Consumer misbehaviour: an exploratory study of shopliftin

Although customer theft is traditionally researched from a criminological or psychological perspective, this paper investigates shoplifting as consumer behaviour, demonstrating that well‐defined models of normal consumer behaviour can be applied to aberrant behaviour such as shop theft. Empirical research is used to show how adults and teenagers form belief systems that amount to rational intentions in the decision to shoplift. The theory of planned behaviour (Ajzen, 1991) was used as the basis for two self‐report surveys which investigated the interaction between consumers' attitudes and beliefs about shoplifting and their perceptions of retail security. The first survey utilised a sample of shoppers from the South East Midlands; the second a sample of school students from the same area (861 respondents in total, 109 respondents admitting to shoplifting in the previous year). Both studies indicate that the decision to shoplift is influenced by pro‐shoplifting attitudes, social factors, opportunities for shoplifting and perceptions of low risks of apprehension. This implies that the deterrent messages we use must be reassessed. Copyright © 2002 Henry Stewart Publications.     

Perceived product instrumentality: the process of scale purification and validation

Perceived product instrumentality (PPI) is a new construct that is proposed as a key process component of a general model of family purchasing behaviour. PPI reflects the degree to which consumers, apprehended as actors of social roles, deem a product to be helpful, facilitative of role performance, compatible with role identity and congruent with the self‐concept. The objective of this paper is threefold: (1) assess the PPI unidimensionality and reliability; (2) purify the PPI scale, and (3) assess its validity. First, a pilot survey was administered to a convenience sample of men and women, who filled in four identical lists of 33 items tapping their attitudes towards durables, and exploratory factor analysis was conducted on each set to explore the overall pattern of the items relationships. Five try‐out pools of different sizes (33, 28, 15, 13 and 9 items) were involved in the analysis. The 15‐item scale was retained. Secondly, a large‐scale survey was administered to 500 couples as part of an extensive research involving comprehensive model testing. Exploratory factor analysis was conducted on the whole sample for reliability and unidimensionality assessment. At times, the analysis is done on men's and women's sub‐samples separately in order to account for eventual differences among both populations. Thirdly, confirmatory factor was conducted, splitting the sample into two random halves: the generation sample and the validation sample. The first half served for the PPI scales purification. In this case, PPI was posited as the latent variable and the scale items were posited as the manifest ones. The second served to validate the PPI theory in a system's framework: PPI was posited as a latent dependent variable while other role orientations variables were posited as latent independent variables. Copyright © 2002 Henry Stewart Publications.     

The relationship between lottery ticket and scratch‐card buying behaviour,personality and other compulsive behaviours

The study examines how demographics, other forms of compulsive behaviour and personality are related to the buying frequency and compulsiveness in lottery tickets and scratch‐cards. An integrative framework is developed and tested in a sample of respondents. Results indicated that the buying compulsivenesses in lottery tickets and scratch‐cards have the same correlates. The buying compulsivenesses in both lottery tickets and scratch‐cards were found to be positively related to cigarette consumption and the extraversion dimension of personality and negatively related to the agreeableness and intellect dimensions of personality. Copyright © 2002 Stewart Publications Ltd.     

Effects of short‐term cosmetic versus long‐term health fear appeals in anti‐smoking advertisements on the smoking behaviour of adolescents

A field study exposed 235 high school students to anti‐smoking advertisements over a five‐month period to test the effectiveness of short‐term cosmetic versus long‐term health fear appeals in preventing or reducing smoking. The study was a longitudinal experiment with two experimental groups and a control group. Smoking behaviour was measured prior to message exposure on television, in magazines and on the internet, and at the end of the study period. The primary results were that average smoking declined for subjects exposed to either type of anti‐smoking fear appeal but not for the control group and short‐term cosmetic fear appeals were more effective for males but long‐term health fear appeals were more effective for females. Copyright © 2003 Henry Stewart Publications.     

Is ‘culture’ a justifiable variable for market segmentation? A cross‐cultural example

This paper investigates whether culture can be used to segment a market. Using Indians, resident in Britain (British Indians) as an example, previous research suggests that culture's manifestation within buyer behaviour provides sufficient evidence to justify its use as a market segment variable. Using brown goods (television sets, video equipment, music systems etc) a comparative quantitative study examined the impact of a range of cultural values upon the buying behaviour of British Indians and British Caucasians, to identify significant differences between the two. Although a significant difference was found, the amount of similarity between the two sample groups suggests culture should not be used as a segmentation variable. This research has implications for organisations seeking to develop ethnic minority orientated marketing strategies. Copyright © 2003 Henry Stewart Publications.     

