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231.
不同年龄广告名人效应的心理加工机制研究   总被引:4,自引:1,他引:3  
陈宁 《心理科学》2003,26(1):37-40
本研究从自动化加工和控制性加工这个视角研究了名人效应的心理加工机制。实验运用加工分离程序,探讨了不同年龄阶段的受众对名人广告的信息加工模式。结果发现:(1)名人效应是一个普遍存在的现象,与用一般消费者做代言人相比,青少年、成年人(大学生)以及老年人对名人广告均明显存在更多的自动化加工,且加工水平没有年龄差异。但是,老年人的控制性加工明显低于其他两组;(2)在非注意条件下,代言人的专业化程度明显地影响了大学生组的控制性加工,但与各组被试的自动化加工都关系不大。这些研究发现为广告策略的制定带来了一些新的启示。  相似文献   
232.
范畴三段论推理中信念偏差效应的实验研究   总被引:3,自引:2,他引:1  
王沛  李晶 《心理科学》2003,26(6):1020-1024
本研究利用三段论评价任务,分析了已有信念与三段论逻辑状态间的交互影响,探讨了三段论推理判断中信念偏差的存在与作用机制,同时从信念偏差角度对心理模型理论进行了初步验证。结果发现:1.范畴三段论推理的逻辑判断过程中存在信念偏差效应;2.信念偏差效应以逻辑状态与结论可信性交互作用的方式存在;3当逻辑结果与信念相一致时,信念会促进逻辑反应,反之则妨碍逻辑反应;4.信念偏差效应对逻辑有效、结论不可信的单模型三段论问题影响最大,而对逻辑有效、结论不可信的多模型三段论问题相对影响最小。  相似文献   
233.
Analysts have long sought to understand whether women and men have different ethical orientations. Some researchers have argued that women and men consistently make fundamentally different ethical judgments, especially of corruption; others have found no such disparities. This study considered whether an individual's age may also play a role in determining his or her moral judgment. A statistical investigation of interactive effects between gender and age in a nationally representative data set from Japan shows that this interaction functions better as a predictor of moralism than do education or gender alone. Older individuals of both sexes were found to have similar strict moral perceptions; as women and men age, their ethical judgments converge.  相似文献   
234.
We investigated the role of age as a predictor of newcomer socialization behaviors, and documented relationships between specific strategies and subsequent role-relevant outcomes. Academic and retail newcomer populations were each surveyed over three time periods. A negative relationship was found between age and covert forms of information seeking in both samples. Further, the use of covert information seeking was related to lower subsequent levels of role clarity and job satisfaction.  相似文献   
235.
The goal of the present study was to examine whether a highly valued social behavior—the smile—is attributed more frequently to in-group than to out-group members. For this, participants were asked to read a vignette describing a protagonist in a non-emotional situation, and to choose a facial expression that would be appropriate to the context. For Study 1 the vignette depicted a potentially social context, whereas for Study 2, the context was strictly non-social. In both studies, participants of European descent attributed smiles more often to members of their in-group, whereas they attributed a larger number of neutral faces to out-group members. In a third study the same pattern of attributions was found for recent immigrants from French speaking African countries and from Asian countries. These results suggest the presence of an in-group bias in the attribution of smiles.  相似文献   
236.
In tennis, the non-verbal behaviours shown after a rally may indicate the affective state of players. The purpose of the present study was to assess whether (a) the point outcome, (b) the duration of video-excerpts, and (c) the tennis expertise of the participants would influence the recognition rates of the affective state. To that end, 115 participants were shown non-verbal behaviour of tennis players after a point and asked to rate whether the player had just won or lost a point. The results indicate that the recognition rates were higher for lost than for won points. Moreover, participants who were members of a tennis club had a higher recognition rate. Finally, there was no difference in the recognition rate regarding the duration of video excerpts. The findings point to a negativity bias and the bio-cultural framework in relation to the recognition of affective states associated with non-verbal behaviour.  相似文献   
237.
The nature and existence of self-deception is controversial. On a classic conception, self-deceived individuals carry two conflicting representations of reality. Proponents of an alternative, deflationary account dispute this, arguing that putative cases of self-deception simply reflect distorted information processing. To investigate these alternatives, we adapted a paradigm from the “crowd-within” literature. Participants provided two different estimates for each of a series of incentivized questions. Half of the questions were neutral in content, while half referred to undesirable future events. Whereas the first and second estimates for neutral questions did not differ systematically, second estimates for undesirable questions were more optimistic than first estimates. This result suggests that participants were sampling selectively from an internal probability distribution when providing estimates for undesirable events, implying they had access to a less rosy representation of their future prospects than their individual estimates conveyed. In short, self-deception is real.  相似文献   
238.
239.
Trait emotional intelligence (EI) was measured and self-estimated in a UK sample of 128 managers (52.3% female), recruited at a professional services firm. Participants’ measured scores were compared to standardization sample data and gender differences in measured and estimated scores, as well as in estimation bias and accuracy were examined. As hypothesized, managers’ global trait EI scores were significantly higher than those of the normative sample of the measure used, although the scores of female participants were largely responsible for this difference. Gender-specific hypotheses were confirmed for measured scores (differences only hypothesized at the factor level) and estimation accuracy (males estimating their trait EI more accurately), but not for estimated scores (female participants had higher estimates, but the opposite was hypothesized). Further, female managers showed signs of estimation bias.  相似文献   
240.
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