The development of category learning strategies: What makes the difference?

Category learning can be achieved by identifying common features among category members, distinctive features among non-members, or both. These processes are psychologically and computationally distinct, and may have implications for the acquisition of categories at different hierarchical levels. The present study examines an account of children’s difficulty in acquiring categories at the subordinate level grounded on these distinct comparison processes. Adults and children performed category learning tasks in which they were exposed either to pairs of objects from the same novel category or pairs of objects from different categories. The objects were designed so that for each category learning task, two features determined category membership whereas two other features were task irrelevant. In the learning stage participants compared pairs of objects noted to be either from the same category or from different categories. Object pairs were chosen so that the objective amount of information provided to the participants was identical in the two learning conditions. We found that when presented only with object pairs noted to be from the same category, young children (6 ? YO ? 9.5) learned the novel categories just as well as older children (10 ? YO ? 14) and adults. However, when presented only with object pairs known to be from different categories, unlike older children and adults, young children failed to learn the novel categories. We discuss cognitive and computational factors that may give rise to this comparison bias, as well as its expected outcomes.     

More is more: The relationship between vocabulary size and word extension

This study experimentally tested the relationship between children’s lexicon size and their ability to learn new words within the domain of color. We manipulated the size of 25 20-month-olds’ color lexicons by training them with two, four, or six different color words over the course of eight training sessions. We subsequently tested children’s ability to extend new color words to new instances. We found that training with a broader number of color words led to increased extension of new words. The results suggest that children’s learning history predicts their ability to learn new words within domains.     

Blood flow velocity changes in anterior cerebral arteries during cognitive tasks performance

Objective

Transcranial Doppler sonography (TCD) enables monitoring of blood flow velocities (BFVs) in basal cerebral arteries during different cognitive tasks performance with great temporal resolution. So far, BFVs changes during mental activity were monitored primarily in middle cerebral arteries (MCAs) and little is known about these changes in anterior cerebral arteries (ACAs).

Aim

To determine the effect of different cognitive tasks performance on BFV changes and hemispheric dominance in ACAs and to assess the most suitable activation test for monitoring of BFV changes in ACAs.

Methods

Fourteen right-handed, healthy subjects aged 20–26 were included in the study. BFVs in both ACAs were recorded simultaneously during performance of cognitive tasks designed to activate frontal lobes: phonemic verbal fluency test (pVFT), Stroop tests and Trail Making Tests (TMTs).

Results

A statistically significant BFV increase was recorded in both ACAs during performance of all cognitive tasks. Statistically significant right ACA dominance was found during performance of pVFT and TMTB. The most significant BFV increase was obtained during performance of TMTB.

Conclusion

Our result addressed cognitive tests with great activation potential for monitoring of ACAs that might be used in distinguishing of healthy individuals and patients with neurovascular or neurodegenerative diseases.     

阅读流畅性研究及其进展

从介绍两个阅读发展模型入手,探讨了阅读流畅性与阅读的关系,揭示阅读流畅性在阅读发展进程中的地位和作用,并介绍了影响阅读流畅性的因素。在此基础上,指出了阅读流畅性研究对语言认知研究的重要性,并对今后研究作了初步展望。     

广告诉求-品牌来源国刻板印象匹配度对品牌态度的影响机制

基于刻板印象内容模型,作者将广告诉求分为诚意诉求和能力诉求,并研究了广告诉求和品牌来源国刻板印象对品牌态度的交互影响。通过两个实验,作者发现广告诉求和来源国刻板印象之间的匹配程度正向地影响消费者处理广告信息的流畅性,进而导致积极的情绪体验。消费者将这种积极情绪错误地归因到品牌上,从而产生积极的品牌态度。这一发现证实品牌来源国信息可以在消费者无意识的状态下通过情绪体验影响不同广告诉求的说服效果。     

反馈延迟与掩蔽类型对知觉类别学习的影响

通过两个实验探讨反馈延迟与掩蔽类型对知觉类别学习的影响。实验1光栅掩蔽条件下,采用2（类别结构：基于规则vs.信息整合）×2（延迟反馈：500vs.3000ms）被试间实验设计,实验2采用同样的实验设计,保持延迟反馈时间不变,但改掩蔽类型为黑屏掩蔽。结果发现：（1）光栅掩蔽条件下,反馈延迟削弱信息整合类别结构的成绩,不影响基于规则类别学习,内隐外显类别结构之间存在分离效应。（2）黑屏掩蔽条件下,信息整合与基于规则类别结构的成绩均不受到延迟反馈的影响,分离效应消失。实验说明“无关因素”掩蔽影响知觉类别学习,知觉噪音与标准噪音在反馈延迟影响知觉类别学习中起到重要作用,COVIS模型理论关于延迟反馈时间影响知觉类别学习的解释具有局限性。     

Learning to Manipulate and Categorize in Human and Artificial Agents

This study investigates the acquisition of integrated object manipulation and categorization abilities through a series of experiments in which human adults and artificial agents were asked to learn to manipulate two‐dimensional objects that varied in shape, color, weight, and color intensity. The analysis of the obtained results and the comparison of the behavior displayed by human and artificial agents allowed us to identify the key role played by features affecting the agent/environment interaction, the relation between category and action development, and the role of cognitive biases originating from previous knowledge.     

How category advertising norms and consumer counter‐conformity influence comparative advertising effectiveness

Surprisingly little research examines whether and how category advertising norms influence the effectiveness of comparative advertising. To address this void, the present research investigates if the persuasiveness of a particular comparative advertisement depends on whether or not it is viewed as a typical tactic that conforms to category advertising norms. Results from experiments 1 and 2 indicate that a comparative advertisement used in violation of category norms results in a persuasion penalty that is evidenced by a reduction in the ad's impact on brand attitudes. This effect of category norms on persuasion is shown to be mediated by evaluations of the comparative advertisement's appropriateness in the product category. A final experiment confirms this persuasion penalty with respect to consumers holding conformity-based motives. However, this penalty is found to be reversed for individuals seeking counter-conformity in the marketplace, who respond more favorably to a comparative advertisement when it violates rather than conforms to category norms.     

Children's word fluency strategies

Two word fluency tasks, the FAS letter fluency task and the "animal" semantic fluency task, were administered to 130 healthy Swedish-speaking children between 6 and 15 years of age. The main aim was to gather normative data on these word fluency tasks for Swedish-speaking children. Another purpose was to examine the switching and clustering strategies used, along with the occurrence of erroneous responses, in relation to demographic data and number of words retrieved. Both phonological and semantic analyses of switching and clustering were conducted. Higher age was found to be related to a more effective use of phonological and semantic switching and clustering strategies. The reference data resulting from this study may be of clinical value in examinations of children with various diagnoses, including language impairment.