Audience reaction as a determinant of the speaker's self-persuasion

This paper tests effects of audience feedback on speaker attitudes. One hundred and seven male subjects with initial beliefs on both sides of an issue (women's role) were assigned to speak for or against their own position; then an “audience” provided one of three types of feedback (speaker was sincere, speaker was insincere, no feedback) in a 2 × 2 × 3 design. Subjects who received sincere feedback showed greater change in the direction of their speech than did those who received insincere feedback. No feedback treatments resulted in intermediate change. This sincere > no feedback > insincere ordering of means held for both pro- and counterattitudinal speakers and for both pretest attitudes. A main effect for pretest attitude was also obtained. Two additional control groups allow for a separate analysis of the effects of (1) preparing and delivering the speech, and (2) audience reaction to the speech.     

Knowledge of the world of work: A test of occupational information for young men

The study evaluates a test of occupational information administered to a national sample of 5000 young men, aged 14–24 in 1966, as part of the National Longitudinal Surveys of employment behavior. The predictive validity of the test score is assessed by reference to multiple regression analyses which confirm the significance of the score as an independent predictor of subsequent hourly earnings and occupational status. Correlation and factor analyses are used to examine the quality of the measurement instrument. All in all, the instrument is judged to exhibit desirable characteristics in terms of internal consistency reliability, discriminatory power, and level of difficulty. The test's reliability compares favorably with a commercially produced test designed to be used in counseling as a measure of occupational knowledge. With the possible modification of deleting a section relating to knowledge of earnings differentials, the test is commended to those involved in assessing and counseling the occupational choice process.     

Use of first person pronouns as a function of increased objective self-awareness and performance feedback

A recent integrating formalation in social psychology, the Duval-Wicklund theory of “objective self-awareness,” has the core assumption that attention focused on the self is always aversive and, hence, avoided. While faced with either a TV camera or a mirror, and after they had received false feedback concerning their creativity, 98 undergraduates guessed at the meaning of foreign language pronouns, the unobtrusive dependent measure of the direction of the focus of attention. The standard Duval-Wicklund effect was replicated—more attention to self, that is, more first-person pronouns—in the “camera” or “mirror” than in the “no camera” or “no mirror” conditions. However, within the camera or mirror conditions, avoidance of self-focused attention occurred only after negative feedback.     

Occupational mobility as measured by Holland's theory of career selection

This study examined the occupational mobility of men ages 45–59 as measured by Holland's theory of career selection and its relationship to men in the work force. Stability was discussed in two distinct ways: (1) stability within a job, and (2) stability in the kind of work a man does over a career. In his research Holland concluded that Realistic and Investigative personality types would change personality type less often and have more stable job choices in comparison to other personality types. The results of this study supported these findings to some extent, but also concluded that stability in a personality type was strongly influenced by the number of jobs available in a particular personality type and the structure of the labor market demand. In addition the results showed that psychological concepts seem to be more important in changing jobs than in selecting initial jobs.     

Age related changes in the effectiveness of name and visual codes in recognition memory

In the first of three studies college, third grade, and kindergarten Ss were able to determine that two stimuli presented 700 msec apart were the same more quickly if they were visually identical than if they shared the same name. If 3000 msec elapsed between stimulus presentations third grade and college Ss responded at the same rate in making both types of matches, whereas kindergarten Ss appeared to continue to respond more quickly in making visual matches. Study II was an unsuccessful attempt to replicate the kindergarten finding. A warning signal, presented 500 msec prior to the second stimulus, reduced RTs at both interstimulus intervals, but no significant differences in making visual and name matches occurred. In Study III first-graders, responding either with or without a warning signal, were found to respond like the older Ss in Study I. The warning signal again reduced RT at both intervals. The results suggest that Ss across a wide age range are able to use the visual properties of a stimulus for only a very brief period as the basis for making matching judgments.     

Sex and sociability in rats

Three experiments explored the effects of sexual motivation and the opportunity for sexual contact on social attraction in rats. Rats were no more gregarious in cross-sex than in same-sex pairings. Increased male sexual experience and hormonally induced female receptivity both led to increased sexual activity but had no effect on social behavior. Males housed with continuously receptive females showed signs of sexual exhaustion but were as gregarious as males housed alone or with males. It appears that social attraction in rats is not motivated primarily by sexual desires, either direct or sublimated.     

A biographical data analysis of career patterns in engineering

This study focuses on an instrument that appears useful for career guidance or job assignment purposes — the Biographical Data Blank. Responses of three groups of engineers (holding research and development, management, and nonengineering positions) to a life history questionnaire were analyzed. Results indicate that groups could indeed be differentiated using response patterns. In addition, items defining these patterns were related to demands of actual career paths chosen.