The similarity heuristic

Decision makers often make snap judgments using fast‐and‐frugal decision rules called cognitive heuristics. Research into cognitive heuristics has been divided into two camps. One camp has emphasized the limitations and biases produced by the heuristics; another has focused on the accuracy of heuristics and their ecological validity. In this paper we investigate a heuristic proposed by the first camp, using the methods of the second. We investigate a subset of the representativeness heuristic we call the “similarity” heuristic, whereby decision makers who use it judge the likelihood that an instance is a member of one category rather than another by the degree to which it is similar to others in that category. We provide a mathematical model of the heuristic and test it experimentally in a trinomial environment. In this environment, the similarity heuristic turns out to be a reliable and accurate choice rule and both choice and response time data suggest it is also how choices are made. We conclude with a theoretical discussion of how our work fits in the broader “fast‐and‐frugal” heuristics program, and of the boundary conditions for the similarity heuristic. Copyright © 2009 John Wiley & Sons, Ltd.     

A Bayesian Model of Biases in Artificial Language Learning: The Case of a Word‐Order Universal

In this article, we develop a hierarchical Bayesian model of learning in a general type of artificial language‐learning experiment in which learners are exposed to a mixture of grammars representing the variation present in real learners’ input, particularly at times of language change. The modeling goal is to formalize and quantify hypothesized learning biases. The test case is an experiment ( Culbertson, Smolensky, & Legendre, 2012 ) targeting the learning of word‐order patterns in the nominal domain. The model identifies internal biases of the experimental participants, providing evidence that learners impose (possibly arbitrary) properties on the grammars they learn, potentially resulting in the cross‐linguistic regularities known as typological universals. Learners exposed to mixtures of artificial grammars tended to shift those mixtures in certain ways rather than others; the model reveals how learners’ inferences are systematically affected by specific prior biases. These biases are in line with a typological generalization—Greenberg's Universal 18—which bans a particular word‐order pattern relating nouns, adjectives, and numerals.     

Judging Yourself as You Judge Others: Moral Development and Exculpation

This study investigated two main issues: Whether people's judgments about real-life moral transgressions are affected by the role they play in them and whether self-serving biases in such judgments vary with level of moral development. One-hundred twenty university students took Colby and Kohlberg's (1987) test of moral judgment and made open-ended and rating-scale judgments about three real-life transgressions they considered moral in nature. As expected, participants made more exculpatory judgments about transgressions they committed than they did about transgressions others committed, but participants did not judge transgressions committed against them more harshly than they judged transgressions committed against others. The higher participants scored on Kohlberg's test the less they externalized and excused their moral transgressions. Contrary to expectation, this relation also applied to moral judgments about transgressions committed by others against others. These findings have important implications for models of moral development and social cognition.     

Threat-based cognitive biases in anxious children: comparison with non-anxious children before and after cognitive behavioural treatment

Attention and interpretation biases for threat stimuli were assessed in 19 anxious (ANX) children before and after cognitive behavioural therapy (CBT), and compared with responses from 19 non-anxious (NA) control children collected over the same period. Attentional bias was assessed using a picture version of the visual probe task with threat, neutral and pleasant pictures. Threat interpretation bias was assessed using both a homographs task in which children used homograph words in a sentence and their neutral or threatening meaning was assessed, and a stories task in which children rated their negative emotion, danger judgments, and influencing ability in ambiguous situations. ANX children showed attention biases towards threat on the visual probe task and threat interpretation biases on the stories task but not the homographs task at pre-treatment in comparison with NA children. Following treatment, ANX children's threat interpretation biases as assessed on the stories task reduced significantly to within levels comparable to NA children. However, ANX children continued to show larger attentional biases towards threat than pleasant pictures on the visual probe task at post-treatment, whereas NA children did not show attentional biases. Moreover, a residual threat interpretation style on the stories task at post-treatment was associated with higher anxiety symptoms in both ANX and NA children.     

The paradox of Alypius and the pursuit of unwanted information

Prior work has found that people occasionally seek useless information, a violation of strict rationality. The present work examined whether and why curiosity can also cause individuals to seek predictably harmful information. In four studies, participants were given the opportunity to gain knowledge of questionable personal value. In each case, participants focused on their curiosity about the information and underweighted its consequences. As a result, participants tended to seek knowledge that they themselves believed they would be better off without. Consistent with Loewenstein’s [Loewenstein, G. (1996). Out of control: Visceral influences on behavior. Organizational Behavior and Human Decision Processes, 65, 272–292] analysis of visceral factors in decision making, these effects diminished with a time delay and when deciding whether to expose someone else to unpleasant information. These results shed light on a common yet paradoxical aspect of human behavior that presents a counterpoint to traditional hedonistic models of human motivation.     

