内隐记忆研究的实验方法探索：启动效应计量方法的改进思路及其实验研究

以实验鉴定了常规的启动效应计量方法的有效性程度,并为客观地计量启动效应,创用了“超意识广度法”、“二次比较法”等．结果发现：（１）如被试数量较少,以不同补笔率为“基线值”所求得的启动效应之间发生显著差异的可能性存在;（２）超意识广度法能克服“阈下呈现刺激法”“分散注意法”的不足,为内隐记忆提供有利的识记情境;（３）“二次比较法”能为正常人内隐记忆的存在提供更为直接、可靠的证据,并能客观、精确地计量启动效应。     

Toward the neural basis of verbal priming: A cognitive-neuropsychological synthesis

Repetition priming is a mnemonic phenomenon that has attracted considerable attention from neuropsychologists and cognitive scientists. In an attempt at elucidating the putative mechanisms of priming, the present review draws on evidence from both domains. The review is restricted to verbal priming of visually presented stimuli—an area that accounts for the majority of empirical studies of priming. A number of theoretical accounts are presented. The interim conclusion is that neither multiple systems nor unitary system-multiple process theories can adequately explain the data on priming, although both contain many valid components. An integrative model is proposed to improve the explanation of the empirical evidence. The central assertion of the proposed model is that repetition priming depends on perceptual processes that can be mapped on specific neural systems. It is postulated that individual differences in perceptual processing ability predict variability in memory performance. It is proposed that data-driven priming of verbal stimuli critically depends on the activity of primary and secondary visual cortices in the right hemisphere, whereas conceptually-driven priming is hypothesized to rely on the activities of higher order tertiary association cortices in language areas and more anterior neocortical areas.     

BEHAVIOR ANALYSIS APPLIED TO ENVIRONMENTAL/ECOLOGICAL PROBLEMS; A REVIEW1

Recent applications of operant technology, including the manipulation of environmental conditions and response consequences, have been directed toward the improvement of man-environment relations. This document summarizes the research designs, procedures, results, and conclusions of these recent behavioral interventions for ecological rebalance. Each of the 32 studies reviewed was undertaken since 1970; all studies were relatively successful in changing the probability of an ecology-related response; all studies incorporated basic methodologies applicable for large-scale, community programs; most of the investigations were conducted in field settings (e.g., college campuses, grocery stores, mobile-trailer parks, homes, movie theaters, public campgrounds, and a football stadium). Several of the studies are as yet unpublished. Sources for receiving documentation of the unpublished research are provided in this document. About 50% of the investigations reviewed were designed to influence behaviors related to environmental litter; the others were of behavior-modification programs that substantially increased bus-ridership, decreased lawn-trampling, promoted the purchase of drinks in returnable rather than throwaway containers, initiated a recycling process, or reduced energy consumption. Essentially, the interventions were either preventive in nature (i.e., designed to discourage environment-destructive behaviors before they occur), or remedial (i.e., designed to encourage behaviors that correct an existing environmental problem). Usually, the preventive measures emphasized responses priming (or prompting), while the corrective measures applied some form of positive reinforcement. Response priming was accomplished with modelling techniques, or with written and/or verbal prompts presented either publicly or on a personal, one-to-one basis. Among the positive reinforcement procedures were field applications of token economies, lottery systems, feedback programming, and intergroup contests, as well as individual contingency contracting. Some experimental designs provided for comparisons between the behavioral effects of response priming and positive reinforcement.     

Facilitating paper recycling: effects of prompts, raffles, and contests

The effects of prompts and reinforcement to promote paper recycling were compared in six university dormitories. For a Prompt condition, residents were urged to recycle paper for ecological reasons via flyers distributed to each room. For a Raffle contingency, residents were given one raffle ticket for every pound of paper brought to a collection center. For a Contest contingency, two dorms were paired and the dorm whose residents delivered the most paper won $15 for its treasury. Contingency awareness was strengthened via a flyer placed under the door of each resident's room. Flyers alone had little effect in increasing paper-recycling behaviors, but the raffle (substantially) and the contest (somewhat) increased the amount of paper brought to a dorm's recycling center. Students whose rooms were closest to the collection center showed the greatest participation. Removal of the reinforcement contingencies resulted in a return to baseline levels.     

