心理距离对跨期选择和风险选择的影响

通过考察时间距离、社会距离和概率距离对跨期选择和风险选择的影响, 探究跨期选择和风险选择心理过程的相似性, 并检验不同心理距离影响决策的相似性。结果发现, 无论是时间距离(实验1)、社会距离(实验2)、还是概率距离(实验3), 心理距离越远, 被试在跨期选择中越倾向于延迟选项, 在风险选择中越倾向于风险选项。研究认为, 在跨期选择和风险选择中, 选项的表征结构和选项整体评价时不同选项特征的相对权重具有相似性。随着心理距离增加, 与高识解相联系的金额特征的相对权重增加, 与低识解相联系的时间和概率特征的相对权重降低, 这使得被试更倾向于选择金额较大的延迟和风险选项。同时, 研究发现三类心理距离对两类决策有相似影响, 进一步验证了不同心理距离的本质相似性。     

两种道德自我调节机制下的道德行为

道德自我调节指个体根据道德自我, 从事(不从事)道德行为和不道德行为。道德自我分为状态道德自我(道德自我知觉)和特质道德自我(道德认同)。道德自我调节的负反馈机制, 指个体依据道德自我知觉, 保持道德行为的波动性, 它包含道德许可效应和道德清洁效应; 正反馈机制, 指个体依据道德认同, 保持道德行为的一致性。解释水平理论整合了正负反馈机制, 两种道德行为。未来研究需探讨公我、个体差异对道德自我调节机制的影响。     

心理距离对后悔的影响*

基于解释水平理论,考察了心理距离的不同维度对后悔程度的影响。本研究从心理距离的四个维度展开,时间距离采用组内设计,空间距离、社会距离和概率维度采用单因素完全随机设计,312名被试随机分配至各个维度参与实验处理,检验不同心理距离是否调节着后悔程度,其中有效数据275份。结果表明:在时间距离、空间距离、社会距离、概率和假设性条件下,均出现决策时心理距离越近,对决策事件或客体的解释水平越低,随后在获得负性结果反馈时体验到的后悔就越强烈。由此可见,决策事件的心理距离越近,后悔程度越大。     

基于面孔知觉的刻板印象激活两阶段模型

从个体建构研究视角出发, 考察了基于面孔知觉的刻板印象激活过程。实验一比较了性别分类判断、启动范式以及同时呈现范式下刻板印象匹配性判断三者所用反应时的差异, 结果发现, 后者显著地大于前二者, 且等于前二者之和; 面孔倒置呈现使同时呈现范式下刻板印象匹配判断的反应时和错误率显著增大, 但其对启动范式中刻板印象匹配判断的反应时和错误率没有影响。实验二基于同时呈现范式, 通过不同程度的面孔变形来操纵性别类别提取的难度, 更精确地探讨了基于面孔知觉的社会类别信息提取过程对刻板印象激活的影响, 结果表明, 随着从面孔中提取类别信息难度的增加, 刻板印象激活所用的反应时也逐渐增大。研究结果证实了研究者所提出的刻板印象激活两阶段模型, 即基于面孔知觉的社会类别提取阶段和刻板印象信息激活阶段, 证实社会类别激活和刻板印象信息激活是两个分离的过程, 以社会类别信息提取为目的的面孔知觉对刻板印象的激活有显著影响。     

Seeing oneself in one’s choices: Construal level and self-pertinence of electoral and consumer decisions

Building on previous research examining the implications for self-regulation and decision making of construing action at varying levels of abstraction, the authors proposed that construing action in terms of its abstract purposes facilitates orienting one’s decisions toward the standards, characteristics, and goals that define one’s desired self-concept. Consistent with this proposal, desiring for oneself a political candidate’s personal qualities predicted evaluating favorably (in Study 1) and voting for (in Study 2) that candidate to a greater extent among participants focused on the distal future (and presumably construing action at a relatively high-level of abstraction) than the proximal future (and presumably construing action at a relatively low-level of abstraction). Moreover, individuals chronically construing action in high-level terms responded more favorably to advertisements appealing to their desired self-concept (in Study 3) than to product quality. These findings’ implications for decision making are discussed.     

