Why brands should fear fearful consumers: How attachment style predicts retaliation

In two surveys of adult consumers, we find that attachment styles predict consumers' reactions after brand relationships end. Specifically, ‘fearful’ consumers—those high in both attachment anxiety and avoidance—are most likely to complain to third parties, to obsess about harming the brand, and to report seeking payback against brands. Two factors mediate the effect of attachment on reactions: threats to consumers' self-image and the loss of benefits from their relationship. This is consistent with the explanation we propose: specifically, fearful individuals invest in and depend more on consumption relationships and, therefore, lose more when such relationships end.     

Mothers' and Fathers' Internal State Language with Their Young Children: An Examination of Gender Differences During an Emotions Task

The current study examined gender differences in mothers' and fathers' internal state language (ISL), children's use of ISL, and whether ISL was related to parents' ratings of the children's social skills. Fifty‐seven (28 boys, 29 girls) toddler/preschool children (M age = 32.5 months, SD = 5.38 months) were observed separately with their mothers and fathers in their homes while they discussed pictures of children's facial expressions of emotions. Parents completed a questionnaire concerning their child's social–emotional behaviours (i.e. BASC‐2). Parents used more ISL with sons compared with daughters, and sons used more ISL with mothers than with fathers. No overall differences were found between mothers' and fathers' ISL. Children's social skills as rated by mothers were predicted by mothers' ISL comments, whereas children's social skills as rated by fathers were predicted by children's age and fathers' ISL clarifications. Implications and limitations of the study are discussed. Copyright © 2012 John Wiley & Sons, Ltd.     

Conceptualizing and Measuring Global Interpersonal Mistrust-Trust

Abstract

Global interpersonal mistrust is conceptualized as a general mistrust of the motives of others in situations related to one's well-being: a general tendency to view others as mean, selfish, malevolent, or unreliable people who are, thus, not to be depended on to treat one well. The authors developed an 18-item unidimensional self-report inventory measuring interpersonal mistrust as a negative cognitive orientation toward others. The measure comprises items describing perceptions of specific hypothetical interpersonal situations rather than items asking respondents to describe their own general behavior. The measure was reliable and evidenced construct validity in a heterogeneous sample of Australians.     

Confirmatory Factor Analyses of the Full and Short Versions of the Marlowe-Crowne Social Desirability Scale

Abstract

Over the years, researchers have developed various short versions of the Marlowe-Crowne Social Desirability Scale (D. P. Crowne & D. Marlowe, 1960). The authors used confirmatory factor analyses (J. L. Arbuckle, 1997) as well as item and scale analyses to evaluate the adequacy of the full version and various short versions. Overall, the results from 232 Canadian undergraduates showed (a) that all the short versions in the present study are a significant improvement in fit over the 33-item full scale and (b) that W. M. Reynolds's (1982) Forms A and B are the best fitting short versions. No gender differences were found for the full scale or any of the short versions. The results show that the full scale could be improved psychometrically and that the psychometrically sound short versions should be available because they require less administration time than the full scale.     

Self-presentation as a function of perceived closeness and trust with romantic partners,friends, and acquaintances

ABSTRACT

Self-presentation represents behaviors used in establishing an identity with others; such behaviors may differ across various interpersonal relationships. The current article presents two studies examining differences in self-presentation to acquaintances, friends, and romantic partners among college students in relationships. Study 1 was an experiment, and Study 2 utilized a within-subject design. Results showed that individuals engaged in more self-presentation in more established types of relationships. Additionally, both closeness and trust served as moderators, such that those lower in closeness/trust reported more self-presentation in more established types of relationships than in less established types of relationships. At higher levels of closeness/trust, the results were somewhat inconsistent, with Study 1 finding no differences between relationship types and Study 2 finding more self-presentation to romantic partners than to friends and acquaintances. These results are among the first to suggest that individuals engage in differing levels of self-presentation, depending on the type of relationship and the extent to which they feel close to and trust the person.     