福至心灵：幸运感知对消费行为的影响及其理论解释

寻求幸运的行为从古至今广泛存在于人类生活的方方面面,幸运感知如何影响消费行为的理论成果为消费研究领域做出了重要贡献。通过系统回顾相关文献发现,个体的幸运感知会对冒险行为、独特性寻求、传染效应、特定事物的态度和幸运消费产生影响。归因理论、人格特质理论、认知启动理论、反事实思维、社会比较理论、控制感理论和启发式决策可以用于解释幸运感知对消费行为的影响。未来研究应深化幸运感知影响消费行为的作用机制并拓展边界条件及其双向结果。     

不同SOA条件下的情感启动效应研究

在150ms和250ms两种SOA条件下,以彩色图片为启动刺激,以汉语双字词为目标刺激,通过评价分类任务考察情感启动效应。结果表明在两种SOA条件下均存在显著的情感启动效应;积极启动和消极启动对目标词产生了不同的影响。类似Stroop效应的反应冲突机制可解释本研究所获得的结果。     

Masked emotional priming beyond global valence activations

An immense body of research demonstrates that emotional facial expressions can be processed unconsciously. However, it has been assumed that such processing takes place solely on a global valence-based level, allowing individuals to disentangle positive from negative emotions but not the specific emotion. In three studies, we investigated the specificity of emotion processing under conditions of limited awareness using a modified variant of an affective priming task. Faces with happy, angry, sad, fearful, and neutral expressions were presented as masked primes for 33 ms (Study 1) or 14 ms (Studies 2 and 3) followed by emotional target faces (Studies 1 and 2) or emotional adjectives (Study 3). Participants’ task was to categorise the target emotion. In all three studies, discrimination of targets was significantly affected by the emotional primes beyond a simple positive versus negative distinction. Results indicate that specific aspects of emotions might be automatically disentangled in addition to valence, even under conditions of subjective unawareness.     

The Persistence of Priming: Exploring Long-lasting Syntactic Priming Effects in Children and Adults

The implicit learning account of syntactic priming proposes that the same mechanism underlies syntactic priming and language development, providing a link between a child and adult language processing. The present experiment tested predictions of this account by comparing the persistence of syntactic priming effects in children and adults. Four-year-olds and adults first described transitive events after hearing transitive primes, constituting an exposure phase that established priming effects for passives. The persistence of this priming effect was measured in a test phase as participants described further transitive events but no longer heard primes. Their production of passives was compared to a baseline group who described the same pictures without any exposure to primes. Neither immediate nor long-term priming effects differed between children and adults but both children and adults showed significant immediate and persistent effects of the priming when the test phase occurred immediately after the exposure phase and when a short delay separated the exposure and test phase. The implications of these results for an implicit learning account of syntactic priming are discussed.     

象似性和手语学习经验对中国手语-汉语跨模态语义启动效应的影响

采用启动条件下的词汇判断任务,考察熟练手语使用者和无手语经验成年听人的跨模态语义启动效应。结果发现：1)在象似词条件下,两组被试判断汉语语义相关词的反应时均快于语义无关词,说明手语象似词和汉语词之间存在跨模态语义启动效应。2)在非象似词条件下,仅手语熟练被试判断汉语语义相关词的反应时快于语义无关词,无手语经验被试判断汉语语义相关词和无关词的速度没有差异。这是由于前者心理词库中的手语词和口语词共享语义表征,而后者主要依赖手语象似词的视觉模拟性。整个研究表明,中国手语和汉语间存在跨模态语义启动效应,但该效应受到手语词象似性和手语学习经历的调节。