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91.
We examine semantic conditioning in a consumer context. We subliminally paired neutral ideographs with attributes. In experiment 1, the ideographs served as primes during a lexical decision task and slowed down response times to target words with the opposite semantic meaning. In experiment 2, the ideographs served as brand names of beverages, and attitudinal responses to them were less favorable when the associated attributes were incongruent with existing schemas. These results showed that semantic conditioning (1) can occur unconsciously, (2) can have significant and meaningful consequences for brand evaluation, and (3) influences subsequent attitudinal responses via conceptual disfluency processes. 相似文献
92.
《Quarterly journal of experimental psychology (2006)》2013,66(6):1115-1122
A largely unexplored aspect of lexical access in visual word recognition is “semantic size”—namely, the real-world size of an object to which a word refers. A total of 42 participants performed a lexical decision task on concrete nouns denoting either big or small objects (e.g., bookcase or teaspoon). Items were matched pairwise on relevant lexical dimensions. Participants' reaction times were reliably faster to semantically “big” versus “small” words. The results are discussed in terms of possible mechanisms, including more active representations for “big” words, due to the ecological importance attributed to large objects in the environment and the relative speed of neural responses to large objects. 相似文献
93.
《Quarterly journal of experimental psychology (2006)》2013,66(1):92-120
Reaction times for categorization of a probe face according to its sex or fame were contrasted as a function of whether the category of a preceding, sandwich-masked prime face was congruent or incongruent. Prime awareness was measured by the ability to later categorize the primes, and this was close to chance and typically uncorrelated with priming. When prime faces were never presented as visible probes within a test, priming was not reliable; when prime faces were also seen as probes, priming was only reliable if visible and masked presentation of faces were interleaved (not simply if primes had been visible in a previous session). In the latter case, priming was independent of experimentally induced face–response or face–category contingencies, ruling out any simple form of stimulus–response learning. We conclude that the reliable masked congruency priming reflects bindings between stimuli and multiple, abstract classifications that can be generated both overtly and covertly. 相似文献
94.
《Quarterly journal of experimental psychology (2006)》2013,66(6):1035-1043
Three experiments assessed the relationships between false memories of words and their degree of connectedness within individual semantic networks. In the first two experiments, participants studied associated word lists (e.g., hot, winter, ice), completed a recognition test that included related nonstudied words (e.g., cold, snow), and then rated the semantic relatedness of all word pairs including studied and nonstudied words. In the third experiment, the task order was reversed; participants completed pairwise ratings and then, two weeks later, completed the false memory task. The relatedness ratings were analysed using the Pathfinder scaling algorithm. In all experiments, items that an individual falsely recognized had higher semantic Pathfinder node densities than those items correctly rejected. 相似文献
95.
《Quarterly journal of experimental psychology (2006)》2013,66(9):1758-1768
Previous dual-task studies examining the locus of semantic interference of distractor words in picture naming have obtained diverging results. In these studies, participants manually responded to tones and named pictures while ignoring distractor words (picture–word interference, PWI) with varying stimulus onset asynchrony (SOA) between tone and PWI stimulus. Whereas some studies observed no semantic interference at short SOAs, other studies observed effects of similar magnitude at short and long SOAs. The absence of semantic interference in some studies may perhaps be due to better reading skill of participants in these than in the other studies. According to such a reading-ability account, participants’ reading skill should be predictive of the magnitude of their interference effect at short SOAs. To test this account, we conducted a dual-task study with tone discrimination and PWI tasks and measured participants’ reading ability. The semantic interference effect was of similar magnitude at both short and long SOAs. Participants’ reading ability was predictive of their naming speed but not of their semantic interference effect, contrary to the reading ability account. We conclude that the magnitude of semantic interference in picture naming during dual-task performance does not depend on reading skill. 相似文献
96.
