体验型消费和实物型消费的差异：研究方法及效应

体验型消费是指以获得一种体验为目的的消费行为, 而实物型消费为以获得某种实质物品为目的的消费行为, 以往研究发现这两种不同的消费类型在消费者心理以及行为的多个维度上的影响都存在差异。本文首先回顾了过往研究所采用的研究方法并整理为如下三类：对消费类型的操纵方法、消费类型偏好的测量方法以及非实验研究方法。并从心理与行为两个角度, 梳理了体验型消费和实物型消费影响的差异。未来研究需进一步关注影响不同消费类型的前因变量, 充分利用新兴数据获取方式、关注不同消费类型的模型建构和内部维度, 以及体验型消费可能存在的“阴暗面”。     

The interplay between presentation material and decision mode for complex choice preferences

Recent research suggests that, when faced with a choice between several alternatives described with a large number of attributes, people make better choices if they do not consciously ponder over the alternatives but rather perform a distraction task assumed to elicit unconscious thought. Subsequent research attempting to replicate this finding, however, provided mitigated support for its existence. The research reported here contributes to this ongoing debate on two grounds. First, it highlights a methodological confound between qualitative and quantitative presentation material and proposes a novel procedure that can accommodate both. Second, it shows that, whereas conscious deliberation leads to better decisions when alternatives are characterised by quantitative information, the use of a qualitative format for presenting information cancels the advantage of conscious deliberation.     

Wentzel–Kramers–Brillouin solution of cut-off frequency for horizontal shear (SH) waves in various inhomogeneous thin films

The Wentzel–Kramers–Brillouin method is employed to study the cut-off frequencies of the horizontal shear waves in a freestanding functionally graded piezoelectric–piezomagnetic material film with the electrically and magnetically open boundary conditions. An analytical solution, which could be used in analyzing the problems of various functionally graded materials, is proven to have high precision by analytical analysis and a numerical example. The results reveal that the set of cut-off frequencies is a series of approximate arithmetic progressions. A theoretical foundation based on the relationship between the cut-off frequencies and the materials’ gradient property is established for nondestructive evaluation.     

What Can be Done with an Egg? Creativity,Material Objects,and the Theory of Affordances

This article offers a reflection on the role of material objects in the creative process and explores the potential links between creativity and the theory of affordances (Gibson, 1986 ), conceptualized from a sociocultural perspective. From this standpoint, creativity can be defined as a process of perceiving, exploiting, and “generating” novel affordances during socially and materially situated activities. Illustrations are offered for each of the above from a research project investigating traditional Easter egg decoration activities in rural Romania. This brief case study exemplifies the discovery of existing action potentials, the generation of objects with novel affordances, and the transgression of conventional procedures, all resulting in creative forms of expression. In the end, some conclusions are drawn regarding the ways in which an affordance theory of creativity can enrich our understanding of the phenomenon and contribute to the development of a new program of research concerned with situated and distributed creative acts.     

不同动机和材料因素对学习判断影响的实验研究

本研究主要考察不同动机和材料因素对学习判断的影响。采用标准R-J-R实验程序,运用有意义与无意义词对对120名被试进行实验。结果发现：（1）成就目标、记忆自我效能、材料因素对JOL有显著影响,材料因素对JOL影响最大,记忆自我效能次之,成就目标最小;（2）成就目标与记忆自我效能存在交互作用对JOL有显著影响;（3）成就目标以记忆自我效能为中介影响JOL;（4）JOL准确性与回忆成绩存在显著正相关。     

Ethical attentiveness

Kantian virtue can be construed as a condition of an agent which secures adherence to the requirements of morality in the face of the ever-present possibility of inner conflict with counter-ethical considerations. This paper claims that this conception of virtue does not fit in well with one essential characteristic of the virtuous agent; that he or she is attentive to the well-being of others. After some preliminary remarks about virtue-related evaluations, the paper criticises the Kantian conception of virtue in the light of certain characteristics of ethical attentiveness. The paper concludes by developing a notion of ethical habituation which includes the training of attention.     

情绪对提取诱发遗忘的影响

从学习材料的情绪性和提取过程的情绪状态两方面考察了情绪对提取诱发遗忘的影响。结果发现提取练习对情绪性与非情绪性材料引发了同等程度的遗忘;提取练习阶段,当被试处于正性或中性情绪状态下也会发生明显的提取诱发遗忘现象,而当被试处于负性情绪状态时,提取练习不会导致对未提取项目的遗忘。研究结果表明,学习材料的情绪性不影响提取诱发遗忘,而提取过程的情绪状态会对提取诱发遗忘产生影响,负性情绪状态可以消除提取诱发遗忘。     

材料呈现方式对不同音乐训练经验的汉语儿童英语言语记忆的影响

选取受过音乐训练和未受过音乐训练的汉语儿童为被试,在同一呈现速率条件下以歌曲、韵律和朗读三种方式呈现一段英文材料,从单词、句子和篇章三个层面探讨音乐训练经验和材料呈现方式对第二语言言语记忆的影响。结果发现：1）音乐组的记忆成绩高于非音乐组;2）相比于朗读材料,儿童对于歌曲和韵律材料的记忆效果更好;3）在单词和句子层面,音乐组和非音乐组的差异主要体现在歌曲材料上,而篇章层面没有类似发现。该结果表明音乐训练和材料呈现方式均能影响儿童的第二语言言语记忆,并且音乐训练效应对材料呈现方式表现出选择性     

死亡凸显对消费者体验性消费选择偏好的影响及其作用机制

消费者的决策心理与购买行为会受到周边环境暴露的死亡信息的影响发生变化。本文从意义维持模型出发,通过4个实验探讨了死亡凸显对消费者体验性消费选择偏好的影响及其作用机制。结果发现,死亡凸显情境下消费者更倾向选择体验性消费。进一步分析发现,死亡凸显通过降低消费者的生命意义感提高了其对体验性消费的选择偏好。同时,社会支持对此间接效应起到了缓冲作用。研究结果初步揭示,补偿生命意义感的缺失是死亡凸显增加体验性消费选择的潜在机制,这也为新冠疫情背景下的消费者决策行为干预提供了一定参考。