An analysis of public posting in reducing speeding behavior on an urban highway

The effects of public posting on speeding behavior on an urban highway were assessed using a reversal design. During baseline the percentage of drivers speeding was measured with a concealed radar unit. During the daily posting condition a highway sign was installed which provided feedback on the percentage of drivers not speeding yesterday and the best record to date. This sign was then covered and reintroduced. Results indicated that the sign was effective in reducing speeding behavior. Furthermore, the effects were most pronounced in reducing the speeds of the faster drivers. Next, daily and weekly postings were compared with the sign alone without numerical feedback: results revealed that the weekly posting condition was as effective as the daily posting condition, but that the sign had no influence when numbers were not posted. Finally, the weekly posting procedure remained effective during a 6-month follow-up condition.     

THE RELATIVE EFFICACY OF METHYLPHENIDATE (RITALIN) AND BEHAVIOR-MODIFICATION TECHNIQUES IN THE TREATMENT OF A HYPERACTIVE CHILD

Drug versus placebo effects were contrasted with those of contingency management in the treatment of a hyperactive child. Several criterion behaviors were monitored in two different settings to gauge the breadth and generalizability of drug and behavior-management effects. Medication and contingency management effects were both found to be situation specific. No interaction effects were found. Accuracy of task performance, amount of eye contact with the experimenters, frequency of repetitive hand movements, and distractible behavior were apparently unaffected by medication (Ritalin versus placebo) within the clinic. A multiple-baseline design incorporating contingency reversals revealed the reinforcement contingencies to be the crucial variable controlling behavior within the clinic. Medication effects were shown to be significant within the home setting where reinforcement contingencies were not changed. While aggressive behavior decreased as a function of Ritalin, repetitive hand movements increased.     

Molar And Molecular Control In Variable-interval And Variable-ratio Schedules

Response rates are typically higher under variable-ratio than under variable-interval schedules of reinforcement, perhaps because of differences in the dependence of reinforcement rate on response rate or because of differences in the reinforcement of long interresponse times. A variable-interval-with-added-linear-feedback schedule is a variable-interval schedule that provides a response rate/reinforcement rate correlation by permitting the minimum interfood interval to decrease with rapid responding. Four rats were exposed to variable-ratio 15, 30, and 60 food reinforcement schedules, variable-interval 15-, 30-, and 60-s food reinforcement schedules, and two versions of variable-interval-with-added-linear-feedback 15-, 30-, and 60-s food reinforcement schedules. Response rates on the variable-interval-with-added-linear-feedback schedule were similar to those on the variable-interval schedule; all three schedules led to lower response rates than those on the variable-ratio schedules, especially when the schedule values were 30. Also, reinforced interresponse times on the variable-interval-with-added-linear-feedback schedule were similar to those on variable interval and much longer than those produced by variable ratio. The results were interpreted as supporting the hypothesis that response rates on variable-interval schedules in rats are lower than those on comparable variable-ratio schedules, primarily because the former schedules reinforce long interresponse times.     

Response-rate differences in variable-interval and variable-ratio schedules: An old problem revisited

In Experiment 1, a variable-ratio 10 schedule became, successively, a variable-interval schedule with only the minimum interreinforcement intervals yoked to the variable ratio, or a variable-interval schedule with both interreinforcement intervals and reinforced interresponse times yoked to the variable ratio. Response rates in the variable-interval schedule with both interreinforcement interval and reinforced interresponse time yoking fell between the higher rates maintained by the variable-ratio schedule and the lower rates maintained by the variable-interval schedule with only interreinforcement interval yoking. In Experiment 2, a tandem variable-interval 15-s variable-ratio 5 schedule became a yoked tandem variable-ratio 5 variable-interval x-s schedule, and a tandem variable-interval 30-s variable-ratio 10 schedule became a yoked tandem variable-ratio 10 variable-interval x-s schedule. In the yoked tandem schedules, the minimum interreinforcement intervals in the variable-interval components were those that equated overall interreinforcement times in the two phases. Response rates did not decline in the yoked schedules even when the reinforced interresponse times became longer. Experiment 1 suggests that both reinforced interresponse times and response rate–reinforcement rate correlations determine response-rate differences in variable-ratio 10 and yoked variable-interval schedules in rats. Experiment 2 suggests a minimal role for the reinforced interresponse time in determining response rates on tandem variable-interval 30-s variable-ratio 10 and yoked tandem variable-ratio 10 variable-interval x-s schedules in rats.     

