When message tailoring backfires: The role of initial attitudes in affect–cognition matching

This research explores when and how tailoring messages to attitudinal bases backfires. Study 1 demonstrated that for attitudes (toward education subsidies) that were based more on beliefs than emotions, recipients whose initial attitudes were incongruent with the message position (i.e., message opponents) showed mismatching effects, such that the affective message was more persuasive than the cognitive message. Study 2 replicated these mismatching effects among message opponents for attitudes (toward a rival university) that were primarily affective. Study 3 controlled for effects of initial attitude certainty and replicated the mismatching effects of Study 2 for affective attitudes toward an increase in tuition. Finally, Study 4 suggested a potential mechanism for mismatching effects, revealing that for attitudes (toward an online course management system) that were based more on beliefs than emotions, message opponents counter‐argued with the cognitive appeal more intensely than the affective appeal. Contrary to the notion in the extant literature that mismatching effects are relatively rare compared with matching effects, the current research suggests that mismatching effects occur for both primarily affective and cognitive attitudes when the recipient is highly opposed to the message position. The present findings also demonstrate the utility of examining attitudinal bases at the object level in the context of message tailoring. Implications for message tailoring and for affective versus cognitive attitudes are discussed. Copyright © 2013 John Wiley & Sons, Ltd.     

对环保行为的心理学解读——规范焦点理论述评

社会规范对个体行为的影响常被低估.通过将社会规范区分为描述性规范和命令性规范,并强调注意焦点的作用,规范焦点理论重新强调了社会规范的重要作用.根据规范焦点理论,不同类型的社会规范有不同的作用,恰当地使用相应的社会规范信息对环保行为进行干预,可以减少乱丢垃圾、促进垃圾分类,改善节能、节约和保护资源等行为.立足于环保应用,总结了运用这种既科学又省力的措施时应注意的问题.最后,从文化差异和我国社会现阶段特征两个方面,论述了规范焦点理论及其所倡导的措施对我国环保工作的适用性.     

A China–New Zealand comparison of forgiveness

The present study examined the practice of forgiveness among participants from China (N = 172) and New Zealand (N = 91). We tested a theoretical model describing the relationships between collectivism, individualism, and forgiveness. Participants from China were more collectivistic and less individualistic than were participants from New Zealand. Overall, participants from New Zealand were more forgiving than were participants from China. Collectivism was positively related to decisional forgiveness in Chinese participants. Decisional forgiveness independently predicted conciliatory behaviour among participants from China, but this was not the case for participants from New Zealand. Thus, the hypothesized model received qualified support.     

The role of religion in moderating the impact of life events on material life goals: some evidence in support of terror management theory

How would religion and a life event carrying an existential threat (LEET) jointly impact a person's life goals of becoming wealthy and successful in one's career? Goal reprioritisation, socioemotional selectivity, and gerotranscendence theories predict a shift away from material goals following a LEET, independent of the effect of religion. However, terror management theory (TMT) predicts that the effect of death thoughts depends on one's prevailing cultural values. As religion can be regarded as a culture, it is possible that Christians' and non-believers' material life goals would be differentially altered by LEET. Data from 1259 young Chinese adults reveal no main effect of LEET, but a strong effect of religion. Moreover, there was an interaction effect between LEET and religion on material life goals: LEET weakened material goals for Christians but not for non-believers. These findings suggest that TMT is more suitable than the other theories for predicting life goal changes.     

延迟满足情境中2岁儿童对行为的自我控制能力和延迟策略的使用

以2岁儿童为被试,探讨其在延迟满足情境中的自我控制能力发展的状况。结果表明:(1)2岁儿童已具有一定程度的自我控制能力,个体差异显著,性别差异不显著;(2)2岁儿童已能使用一定的延迟策略,包括问题解决、分心、寻求安慰、消极等待、寻求他人帮助、回避等,其中使用频率最高的是分心策略;(3)不同的策略对延迟时间有着不同的影响;(4)儿童对策略的使用不会因延迟满足情境的不同而出现显著差异。     

如何认识普世伦理——论道德的普遍性与特殊性之关系

普世伦理就是道德的普遍性,它存在于特殊性之中。离开特殊性的普遍性是不存在的。     

关于克隆人试验与伦理学的三原则

由于克隆人试验的对象是人的活细胞,不是人的胚胎;并且由于人只能有限地决定自己的未来,根本无法决定自己的出生;同时由于基因诊断和修复有助于新生儿的健康,因而克隆人试验既不会伤害任何人的生命体,也不会侵犯任何可能出现的克隆人的自主权和平等权,进而不会违反伦理学的三原则。     

孟子对传统天命报应论的创造性转化--兼论性善论的价值合理性

在建立以性善论为核心的道德天命观过程中,文化根基的问题观照和传统文化的资源借续是孟子的理论立足点。通过以性善言天善、以心性的价值合理性印证天命的价值理性和“德福合一”的新解释,孟子重建了人的道德信仰,完成了对天命报应论的全新构想。心性的价值合理性与天命的价值理性之间的相互印证,是孟子性善论及其天命观中最有创意的理论运思。     

系统式团体心理辅导改善儿童同伴关系的研究

本研究将系统家庭治疗的思想及技术移植到学校情景中,对实验班人际距离较远的5名嫌弃儿在原班级中开展团体心理辅导活动.实验结果表明:嫌弃儿的人际距离明显改善.辅导中系统思想的引入、积极取向的气氛对同伴关系辅导有特殊的效果.     

新世纪预防医学发展方向的浅议

现代预防医学所面临的主要研究内容从传统的传染性疾病向以社会、环境等因素所导致的疾病转移,不仅需要研究人类的生物属性,而且在人类的社会属性以及和种因素对人群健康的影响、消除和控制这些方面有更为广泛的研究任务,并且需要从预防的理论、技术加以拓展。