conditions. A developmental analysis of central recall for the three learning disabled groups revealed constant age-related increases in overall central recall and in primacy recall. That the normals recalled more central, but not more incidental, information than the learning disabled in Experiment 1 suggests that the learning disabled are deficient in selective attention. Correlational findings suggest that the selective attention of the learning disabled improves with age. The results were interpreted as support for the hypothesis of a developmental lag in the learning disabled population.