Predicting consumer satisfaction from CD players

This paper explores the relationship between expectations and product satisfaction evaluations in a high‐involvement product category. While doing so, the paper attempts to develop a regression model to predict the overall level of consumer satisfaction derived from CD players, using a number of explanatory variables within an ordinary least squares framework. This regression model links overall satisfaction to confidence in other people's opinions, expectations of product quality, experience with product quality, replacement rate and the importance of price. The model predicts fairly well for cross‐sectional data, with an adjusted R² of 57 per cent, and appears to be robust. Finally, the implications of these results for marketers are discussed. Copyright © 2002 Henry Stewart Publications.     

Consumer misbehaviour: an exploratory study of shopliftin

Although customer theft is traditionally researched from a criminological or psychological perspective, this paper investigates shoplifting as consumer behaviour, demonstrating that well‐defined models of normal consumer behaviour can be applied to aberrant behaviour such as shop theft. Empirical research is used to show how adults and teenagers form belief systems that amount to rational intentions in the decision to shoplift. The theory of planned behaviour (Ajzen, 1991) was used as the basis for two self‐report surveys which investigated the interaction between consumers' attitudes and beliefs about shoplifting and their perceptions of retail security. The first survey utilised a sample of shoppers from the South East Midlands; the second a sample of school students from the same area (861 respondents in total, 109 respondents admitting to shoplifting in the previous year). Both studies indicate that the decision to shoplift is influenced by pro‐shoplifting attitudes, social factors, opportunities for shoplifting and perceptions of low risks of apprehension. This implies that the deterrent messages we use must be reassessed. Copyright © 2002 Henry Stewart Publications.     

The simplicity principle in human concept learning

How do we learn concepts and categories from examples? Part of the answer might be that we induce the simplest category consistent with a given set of example objects. This seemingly obvious idea, akin to simplicity principles in many fields, plays surprisingly little role in contemporary theories of concept learning, which are mostly based on the storage of exemplars, and avoid summarization or overt abstraction of any kind. This article reviews some evidence that complexity minimization does indeed play a central role in human concept learning. The chief finding is that subjects' ability to learn concepts depends heavily on the concepts' intrinsic complexity; more complex concepts are more difficult to learn. This pervasive effect suggests, contrary to exemplar theories, that concept learning critically involves the extraction of a simplified or abstracted generalization from examples.     

Millennials’ national and global identities as drivers of materialism and consumer ethnocentrism

ABSTRACT

A major effect of globalization is one that occurs on the self-concept. This is especially the case for young consumers, and particularly for millennials. Despite this cohort’s idiosyncrasies, little attention has been paid to the study of their consumer identities, an important aspect of self-concept. The current research addresses this gap by examining the way millennial consumers’ global and national identities help explain two attitudinal outcomes associated with globalization: materialism and consumer ethnocentrism. Data were collected from millennials in two distinct socio-cultural contexts. A key finding suggests that distinct contexts (i.e., collectivist and ethnically homogeneous vs. individualistic and ethnically diverse) exhibit differences in the formation of materialism and consumer ethnocentrism among millennials. Additionally, results indicate that for similar consumer segments, each context’s configuration of millennials shows differences in global and national identities. Implications for future researchers and practitioners are discussed.     

Long Term Outcomes to Family Caregiver Empowerment

The Vanderbilt Caregiver Empowerment Project evaluated a training program designed to enhance empowerment of caregiver and their subsequent involvement in the mental health treatment of their children. The intervention utilized a multi-component parent training curriculum that was designed to enhance: (a) knowledge of the service system; (b) skills needed to interact with the mental health system; and (c) the caregiver' s mental health services self-efficacy designed to improve caregivers beliefs in their ability to collaborate with service providers. The resulting increased empowerment was hypothesized to increase caretaker involvement, which should affect service use and ultimately the mental health status of the child. A randomized design was used to test the effectiveness of this model with caregivers of children receiving mental health services. The results one-year after the training replicated the intermediate outcomes of the project conducted 3-months after the training. The initial training continued to significantly influence the parent's knowledge and mental health services self-efficacy. However, the intervention had no effect on caregiver involvement in treatment, service use or the mental health status of the children.     

Culture,Contexts, and Directions in Russian Post-Soviet Philosophy

Studies in East European Thought - The author examines, historically and theoretically, issues related to the state and current tendencies of post-Soviet Russian philosophy. The accent falls on the...     

Promoting fan engagement: An exploration of the fundamental motives for sport consumption amongst premier league football spectators

The aim of this study was to examine whether fan engagement could be predicted by the motivational dimensions of sport consumption. A sample of 806 football sport fans (African = 85%, male = 67.4%, part of an organised supporters club = 57.6%) were participants. They completed the Fan Engagement Scale (FES), the Motivation Scale for Sport Consumption (MSSC) and a biographical questionnaire. Structural equation modelling was applied to evaluate the postulated regressive paths between the motivational dimensions for sports consumption and fan engagement. The motivational dimensions for sport consumption were clustered into personal and game-related factors. Both these clusters of factors were predictive of fan engagement. Customer engagement (CE) theory appears to explain the findings.     

社会排斥对产品触觉信息偏好的影响及其作用机制

社会排斥的现象在当今社会日益凸显,已成为世界各国探究社会政策和不平等问题的一个重要方向。然而却鲜少有研究从心理机制的角度探讨社会排斥对人们的产品偏好的影响。本文通过1个预实验和4个主实验,系统研究了社会排斥如何影响个体对不同触感产品的偏好,并探讨了其内在影响机制。实验结果发现在经历社会排斥(相较于社会接纳)之后,个体更偏好触感柔软的产品,消极心理体验是其内在驱动机制,并且该作用机制被归属感的重要性所调节。当归属感被认为很重要时,个体在经历社会排斥后对柔软触感产品的偏好以及消极心理体验的中介作用会被强化,而当归属感被认为不重要时,以上效应会被削弱。本文还对研究结论的理论贡献和实践应用进行了深入讨论。     

Aquinas on Quality

For Kant, Aristotle's categories are arbitrary but brilliant and they do not ultimately correspond to extramental reality. For Aquinas, however, they are rational divisions of extramental being. In this perennial and ongoing dispute, the various positions seem to dissolve upon delving into the particulars of any one category. If, however, the categories are divisions of extramental being, it should be possible to offer plausible accounts of particular categories. I offer Aquinas's unstudied derivation of quality as a test case to see how one could hold, and how Aquinas did hold, to a realism about Aristotle's categories at a highly specific level. Although Aristotle divides quality into four species and some further subspecies, unlike Aquinas, he offers no reasons for these divisions. For Aquinas each accident is a particular mode of existing, that is, it is a particular way that an accident exists in a substance. In the case of quality, this mode of existing follows substantial form and its real extramental causes or effects further divide it into four species. Aquinas's account is both compelling and original, inspired by Aristotle but also un-Aristotelian. The paper concludes by comparing Aquinas's account of quality with the best extant account of Aristotle's quality, namely, Paul Studtmann's.