Development and Psychometric Evaluation of the Social Justice Scale (SJS)

The study describes the development of the Social Justice Scale (SJS). Practitioners, educators, students, and other members of the community differ on their attitudes and values regarding social justice. It is important to assess, not only individuals' attitudes and values around social values, but also other constructs that might be related to social justice behaviors. The implication of Ajzen in Organizational Behavior and Human Decision Processes 50:179-211, (1991) theory of planned behavior suggests that attitudes, perceived behavioral control, and social norms predict intentions, which then lead to behaviors. A scale was designed to measure social justice-related values, attitudes, perceived behavioral control, subjective norms, and intentions based on a four-factor conception of Ajzen's theory. Confirmatory factor analysis and analyses for reliability and validity were used to test the properties of the scale.     

Dimensions of Support Among Abused Women in the Workplace

The authors draw on social support theory to examine supervisor support match (support wanted and received), support mismatch (support not wanted and received) and work outcomes for abused low‐wage working women, and to determine if supervisor support match and mismatch are more strongly associated with work outcomes than global supervisor support Face‐to‐face interviews were conducted with a community sample of abused, employed women who have experienced intimate partner violence (IPV) in the past year (N = 163). Using hierarchical regression, we found, after accounting for global supervisor support; a higher level of supervisor support match was associated with greater job satisfaction, fewer job reprimands and less job termination. Findings from the study inform theories of social support and have practical implications for workplace interventions for IPV.     

How general is the “General Factor of Personality”? Evidence from the Texas Adoption Project

Using data from samples of 300 and 220 adoptive families from the Texas Adoption Project, aspects of generality of a “General Factor of Personality” (GFP) were examined: across different personality inventories, across different levels of analysis (items, scales) within an inventory, across self- and others’ judgments, and across sexes, ages, and generations. Considerable, though not complete, generality was found. The average correlation between GFPs from items and scales of a given inventory was .90; between GFPs from the scales of different inventories was .48. Also examined were the heritability of a GFP, its degree of correlation with a general cognitive factor, and its ability to predict real-life criteria such as educational level, marital stability, and substance abuse.     

E pluribus unum: Dual identity and minority group members' motivation to engage in contact, as well as social change

Recent work on social change illustrates that disadvantaged-group members are sometimes less influenced by prejudice-reduction strategies than are advantaged-group members, and interventions to improve intergroup relations (e.g., commonality) can sometimes have the unintended consequence of reducing social-change motivations among members of disadvantaged groups. Focusing on disadvantaged groups' (i.e., racial/ethnic minorities) orientations toward advantaged groups, the present research experimentally investigated the potential of dual, relative to common, identity to produce greater willingness to engage in contact, while maintaining social change motivation. Relative to common identity, dual identity produced not only greater willingness to engage in contact, which was mediated by perceptions of shared values, but also greater social change motivation, mediated by decreased optimism about future relations. Thus, for dual identity, enhancing approach motivation (willingness for contact) does not necessarily undermine social change motivation. Implications for intergroup relations and more broadly social change are discussed.     

Deontic and epistemic reasoning in children

It is widely accepted that adults show an advantage for deontic over epistemic reasoning. Two published studies (Cummins, 1996b; Harris and Núñez, 1996, Experiment 4) found evidence of this “deontic advantage” in preschool-aged children and are frequently cited as evidence that preschoolers show the same deontic advantage as adults. However, neither study has been replicated, and it is not clear from either study that preschoolers were showing the deontic advantage under the same conditions as adults. The current research investigated these issues. Experiment 1 attempted to replicate both Cummins’s and Harris and Núñez’s studies with 3- and 4-year-olds (N = 56), replicating the former with 4-year-olds and the latter with both 3- and 4-year-olds. Experiment 2 modified Cummins’s task to remove the contextual differences between conditions, making it more similar to adult tasks, finding that 4-year-olds (n = 16) show no evidence of the deontic advantage when no authority figure is present in the deontic condition, whereas both 7-year-olds (n = 16) and adults (n = 28) do. Experiment 3 removed the authority figure from the deontic condition in Harris and Núñez’s task, again finding that 3- and 4-year-olds (N = 28) show no evidence of the deontic advantage under these conditions. These results suggest that for preschoolers, the deontic advantage is reliant on particular contextual cues such as the presence of an authority figure, in the deontic condition. By 7 years of age, however, children are reasoning like adults and show evidence of the advantage when no such contextual cues are present.