Who shapes the self of independents and interdependents? Explicit and implicit measures of the self's relatedness to family,friends and partner

We suggest that social relationships shape the self in different ways, depending on whether persons define themselves as independent or interdependent. While the self of independents is most strongly associated with mental representations of others to whom they are related because of their own deliberate action (e.g. friends), the self of interdependents is most strongly connected with representations of others with whom they share allocated group memberships (e.g. family members). We took both explicit (Study 1) and implicit measures (Studies 2, 3 and 4) on how strongly independent and interdependent selves are associated with self‐chosen versus allocated close others. In Studies 3 and 4, we additionally primed the independent or interdependent self. Both explicit and implicit measures indicated that mental representations of family members were more strongly associated with the interdependent self than with the independent self, while romantic partners and friends were connected with both the independent and interdependent self. Copyright © 2006 John Wiley & Sons, Ltd.     

行动的认知表征水平

个体行动认知表征水平是与个人的行动而非一般心理功能具有特定关联的思维风格。它是一个80年代后兴起的研究领域。本文围绕行动认知表征水平研究的背景、认知表征水平与行动的交互作用以及行动认知表征水平的个体差异展开介绍。文章最后讨论了该研究的不足。     

Assimilation and contrast effects: The role of self‐construal and regulatory focus as moderators in collectivistic cultures of honour

Human judgments are context dependent. When answering a question about one's overall satisfaction with life, a previous question about one's romantic life might pose redundancy problems influencing one's judgment of life satisfaction, something known as item order effects. However, in order to detect such redundancy, one needs to pay attention to the context of the conversation. Any variable that influences the amount of attention given the context of the conversation can determine whether the presumed redundancy is detected or not. In three studies, two experiments and one correlational study, we tested the influence of induced self‐construal (study 1) and self‐regulatory focus (study 2) and self‐regulatory focus measured as an individual difference variable (study 3) as moderators of context effects among college students from Mexico. In study 1, participants induced to have an independent mindset were less likely to detect the redundancy posed by two questions, resulting, as predicted, in a contrast effect. In study 3, participants with lower levels of prevention focus were less likely to detect the redundancy posed by the same two questions as study 1, resulting, as predicted, in an assimilation effect. The implications of the results were discussed within the framework of the inclusion/exclusion model.     

事件时间估计偏差理论述

人们总是倾向低估完成某一任务的时间。计划谬误理论认为,时间低估倾向的原因是人们估计时间时忽视过去完成类似任务的经验,过于关注理想的任务计划和任务情景,从而导致乐观的时间估计。但是基于该理论的一些提高时间估计精确性的策略没有达到预期效果。针对这种不足,记忆偏差理论认为,人们利用的时间记忆带有偏差,从而导致偏差的时间估计。两个理论之间引起一些争论,但如果从解释水平理论的角度可以找到其相通之处     

解释水平对品牌联想和品牌延伸评估的影响

由于人们更加关切与其解释水平相匹配的信息、经验和事物, 解释水平能够系统性地影响人们的判断与决策。本研究将解释水平视为重要的调节变量, 探查它对消费者的品牌联想和品牌延伸评估的可能影响。实验一用于检验来源于个体差异的不同解释水平(高与低)的被试, 对于同一品牌是否产生不同形态(原型性与范例性)的品牌联想以及探查它们之间的相对数量关系。实验二采用2(解释水平：高vs.低)×2(契合类型：原型性契合vs.范例性契合)组内和组间因子混合设计, 用于检验基于时间距离的解释水平是否调节契合类型对品牌延伸评估的影响关系。实验研究结果发现：在接触到品牌名称时, 具有高水平解释倾向的消费者, 将比低水平解释倾向的消费者, 呈现更多的原型性联想; 而具有低水平解释倾向的消费者, 将比高水平解释倾向的消费者, 呈现更多的范例性联想; 在低水平解释条件下, 消费者对范例性契合延伸产品的评估要好于对原型性契合延伸产品的评估; 而在高水平解释条件下, 消费者对原型性契合延伸产品的评估要好于对范例性契合延伸产品的评估。