An imprecise goal programming approach for modeling design team's preferences in quality function deployment planning process

The Quality Function Deployment (QFD) is an approach that facilitates designing product by analyzing and projecting the Customer's Needs (CNs) in the Engineering Characteristics (ECs) of a product. The aim of QFD planning process is to determine the target levels for ECs of a product that achieve high level of overall customers' satisfaction. However, integrating design team's preferences in this preliminary stage of product design could make the design more realistic and could also avoid unfeasibility in posterior phases of the product development processes. Moreover, this process is performed within an imprecise environment, and more than one factor must be taken into account in determining targets levels of ECs; especially, the limited resources and increased market competition. This paper presents an imprecise goal programming approach to determine the best aspiration levels of ECs in QFD planning process. Based on benchmarking data of ECs, the concept of satisfaction functions will be utilized to integrate explicitly the design team's preferences and incorporate the competitive analysis of target market into the modelling and solution processes. In addition, the relationships linking CNs and ECs and the ECs to each other are integrated by functional relationships. The proposed approach will be illustrated through an example of product development of an emulsification dynamite packing machine. Copyright © 2011 John Wiley & Sons, Ltd.     

Binary Refinement Implies Discrete Exponentiation

Working in the weakening of constructive Zermelo-Fraenkel set theory in which the subset collection scheme is omitted, we show that the binary re.nement principle implies all the instances of the exponentiation axiom in which the basis is a discrete set. In particular binary re.nement implies that the class of detachable subsets of a set form a set. Binary re.nement was originally extracted from the fullness axiom, an equivalent of subset collection, as a principle that was su.cient to prove that the Dedekind reals form a set. Here we show that the Cauchy reals also form a set. More generally, binary refinement ensures that one remains in the realm of sets when one starts from discrete sets and one applies the operations of exponentiation and binary product a finite number of times. Presented by Victor Marek     

Achieving Sustainable Gains in Happiness: Change Your Actions, not Your Circumstances*

Although attaining happiness is a nearly universal goal, surprisingly little research has focused on how happiness can be increased and then sustained. Three studies test predictions of a model (Lyubomirsky et al., 2005) positing that sustainable happiness is possible through intentional activity changes, more so than through circumstantial changes. Study 1 shows that less hedonic adaptation is reported in response to activity changes than to circumstantial changes. Study 2 tests a dynamic process model, showing that while both positive activity changes and positive circumstantial changes predict rank-order increases in subjective well-being from Time 1 to Time 2, only activity changes predict maintained gains at Time 3. Study 3 replicates the Study 2 findings and extends them to psychological well-being (Ryff and Keyes, 1995). Implications for positive psychology and “the pursuit of happiness” are discussed. *This work was supported in part by grants from the Positive Psychology Network.     

The influence of unawareness set and order effects in consumer regret

Prior research on regret has assumed a consideration set of only two-alternatives. The authors have relaxed that assumption and have developed hypotheses to examine the influence of the unawareness set and order effects in the measurement of consumer regret in a post-purchase evaluation. The results demonstrated that the brands consumers were previously unaware of, do indeed influence consumer regret, especially in a post-purchase upward comparison situation (comparing to superior unknown brands); this was not the case in a post-purchase downward comparison situation (comparing to inferior unknown brands). Order effects were also found to moderate consumer regret.     

A Brain-Based Account of the Development of Rule Use in Childhood

ABSTRACT— The ability to follow explicit rules improves dramatically during the course of childhood, but relatively little is known about the changes in brain structure and function that underlie this behavioral improvement. Drawing from neuroscientific studies in human adults and other animals, as well as from an emerging literature in developmental cognitive neuroscience, we propose a brain-based account of the development of rule use in childhood. This account focuses on four types of rules represented in different parts of the prefrontal cortex: simple rules for reversing stimulus–reward associations, pairs of conditional stimulus–response rules (both univalent and bivalent), and higher-order stimulus–response rules for selecting among task sets. It is hypothesized that the pattern of developmental changes in rule use reflects the different rates of development of specific regions within the prefrontal cortex.     

Effects of inter-character spacing on saccade programming in beginning readers and dyslexics

The present study investigated the impact of inter-character spacing on saccade programming in beginning readers and dyslexic children. In two experiments, eye movements were recorded while dyslexic children, reading-age, and chronological-age controls, performed an oculomotor lateralized bisection task on words and strings of hashes presented either with default inter-character spacing or with extra spacing between the characters. The results of Experiment 1 showed that (1) only proficient readers had already developed highly automatized procedures for programming both left- and rightward saccades, depending on the discreteness of the stimuli and (2) children of all groups were disrupted (i.e., had trouble to land close to the beginning of the stimuli) by extra spacing between the characters of the stimuli, and particularly for stimuli presented in the left visual field. Experiment 2 was designed to disentangle the role of inter-character spacing and spatial width. Stimuli were made the same physical length in the default and extra-spacing conditions by having more characters in the default spacing condition. Our results showed that inter-letter spacing still influenced saccade programming when controlling for spatial width, thus confirming the detrimental effect of extra spacing for saccade programming. We conclude that the beneficial effect of increased inter-letter spacing on reading can be better explained in terms of decreased visual crowding than improved saccade targeting.     

