Marital Quality and Gender Role Stereotype

The study explored the relation of marital quality with gender role stereotype. A cohort of 350 couples aged 30–50 years were assessed for marital quality, gender role identity and gender role attitude. Results revealed a preference for traditional pattern, as masculinity for men and femininity for women were associated with better marital quality. Modern gender role attitude was significantly associated with marital quality in case of non-working women, but not with other categories. The results have been discussed in the context of cultural notions of gender.     

When he doesn't mean you: gender-exclusive language as ostracism

Three studies assessed whether a common cultural practice, namely, the use of gender-exclusive language (e.g., using he to indicate he or she), is experienced as ostracism at the group level by women. Women responded to the use of gender-exclusive language (he) during a mock job interview with a lower sense of belonging, less motivation, and less expected identification with the job compared to others exposed to gender-inclusive (he or she) or gender-neutral ( one) language (Studies 1 and 2). Moreover, the more emotionally disengaged women became over the course of a job interview upon hearing gender-exclusive language, the less motivation and job identification they subsequently reported (Study 3). Together, these studies show that subtle linguistic cues that may seem trivial at face value can signal group-based ostracism and lead members of the ostracized group to self-select out of important professional environments.     

Gender Roles and Cultural Continuity in the Asian Indian Immigrant Community in the U.S.

Ethnic identity is a part of positive self-concept that consciously anchors an individual to a particular ethnic group. Central to this identity is a sense of belonging, as well as a commitment to the group's values, beliefs, behaviors, conventions, and customs. This study focuses on the Asian Indian community in the U.S. to investigate their concerns with the continuity of ethnic identity via maintenance of traditional culture. Intergenerational synchrony in two specific values, attitudes toward women and dating, were examined as indicators of successful transmission of culture and identity. Forty-sixeducated, middle class Indian immigrant families, the majority of whom were foreign born and Hindus,participated in this study by responding to three questionnaires: Attitude Toward Women Scale, Dating Scale, and IPAT Anxiety Scale. Although the results show a strong similarity between parents and children on target attitudes, distinct intergenerational and gender asymmetries emerged. The conscious attempt to preserve certain critical attitudes, values, and behaviors characteristic of the group was labeled “judicious biculturalism,” an expression of active involvement on the immigrants' part to control the course of their own acculturation. The study has implications for women's status within the Asian Indian community.     

A new American dilemma? The effect of ethnic identification and public service on the national inclusion of ethnic minorities

Three experiments integrate research from political science and social psychology to examine the consequences of two competing visions of American national identity. American identity has been defined not only in terms of shared ethnocultural heritage originating in Europe (the ethnocultural prototype) but also in terms of shared commitment to civic service (the civic responsibility prototype). Three experiments tested the consequence of highlighting each of these national prototypes on perceivers' inclusion of ethnic minorities as legitimately American. Experiments 1–3 showed that highlighting ethnic minorities' allegiance to their ethnic subgroup (versus downplaying it) challenges the ethnocultural prototype and makes ethnic minorities appear less American. Process data showed that this effect was mediated by increased threats to American distinctiveness. By contrast, emphasizing ethnic minorities' national service (versus local community service) highlights ethnic minorities' fit with the civic responsibility prototype and makes ethnic minorities appear more American (Experiments 2–3). Process data showed that this effect was mediated by enhanced American distinctiveness. Collectively, these experiments highlight how inclusion of ethnic minorities in the nation can wax and wane depending on which definition of national character is salient in the social context. Copyright © 2012 John Wiley & Sons, Ltd.     

Perceived Racism as Moderator Between Self‐Esteem/Shyness and Psychological Distress Among African Americans

In the spirit of the mission of social justice in counseling, this study examined perceived racism as a moderator on the association between self‐concept (i.e., self‐esteem, shyness) and distress among African Americans. The authors examined whether perceived racism changed the relationship between self‐esteem/shyness and psychological distress by investigating a sample of 394 African Americans. With a moderation analysis, the authors found significant interaction effects of Self‐Esteem × Perceived Racism and Shyness × Perceived Racism on distress.     

The effect of deal exclusivity on consumer response to targeted price promotions: A social identification perspective

Discounts offered selectively to consumers are commonplace in the market and reflect the assumption that individuals will respond positively to targeted discounts. We consider whether exclusive deals evoke more positive responses than inclusive offers, an outcome referred to as a deal exclusivity effect. Contrary to the intuition that targeted promotions will always be evaluated more favorably than inclusive offers, we show that deal exclusivity effects (1) can be attenuated based upon factors influencing the extent to which recipients identify with other deal recipients and (2) are mediated by the offer's ability to enable the recipient to engage in self-enhancement.     

To be or not to be (ethnic): Public vs. private expressions of ethnic identification differentially impact national inclusion of White and non-White groups

Many pluralistic nations are witnessing vigorous debate about multiculturalism. In the U.S., Americans generally embrace principles of ethnic diversity but dislike minorities who express strong ethnic identification. Two experiments examined this seeming contradiction by differentiating between ethnic identity expressed in private vs. public by non-White and White individuals. Then we tested whether individuals' identity expressions differentially affected perceivers' construal of their entire ethnic group as legitimately American. Results indicated that at a conscious level, White and non-White ethnic groups were held to the same standard and construed as significantly less American when members expressed their ethnic identity publicly vs. privately. However, at an unconscious level, a double standard emerged: non-White ethnic groups were implicitly rejected as less American if members expressed ethnic identity publicly, while White ethnics were implicitly accepted as legitimate Americans regardless of where they expressed ethnic identity.