排序方式: 共有23条查询结果,搜索用时 15 毫秒
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Davidson Dylan Kinley Jolene Wong Jacquelyne Y. Whitney Debbie Thakur Vishal K. Palay Joshua Sareen Jitender 《Journal of Rational-Emotive & Cognitive-Behavior Therapy》2022,40(2):369-387
Journal of Rational-Emotive & Cognitive-Behavior Therapy - Background: Cognitive behaviour therapy with mindfulness (CBTm) classes are a group-based, psychoeducational, clinical service. Early... 相似文献
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Pragya Mathur Shailendra P. Jain Durairaj Maheswaran 《Journal of Consumer Psychology》2012,22(4):545-557
Three studies document that consumers' implicit theories about the fixedness/malleability of personality guide brand personality updating in a brand extension context. The first two studies show that extension fit with the parent brand impacts brand personality updating only for incremental (vs. entity theorists). Specifically, for incremental theorists, brand personality is enhanced (vs. diluted) when extension fit is poor (vs. good), and only when brand personality is salient. The third study identifies conditions under which entity theorists focus on brand personality. Interestingly, overall evaluations of the parent brand and extension vary only with extension fit. Implications of our research are discussed. 相似文献
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