Erna and Melanie Klein

Erna was one of the child patients treated by Melanie Klein in Berlin, employing her recently discovered play technique. Since Erna died in Chile, the authors considered the IPA Congress in Santiago an opportunity to present a paper as a homage both to Erna and, especially, to Klein. She learned much from that very disturbed child, which she later used to sustain the ongoing development of her theories. The paper explores biographic data relevant to understanding both the case and the theories. It analyses the case material to follow Klein in the discovery and the handling of the child's transference and the harsh expressions of hate, jealousy and envy, which are brought in, with sad consequences, by strong persecutory feelings. Klein's comparison of this case with that of Freud's Wolf-man is also considered, mostly to show that the similarities were less than originally claimed, and that Klein, perhaps, was introducing a theoretic shift which led her technique to gradually change from ' Nachträglichkeit ' to the 'signification-resignification' pair, akin to Strachey's concept of the mutative interpretation. Lastly, the comprehension of Erna's strong psychotic traits and the links with later developments of the theory on psychosis are studied.     

Group boundary permeability moderates the effect of a dependency meta‐stereotype on help‐seeking behaviour

Previous studies have found that when low‐status group members are aware that their in‐group is stereotyped as dependent by a specific out‐group (i.e. a dependency meta‐stereotype is salient), they are reluctant to seek help from the high‐status out‐group to avoid confirming the negative meta‐stereotype. However, it is unclear whether low‐status group members would seek more help in the context of a salient dependency meta‐stereotype when there is low (vs. high) group boundary permeability. Therefore, we conducted two experiments to examine the moderating effect of permeability on meta‐stereotype confirmation with a real group. In study 1, we manipulated the salience of the dependency meta‐stereotype, measured participants' perceived permeability and examined their help‐seeking behaviour in a real‐world task. Participants who perceived low permeability sought more help when the meta‐stereotype was salient (vs. not salient), whereas participants who perceived high permeability sought the same amount of help across conditions. In study 2, we manipulated the permeability levels and measured the dependency meta‐stereotype. Participants who endorsed a high‐dependency meta‐stereotype sought more help than participants who endorsed a low‐dependency meta‐stereotype; this effect was particularly strong in the low‐permeability condition. The implications of these results for social mobility and intergroup helping are discussed.     

Riding the waves: A functional‐cognitive perspective on the relations among behaviour therapy,cognitive behaviour therapy and acceptance and commitment therapy

Different types of therapy explain psychopathology and the effects of psychotherapy differently. Different explanations are, however, not necessarily mutually exclusive. Based on the idea that functional and cognitive explanations are situated at different levels, we argue that functional therapies such as traditional Behaviour Therapy (BT) and Acceptance and Commitment Therapy (ACT) are not necessarily incompatible with Cognitive Behaviour Therapy (CBT). Whether a functional and a cognitive therapy actually align depends on whether they highlight the same type of environmental causes. This functional‐cognitive perspective reveals various differences and communalities among BT, CBT and ACT.     

Is there a spillover effect of a right turn on red permission for bicyclists?

A number of countries allow bicyclists to perform a right turn on red (RTOR) at some specific intersections to promote cycling by reducing the required physical effort and trip time. Implementation of a rule that allows a RTOR for bicyclists at some intersections could lead not only to local effects at those intersections where the rule actually applies, but also to supralocal effects. Using an experimental survey approach, this study explores whether a so-called ‘spillover effect’ of the rule can be expected. This effect would imply that allowing bicyclists to turn right on red at some intersections causes them to also turn right on red more often at intersections where RTOR for bicyclists is not allowed.The answers from 768 respondents indicate that respondents with a high awareness of the existence of a RTOR rule for bicyclists (experimental group) turn right on red significantly more often at intersections where RTOR for bicyclists is not permitted than respondents with a low awareness of the rule (control group). This indicates that implementation of the RTOR rule for bicyclists can indeed lead to an increase in red light running at other intersections. This might lead to safety issues at intersections where RTOR for bicyclists is not permitted, since road authorities could have decided not to allow RTOR for bicyclists at these intersections for safety reasons.The study also finds that men, young people and people who generally perform more risky cycling behaviours have a higher tendency to perform non-permitted RTOR. These findings are in line with existing literature.     

Individual glance strategies and their effect on the NHTSA visual manual distraction test

The purpose of this paper was to investigate how individual differences in glance strategy could impact the glance performance test defined in the NHTSA visual manual distraction guidelines. Better understanding of the test procedure could help development of new technology for safe driving. A custom in-vehicle information system was developed and assessed in a driving simulator by eighteen participants. The interfaces were designed according to recommendations in the NHTSA guidelines and contained manual radio-tuning tasks, sound settings tasks and six letter spelling tasks. Two of the six tested interfaces fully complied with the test. In addition, clear individual differences in glance strategy were found among the participants. Four individual glance strategies were identified. Two of these, long glancers and frequent glancers, highly affected the outcome of the compliance test. Participants belonging to the long glancers and the frequent glancers categories were identified as statistical outliers in many test cases. For example, if the individual values of these participants were replaced with sample mean, the number of complying interfaces would increase to five out of six, which is more in line with expectations for these interfaces. The results of this study show that individual variations in glance strategy exist. Also, these individual variations seem to have a non- negligible influence on the result when performance-testing of in-vehicle interfaces is done according to the NTHSA guidelines.