《Quarterly journal of experimental psychology (2006)》2013,66(11):2131-2148
The present study examined whether semantic memory for newly learned people is structured by visual co-occurrence, shared semantics, or both. Participants were trained with pairs of simultaneously presented (i.e., co-occurring) preexperimentally unfamiliar faces, which either did or did not share additionally provided semantic information (occupation, place of living, etc.). Semantic information could also be shared between faces that did not co-occur. A subsequent priming experiment revealed faster responses for both co-occurrence/no shared semantics and no co-occurrence/shared semantics conditions, than for an unrelated condition. Strikingly, priming was strongest in the co-occurrence/shared semantics condition, suggesting additive effects of these factors. Additional analysis of event-related brain potentials yielded priming in the N400 component only for combined effects of visual co-occurrence and shared semantics, with more positive amplitudes in this than in the unrelated condition. Overall, these findings suggest that both semantic relatedness and visual co-occurrence are important when novel information is integrated into person-related semantic memory. 相似文献
97.
《Quarterly journal of experimental psychology (2006)》2013,66(12):2402-2418
The different organizational frameworks theory proposes that there is a qualitative difference between the representation of concrete and abstract words in memory: Concrete concepts would be primarily organized in terms of semantic similarity whereas abstract concepts would be mainly organized by their association with other concepts. Evidence in support of this proposal has been mostly obtained with neuropsychological populations and, to a lesser extent, with healthy participants. In the present work, we tested the different organizational frameworks theory by using, for the first time, a semantic priming paradigm both within language and across languages. The results revealed that there was priming for both semantically similar and associative relations when words were concrete. However, with abstract words, priming was only observed when pairs and targets were associated. These results do not support the proposal of Crutch and coworkers, suggesting that the experimental paradigm as well as the type of relations tested may modulate the pattern of effects obtained with concrete and abstract words. 相似文献
98.
Eric Buckolz Angelo Boulougouris Cam O'Donnell Jay Pratt 《Journal of Cognitive Psychology》2013,25(2):207-225
In a location-based negative priming task, targets that appear at locations that were previously occupied by distractors are typically responded to more slowly than are targets that appear at formerly unoccupied positions. In the present study, we attempted to disengage the location-based negative priming mechanism by presenting visual cues indicating the most likely location of the upcoming target. The first experiment showed that 75% cue-target validity was not sufficient to affect the negative priming mechanism. However, the second experiment demonstrated that a much reduced, but not eliminated, negative priming effect occurred with 100%cue-target validity. These findings are similar to those found with inhibition of return, suggesting that location-based inhibition of return effects and location-based negative priming effects may share a common inhibition mechanism. 相似文献
99.
Despite extensive research, the role of phonological short-term memory (STM) during oral sentence comprehension remains unclear. We tested the hypothesis that phonological STM is involved in phonological analysis stages of the incoming words, but not in sentence comprehension per se. We compared phonological STM capacity and processing times for natural sentences and sentences containing phonetically ambiguous words. The sentences were presented for an auditory sentence anomaly judgement task and processing times for each word were measured. STM was measured via nonword and word immediate serial recall tasks, indexing phonological and lexicosemantic STM capacity, respectively. Significantly increased processing times were observed for phonetically ambiguous words, relative to natural stimuli in same sentence positions. Phonological STM capacity correlated with the size of this phonetic ambiguity effect. However, phonological STM capacity did not correlate with measures of later semantic integration processes while lexicosemantic STM did. This study suggests that phonological STM is associated with phonological analysis processes during sentence processing. 相似文献
100.
In three autobiographical memory retrieval experiments participants reported the contents of consciousness to a probe presented at early and late points during retrieval. Classification of the protocols according to the specificity of the reported knowledge found that early in retrieval abstract knowledge predominated whereas at the later point, close to generation or formation of a memory, knowledge related to specific events was more frequent. For some memories very fast and full retrieval was observed at the early point and this was independent of other concurrent processing demands. These findings show that generative retrieval entails iterative access of autobiographical knowledge but this is not observed in direct retrieval. 相似文献