When misconduct goes unnoticed: The acceptability of gradual erosion in others’ unethical behavior

Four laboratory studies show that people are more likely to accept others’ unethical behavior when ethical degradation occurs slowly rather than in one abrupt shift. Participants served in the role of watchdogs charged with catching instances of cheating. The watchdogs in our studies were less likely to criticize the actions of others when their behavior eroded gradually, over time, rather than in one abrupt shift. We refer to this phenomenon as the slippery-slope effect. Our studies also demonstrate that at least part of this effect can be attributed to implicit biases that result in a failure to notice ethical erosion when it occurs slowly. Broadly, our studies provide evidence as to when and why people accept cheating by others and examine the conditions under which the slippery-slope effect occurs.     

Infant‐holding biases in mothers and affective symptoms during pregnancy and after delivery

Several authors have reported that participants have a leftward bias when holding a newborn or young infant. Our study of mothers met before and after their infant's birth sought to ascertain whether particular combinations of affective symptoms (depression, anxiety) and holding positions (horizontal versus vertical) were related to holding‐side biases. Our results showed that (a) mothers displayed a significant leftward (71%) holding bias, (b) mothers with affective symptoms held their newborn on the right side and more frequently in the vertical position, and (c) hemispheric specialization for perceiving visual emotions had no significant effect on the holding‐side biases of new mothers. These results suggest that maternal affective symptoms have a dominant effect on the determination of holding‐side preferences, when associated with a particular holding position. Copyright © 2008 John Wiley & Sons, Ltd.     

A Linguistic Comparison of Letters of Recommendation for Male and Female Chemistry and Biochemistry Job Applicants

Letters of recommendation are central to the hiring process. However, gender stereotypes could bias how recommenders describe female compared to male applicants. In the current study, text analysis software was used to examine 886 letters of recommendation written on behalf of 235 male and 42 female applicants for either a chemistry or biochemistry faculty position at a large U.S. research university. Results revealed more similarities than differences in letters written for male and female candidates. However, recommenders used significantly more standout adjectives to describe male as compared to female candidates. Letters containing more standout words also included more ability words and fewer grindstone words. Research is needed to explore how differences in language use affect perceivers’ evaluations of female candidates. This research was supported by National Institute of Mental Health Grant #1R01MH071749 to the first author and a University of Arizona grant from the College of Science Millennium Report Oversight Committee awarded to the third author.     

Anticipating the inevitable: When leader and member attribution styles clash

This article supported the hypothesis that leaders’ and members’ attribution styles have interactive effects on members’ perceptions of the quality of their leader–member relations. Across two samples, results revealed an interactive effect such that members’ perceptions of poor leader–member relations were most accentuated when they were biased toward external and unstable attributions (i.e. optimistic attributions) for their negative outcomes, while their leaders were biased toward attributing negative outcomes to the internal and stable characteristics of the members (i.e. pessimistic attribution styles). In Study 2, results indicated that the members’ perceptions of distributive and procedural justice mediated the interactive effects of leader pessimism and member optimism on relationship quality.     

What you see is what you want to see: Motivationally relevant stimuli can interrupt current resource allocation

Arousing stimuli, either threat-related or pleasant, may be selected for priority at different stages within the processing stream. Here we examine the pattern of processing for non-task-relevant threatening (spiders: arousing to some) and pleasant stimuli (babies or chocolate: arousing to all) by recording the gaze of a spider Fearful and Non-fearful group while they performed a simple “follow the cross” task. There was no difference in first saccade latencies. Saccade trajectories showed a general hypervigilance for all stimuli in the Fearful group. Saccade landing positions corresponded to what each group would find arousing, such that the Fearful group deviated towards both types of images whereas the Non-fearful group deviated towards pleasant images. Secondary corrective saccade latencies away from threat-related stimuli were longer for the Fearful group (difficulty in disengaging) compared with the Non-fearful group. These results suggest that attentional biases towards arousing stimuli may occur at different processing stages.