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231.
不同年龄广告名人效应的心理加工机制研究   总被引:4,自引:1,他引:3  
陈宁 《心理科学》2003,26(1):37-40
本研究从自动化加工和控制性加工这个视角研究了名人效应的心理加工机制。实验运用加工分离程序,探讨了不同年龄阶段的受众对名人广告的信息加工模式。结果发现:(1)名人效应是一个普遍存在的现象,与用一般消费者做代言人相比,青少年、成年人(大学生)以及老年人对名人广告均明显存在更多的自动化加工,且加工水平没有年龄差异。但是,老年人的控制性加工明显低于其他两组;(2)在非注意条件下,代言人的专业化程度明显地影响了大学生组的控制性加工,但与各组被试的自动化加工都关系不大。这些研究发现为广告策略的制定带来了一些新的启示。  相似文献   
232.
词汇表征和加工理论及其认知神经心理学证据   总被引:14,自引:0,他引:14  
认知神经心理学为探讨语言心理表征和加工理论提供了新途径 ,使得人们对心理词典结构的认识不断深入细化。研究表明词汇不同性质的信息在表征上相互独立 ,词典系统至少包括语义系统、语音输入词典与语音输出词典、字形输入词典与字形输出词典等模块。本文着重介绍了这一词典系统及其认知神经心理学证据  相似文献   
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Although for many years a sharp distinction has been made in language research between rules and words—with primary interest on rules—this distinction is now blurred in many theories. If anything, the focus of attention has shifted in recent years in favor of words. Results from many different areas of language research suggest that the lexicon is representationally rich, that it is the source of much productive behavior, and that lexically specific information plays a critical and early role in the interpretation of grammatical structure. But how much information can or should be placed in the lexicon? This is the question I address here. I review a set of studies whose results indicate that event knowledge plays a significant role in early stages of sentence processing and structural analysis. This poses a conundrum for traditional views of the lexicon. Either the lexicon must be expanded to include factors that do not plausibly seem to belong there; or else virtually all information about word meaning is removed, leaving the lexicon impoverished. I suggest a third alternative, which provides a way to account for lexical knowledge without a mental lexicon.  相似文献   
235.
王斌  付雅  张积家 《心理学报》2019,51(4):450-461
采用提取诱发遗忘范式考察摩梭人和汉族人在自我参照、母亲参照、姨母参照和他人参照条件下的加工规律, 发现摩梭被试在自我参照、母亲参照、姨母参照条件下都未出现提取诱发遗忘, 而在一般他人参照条件下出现了提取诱发遗忘; 汉族被试在自我参照、母亲参照条件下未出现提取诱发遗忘, 而在姨母参照、他人参照条件下出现了提取诱发遗忘。这表明, 不同的文化和语言影响人的自我构建, 在汉族人的自我结构中包含有母亲, 而摩梭人将母亲、姨母皆作为重要的他人纳入自我建构中, 使得母亲参照和姨母参照产生与自我参照同样的记忆优势。  相似文献   
236.
We present a schizophrenia patient who reports “seeing rain” with attendant somatosensory features which separate him from his surroundings. Because visual/multimodal hallucinations are understudied in schizophrenia, we examine a case history to determine the role of these hallucinations in self-disturbances (Ichstörungen). Developed by the early Heidelberg School, self-disturbances comprise two components: 1. The self experiences its own automatic processing as alien to self in a split-off, “doubled-I.” 2. In “I-paralysis,” the disruption to automatic processing is now outside the self in omnipotent agents. Self-disturbances (as indicated by visual/multimodal hallucinations) involve impairment in the ability to predict moment-to-moment experiences in the ongoing perception-action cycle. The phenomenological approach to subjective experience of self-disturbances complements efforts to model psychosis using the computational framework of hierarchical predictive coding. We conclude that self-disturbances play an adaptive, compensatory role following the uncoupling of perception and action, and possibly, other low-level perceptual anomalies.  相似文献   
237.
The role of holistic or parts-based processing in face identification has been explored mostly with neutral faces. In the current study, we investigated the nature of processing (holistic vs. parts) in recognition memory for faces with emotional expressions. There were two phases in this experiment: learning phase and test phase. In the learning phase participants learned face–name associations of happy, neutral, and sad faces. The test phase consisted of a two-choice recognition test (whole face, eyes, or mouth) given either immediately or after a 24-hour delay. Results indicate that emotional faces were remembered better than neutral faces and performance was better with whole faces as compared to isolated parts. The performance in immediate and delayed recognition interacted with emotional information. Sad eyes and happy mouth were remembered better in the delayed recognition condition. These results suggest that in addition to holistic processing, specific parts–emotion combinations play a critical role in delayed recognition memory.  相似文献   
238.
Three studies (N=539) examined the hypothesis that positive mood increases the degree to which epistemic motivation, i.e., the need for closure (NFC), affects the way in which an individual processes information (heuristic vs. systematic processing). In each of the studies, different methods of operationalising mood were used: in Study 1, mood was measured as a state; in Study 2, mood was induced by asking participants to recall emotional events; and in Study 3, mood was induced by emotional pictures. The styles of information processing that were utilised by our participants were operationalised in terms of their preferences for (Study 1) and ability to recall (Studies 2 and 3) schema-consistent and schema-inconsistent information. Taken together, the results of the three studies show that only under positive mood, NFC level of an individual is consistent with his or her style of information processing, that is, only under positive mood is there a negative relationship between the NFC level of an individual and the utilisation of schema-inconsistent information. Our results can be explained in terms of the effect that mood has on an individual's perceived ability to achieve NFC.  相似文献   
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Genetic testing for inherited cancer susceptibility, based on the recently identified. BRCA1 and BRCA2 genes, will soon be available on a large scale. However, at present, genetic test results do not lead to clearly indicated diagnostic or preventive measures, and the nature of the psychological impact of BRCA1/2 testing is still largely unknown. This uncertainty, combined with preliminary evidence suggesting significant individual differences in reactions to genetic susceptibility feedback, constitutes a unique challenge for any individual contemplating such testing. We outline the nature of this challenge and then propose an intervention strategy designed to help individuals make deeply processed and psychologically well-informed decisions with regard to their genetic susceptibility. The intervention is guided by recent research findings and theory on the cognitive–emotional processing of cancer-risk information. Specifically, the goal is to prepare the individual for genetic testing by (1) cognitively and emotionally activating, or preliving, the individual's potential reactions to testing feedback; (2) facilitating accurate appraisal of the individual's cognitive–emotional reactions; and (3) enabling the individual to process these reactions through the use of well-established clinical techniques.  相似文献   
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