Performances on ratio and interval schedules of reinforcement: Data and theory

Two differences between ratio and interval performance are well known: (a) Higher rates occur on ratio schedules, and (b) ratio schedules are unable to maintain responding at low rates of reinforcement (ratio “strain”). A third phenomenon, a downturn in response rate at the highest rates of reinforcement, is well documented for ratio schedules and is predicted for interval schedules. Pigeons were exposed to multiple variable-ratio variable-interval schedules in which the intervals generated in the variable-ratio component were programmed in the variable-interval component, thereby “yoking” or approximately matching reinforcement in the two components. The full range of ratio performances was studied, from strained to continuous reinforcement. In addition to the expected phenomena, a new phenomenon was observed: an upturn in variable-interval response rate in the midrange of rates of reinforcement that brought response rates on the two schedules to equality before the downturn at the highest rates of reinforcement. When the average response rate was corrected by eliminating pausing after reinforcement, the downturn in response rate vanished, leaving a strictly monotonic performance curve. This apparent functional independence of the postreinforcement pause and the qualitative shift in response implied by the upturn in variable-interval response rate suggest that theoretical accounts will require thinking of behavior as partitioned among at least three categories, and probably four: postreinforcement activity, other unprogrammed activity, ratio-typical operant behavior, and interval-typical operant behavior.     

EFFECTS OF ACTIVE STUDENT RESPONSE DURING ERROR CORRECTION ON THE ACQUISITION,MAINTENANCE, AND GENERALIZATION OF SIGHT WORDS BY STUDENTS WITH DEVELOPMENTAL DISABILITIES

We used an alternating treatments design to compare the effects of active student response error correction and no-response error correction during sight word instruction. Six students with developmental disabilities were provided one-to-one daily sight word instruction on eight sets of 20 unknown words. Each set of 20 words was divided randomly into two equal groups. Student errors during instruction on one group of words were immediately followed by the teacher modeling the word and the student repeating it (active student response instruction). Errors on the other group of words were immediately followed by the teacher modeling the word while the student attended to the word card (no-response instruction). For all 6 students, the active student response error-correction procedure resulted in more words read correctly during instruction, same-day tests, next-day tests, 2-week maintenance tests, and generality tests (words read in sentences).     

Verbal self-reports of delayed matching to sample by humans

Undergraduates participated in two experiments to develop methods for the experimental analysis of self-reports about behavior. The target behavior was the choice response in a delayed-matching-to-sample task in which monetary reinforcement was contingent upon both speed and accuracy of the choice. In Experiment 1, the temporal portion of the contingency was manipulated within each session, and the presence and absence of feedback about reinforcement was manipulated across sessions. As the time limits became stricter, target response speeds increased, but accuracy and reinforcement rates decreased. When feedback was withheld, further reductions in speed and reinforcement occurred, but only at the strictest time limit. Thus, the procedures were successful in producing systematic variation in the speed, accuracy, and reinforcement of the target behavior. Experiment 2 was designed to assess the influence of these characteristics on self-reports. In self-report conditions, each target response was followed by a computer-generated query: “Did you earn points?” The subject reported by pressing “Yes” or “No” buttons, with the sole consequence of advancing the session. In some cases, feedback about reinforcement of the target response followed the reports; in other cases it was withheld. Self-reports were less accurate when the target responses occurred under greater time pressure. When feedback was withheld, the speed of the target response influenced reports, in that the probability of a “Yes” report increased directly with the speed of accurate target responses. In addition, imposing the self-report procedure disrupted target performance by reducing response speeds at the strictest time limit. These results allow investigation of issues in both behavioral and cognitive psychology. More important, the overall order in the data suggests promise for the experimental analysis of self-reports by human subjects.     

Effects of public posting on driving speed in Icelandic traffic

We replicated a study by Van Houten, Nau, and Marini (1980) that had revealed reductions in vehicle speeding following the posting of percentages of drivers not speeding on a sign at roadside. Our subjects were drivers entering a residential area where the speed limit changed from 90 km/hr (55.9 mph) to 60 km/hr (37.3 mph). A total of 4,409 vehicle speeds were taken from two observation sessions per day for 20 consecutive weekdays. The intervention consisted of a single posting condition, in which a hypothetical daily percentage of drivers not speeding was posted on a feedback sign, followed by a double posting condition, in which a sign posting a best result was erected beyond the feedback sign. Results revealed a significant speed reduction from an average of 69.0 km/hr (42.9 mph) during baseline to 63.4 km/hr (39.4 mph) during single posting. Average speed during double posting was 62.9 km/hr (39.1 mph). The percentage of drivers exceeding 70 km/hr (43.5 mph) dropped from 41.0 during baseline to 20.5 during single posting. The significant speed reductions add to the generality of findings of similar studies in Canada and Israel and offer possible explanations for the failure of feedback posting to reduce speed in the U.S.     

选择盲：你不一定知道自己在选择什么

选择盲是指个体不能觉察他们的偏好与决策结果之间的不匹配, 即人们不能发现真实偏好被操纵, 这一现象在行为经济学中普遍存在。记忆表征理论主要从记忆表征编码的角度分析人们为什么不能发现选择的改变, 选择偏好理论则着重分析人们偏好反转的原因。选择盲的影响因素主要包括选项相似性和虚假反馈等。未来的研究需要从选择盲的心理机制与产生根源、影响因素和应用研究等方面进一步探讨。