Antecedents of Taiwanese adolescents' purchase intention toward the merchandise of a celebrity: the moderating effect of celebrity adoration

The purpose of the present study was to investigate the relative importance of adolescents' attitude toward an act (the degree to which the person had a favorable or unfavorable evaluation or appraisal of the act's behavior in question), perceived norm, and perceived behavioral control in predicting Taiwanese adolescents' intention to purchase the merchandise of a celebrity when they had different levels of celebrity adoration. The present results showed that the relative strengths of attitude toward the act and the perception of behavioral control in predicting purchase intention toward the merchandise of a celebrity were stronger for adolescents in the celebrity adoration group than for adolescents in the celebrity nonadoration group. On the other hand, the relative importance of the perceived norm in predicting the attitude toward the act and the purchase intention was stronger for adolescents in the celebrity nonadoration group than for adolescents in the celebrity adoration group.     

Expectation and repetition effects in searching for featural singletons in very brief displays

We studied the effects of expectation and repetition on searching for singletons in very brief displays. In Experiment 1, we found that when a given feature defined the singleton for a whole block--so that in every trial the subject could expect a particular target feature--search accuracy was significantly higher than when the feature setting was randomly redetermined from trial to trial. However, an unexpected repetition triggered almost no advantage. In Experiment 2, we found no advantage for expected alternation. Experiments 3 and 4 demonstrated that there is little or no advantage for perception in conditions allowing only for target-feature facilitation or distractor-feature inhibition. We propose that in singleton search a division of feature space facilitates detection, and that this division works best under conditions of expected repetition. Experiment 5 replicated Experiment 1, but in Experiment 5 we examined response times and long display exposures. Results suggested that previous findings of singleton priming reflect mainly postperceptual factors.     

青少年性发展的差异及其对人格发展的影响

研究青少年性发育现状及其对性心理与人格发展的影响。方法：采用统一编制的《中学生性现状调查问卷》及16PF人格问卷,采用分层抽样方法,对江西4所中学的1000名学生进行问卷调查。结果：(1)青少年手淫行为发生率、与异性交往愿望及性冲动等方面均存在性别差异和年级差异;(2)性成熟的青少年的多种人格特征与未成熟的存在显著性差异。结论：青少年性生理发育正常,但在性心理方面很不成熟,对手淫、性冲动和异性交往等方面问题较多,性发展影响青少年人格发展。     

A multinomial logit analysis of methods used by persons who completed suicide

This paper presents a multinomial logit analysis of the methods used by Taiwanese individuals who completed suicide between 1991 and 1993. We investigated the influence of age, gender, urban or rural residence, seasons, and occupations on the six "choices" of suicide methods. The findings suggest that a systematic pattern exists between the choice of method and demographic characteristics of persons who have completed suicide. Most of the different patterns of suicide by sex, age, occupation, or residence can be understood by the different availability and accessibility to the means of suicide faced by the individuals. Our findings support Becker's (1962, 1974, 1993) contention that all kinds of human behavior or choices are shaped by the constraints imposed on the individuals. The findings also have important policy implications for suicide prevention in that they support Lester's advocacy to prevent or reduce suicide incidents by limiting availability, blocking accessibility, or "inconveniencing" the suicidal individuals.     

Are there capacity limitations in symmetry perception?

Previous researchers have proposed that there are two types of symmetry detection: one based on crude preattentive symmetry judgments and another based on detailed scrutiny of individual parts (Barlow & Reeves, 1979; S. E. Palmer & Hemenway, 1978; Royer, 1981). Four experiments were conducted to examine capacity limits in different symmetry judgments. Observers were required to discriminate between random patterns and approximate symmetry (Experiments 1 and 3) or between perfect and approximate symmetry (Experiments 2 and 4). The patterns were divided into two sets of dots, presented either simultaneously or successively. A comparison of accuracy under these two presentation conditions suggested that symmetry detection involves an analysis that is spatially parallel but coarse, regardless of either task difficulty or task type (detecting symmetry vs. detecting asymmetry).     

How are social identities linked to self-conception and intergroup orientation? The moderating effect of implicit theories

Social identity approaches assume that social identification affects both self-conception and intergroup orientation. The authors contend that such social identification effects are accentuated when people hold a fixed view of human character and attribute immutable dispositions to social groups. To these individuals, social identities are immutable, concrete entities capable of guiding self-conception and intergroup orientation. Social identification effects are attenuated when people hold a malleable view of human character and thus do not view social identities as fixed, concrete entities. The authors tested and found support for this contention in three studies that were conducted in the context of the Hong Kong 1997 political transition, and discussed the findings in terms of their implications for self-conceptions and the meaning of social identification.     

Temporal integration of speech prosody is shaped by language experience: an fMRI study

Differences in hemispheric functions underlying speech perception may be related to the size of temporal integration windows over which prosodic features (e.g., pitch) span in the speech signal. Chinese tone and intonation, both signaled by variations in pitch contours, span over shorter (local) and longer (global) temporal domains, respectively. This cross-linguistic (Chinese and English) study uses functional magnetic resonance imaging to show that pitch contours associated with tones are processed in the left hemisphere by Chinese listeners only, whereas pitch contours associated with intonation are processed predominantly in the right hemisphere. These findings argue against the view that all aspects of speech prosody are lateralized to the right hemisphere, and promote the idea that varying-sized temporal integration windows reflect a neurobiological adaptation to meet the 'prosodic needs' of a particular language.     

Effects of experience on fetal voice recognition

Abstract - The ability of human fetuses to recognize their own mother's voice was examined. Sixty term fetuses were assigned to one of two conditions during which they were exposed to a tape recording of their mother or a female stranger reading a passage. Voice stimuli were delivered through a loudspeaker held approximately 10 cm above the maternal abdomen and played at an average of 95 dB SPL. Each condition consisted of three 2-min periods: no stimulus, voice (mother or stranger), and no stimulus. Fetal heart rate increased in response to the mother's voice and decreased in response to the stranger's; both responses were sustained for 4 min. The finding of differential behavior in response to a familiar versus a novel voice provides evidence that experience influences fetal voice processing. It supports an epigenetic model of speech perception, presuming an interaction between genetic expression of neural development and species-specific experience.     

Maternal question-asking behavior to Taiwanese children with Down syndrome and with no disability

To study maternal question-asking of Taiwanese children during free play and at meal time each mother-child dyad was videotaped at home. The mothers of children with Down syndrome asked more questions across different types of question during free play, at meal time, and for the sum of these two. Although no group difference was found for producing each type of question during free play, these 20 mothers asked more directive questions at meal time. Combined conditions analysis showed they used more directive questions and fewer requests for clarification than the 20 mothers of children with no disability.