Focus induced tunnel vision in managerial judgment and decision making: The peril and the antidote

Managers often must assess singular strategic options. Four studies of such assessments demonstrate a tunnel vision effect: Focal managerial options often are favored in an evidentially unjustifiable manner. Study 1 concerns new product development, and demonstrates that a prototype that has become focal tends to be judged overly favorably, and is chosen for launch with unwarranted enthusiasm. Study 2 shows that this tunnel vision effect generalizes to judgments and decisions about general strategy. Study 3 focuses on the information search patterns underlying the effect, and Study 4 replicates the tunnel vision effect among experienced executives, and demonstrates the utility of a debiasing procedure. Data in all of the studies implicate selective processing as the driver of the tunnel vision effect, and further understanding of how selective processing affects choice. Several alternative operationalizations of the empirically tested debiasing procedure are discussed.     

Learning Adinkra symbols: The effect of testing

The testing effect (i.e., long-term memory is improved more by intermediate testing than by restudying the information) has been studied using a variety of materials. However, almost all testing effect studies to date have used purely verbal materials such as word pairs, facts and prose passages. The testing effect has not yet been established using symbol–word pairs. In the present study symbol–word pairs were used as to-be-learned materials to demonstrate the generalisability of the testing effect to symbol learning. The results showed that there was no difference in final memory-test performance after a retention interval of 5 minutes, but after a retention interval of a week tested pairs were retained better than repeatedly studied pairs. Hence, the present research suggests that the testing effect can also be obtained in symbol learning.     

Levels of Criticism: Handling Popperian Problems in a Popperian Way

Popper emphasised both the problem-solving nature of human knowledge, and the need to criticise a scientific theory as strongly as possible. These aims seem to contradict each other, in that the former stresses the problems that motivate scientific theories while the one ignores the character of the problems that led to the formation of the theories against which the criticism is directed. A resolution is proposed in which problems as such are taken as prime in the search for knowledge, and subject to discussion. This approach is then applied to the problem of induction. Popper set great stake to his solution of it, but others doubted its legitimacy, in ways that are clarified by changing the form of the induction problem itself. That change draws upon logic, which is the subject of another application: namely, in contrast to Popper’s adhesion to classical logic as the only welcome form (because of the maximal strength of criticism that it dispenses), can other logics be used without abandoning his philosophy of criticism?     

多级评分计算机化自适应测验动态综合选题策略

多级评分可以提供更多关于被试的信息, 是计算机化自适应测验的一个发展方向, 选题策略是计算机化自适应测验的研究重点。对于多级评分的等级反应模型, 本文拟用区间估计的思想改进近期提出的几种选题策略, 并且将两级评分b-STR和a-STR推广到多级评分以改进最大信息量选题策略。Monte Carlo模拟实验表明在达到或接近原有选题策略测验精度的基础上, 本文提出的几种新选题策略有的能够有效降低测验长度, 有的可以极大降低项目曝光率。     

Testing enhances both encoding and retrieval for both tested and untested items

In forward testing effects, taking a test enhances memory for subsequently studied material. These effects have been observed for previously studied and tested items, a potentially item-specific testing effect, and newly studied untested items, a purely generalized testing effect. We directly compared item-specific and generalized forward testing effects using procedures to separate testing benefits due to encoding versus retrieval. Participants studied two lists of Swahili–English word pairs, with the second study list containing “new” pairs intermixed with the previously studied “old” pairs. Participants completed a review phase in which they took a cued-recall test on only the “old” pairs or restudied them. In Experiments 1a, 1b, and 2, the review phase was given either before or after the second study list. Testing benefited memory to the same degree for both “new” and “old” pairs, suggesting that there were no pair-specific benefits of testing. The larger benefit from testing when review was given before rather than after the second study list suggests that the memory enhancement was due to both testing-enhanced encoding and testing-enhanced retrieval. To better equate generalized testing effects for “new” and “old” pairs, Experiment 3 intermixed them in the review phase. A statistically significant pair-specific testing effect for “old” items was now observed. Overall, these results show that forward testing effects are due to both testing-enhanced encoding and retrieval effects and that direct, pair-specific forward testing benefits are considerably smaller than indirect, generalized forward testing benefits.     

Priming semantic concepts affects the dynamics of aesthetic appreciation

Aesthetic appreciation (AA) plays an important role for purchase decisions, for the appreciation of art and even for the selection of potential mates. It is known that AA is highly reliable in single assessments, but over longer periods of time dynamic changes of AA may occur. We measured AA as a construct derived from the literature through attractiveness, arousal, interestingness, valence, boredom and innovativeness. By means of the semantic network theory we investigated how the priming of AA-relevant semantic concepts impacts the dynamics of AA of unfamiliar product designs (car interiors) that are known to be susceptible to triggering such effects. When participants were primed for innovativeness, strong dynamics were observed, especially when the priming involved additional AA-relevant dimensions. This underlines the relevance of priming of specific semantic networks not only for the cognitive processing of visual material in terms of selective perception or specific representation, but also for the affective-cognitive processing in terms of the dynamics of aesthetic processing.