Inflexibility of experts--reality or myth? Quantifying the Einstellung effect in chess masters

How does the knowledge of experts affect their behaviour in situations that require unusual methods of dealing? One possibility, loosely originating in research on creativity and skill acquisition, is that an increase in expertise can lead to inflexibility of thought due to automation of procedures. Yet another possibility, based on expertise research, is that experts' knowledge leads to flexibility of thought. We tested these two possibilities in a series of experiments using the Einstellung (set) effect paradigm. Chess players tried to solve problems that had both a familiar but non-optimal solution and a better but less familiar one. The more familiar solution induced the Einstellung (set) effect even in experts, preventing them from finding the optimal solution. The presence of the non-optimal solution reduced experts' problem solving ability was reduced to about that of players three standard deviations lower in skill level by the presence of the non-optimal solution. Inflexibility of thought induced by prior knowledge (i.e., the blocking effect of the familiar solution) was shown by experts but the more expert they were, the less prone they were to the effect. Inflexibility of experts is both reality and myth. But the greater the level of expertise, the more of a myth it becomes.     

Heuristic Implementation of Dynamic Programming for Matrix Permutation Problems in Combinatorial Data Analysis

Dynamic programming methods for matrix permutation problems in combinatorial data analysis can produce globally-optimal solutions for matrices up to size 30×30, but are computationally infeasible for larger matrices because of enormous computer memory requirements. Branch-and-bound methods also guarantee globally-optimal solutions, but computation time considerations generally limit their applicability to matrix sizes no greater than 35×35. Accordingly, a variety of heuristic methods have been proposed for larger matrices, including iterative quadratic assignment, tabu search, simulated annealing, and variable neighborhood search. Although these heuristics can produce exceptional results, they are prone to converge to local optima where the permutation is difficult to dislodge via traditional neighborhood moves (e.g., pairwise interchanges, object-block relocations, object-block reversals, etc.). We show that a heuristic implementation of dynamic programming yields an efficient procedure for escaping local optima. Specifically, we propose applying dynamic programming to reasonably-sized subsequences of consecutive objects in the locally-optimal permutation, identified by simulated annealing, to further improve the value of the objective function. Experimental results are provided for three classic matrix permutation problems in the combinatorial data analysis literature: (a) maximizing a dominance index for an asymmetric proximity matrix; (b) least-squares unidimensional scaling of a symmetric dissimilarity matrix; and (c) approximating an anti-Robinson structure for a symmetric dissimilarity matrix. We are extremely grateful to the Associate Editor and two anonymous reviewers for helpful suggestions and corrections.     

注意控制定势和线索类型在注意捕获中的作用

采用前线索范式, 通过3个实验考察了注意控制定势和线索类型在注意捕获中的作用。实验1要求被试搜索颜色奇异项目标或突现目标, 涉及较弱的注意控制定势, 结果表明, 突现线索在作为匹配线索和不匹配线索时都能捕获注意, 而颜色奇异项线索只有在作为匹配线索时才能捕获注意。实验2要求被试搜索具体特征的红色或白色目标, 使被试建立较强的特征搜索定势, 结果表明, 颜色奇异项线索和突现线索在作为匹配线索时都能捕获注意, 但是在不匹配条件下, 颜色奇异项线索被抑制了, 而突现线索不能捕获注意; 实验3采取go/no-go范式, 要求被试对红色目标进行反应, 对白色目标进行抑制, 并通过设置不同的线索-目标时间间隔来进一步考察注意捕获的机制, 结果表明, 在600 ms间隔下, no-go突现线索被抑制, 而对于go颜色奇异项线索来说, 随着时间间隔的增加, 注意捕获效应减少。结果与相倚捕获假说和抑制独立捕获假说不符, 支持注意转移假说：自上而下的注意控制定势通过把注意从和目标不匹配的特征位置转移发挥作用; 颜色奇异项线索和突现线索的注意捕获机制相同, 但是突现线索相对于颜色奇异项线索来说, 在与目标不匹配的条件下, 更容易捕获注意, 更难被抑制。     

Serendipity in the Theater: Maude Adams as James M. Barrie's American Muse

A special niche in theatre history is addressed to begin to fill a void in the contemporary creativity literature. The present essay focuses on Maude Adams and James M. Barrie in an attempt to demonstrate that, serendipitously, Adams initially impacted Barrie's creative process, and thereafter became his platonic source of inspiration for the plays he created for her, meriting the belated title of muse. Set change theory is underscored as a plausible cognitive explanation for Barrie's illumination. The psychoanalytic theory of transference is proposed as an underlying mechanism for facilitating the change of mental set during the incubation stage. A brief discussion on a selective theoretical integration from the fields of cognitive psychology, psychoanalysis, and neuroscience is followed by conclusions.