Teaching business ethics to professional engineers

Without question “business ethics” is one of the hot topics of the day. Over the past months we have seen business after business charged with improper practices that violate commonly-accepted ethical norms. This has led to a loss of confidence in corporate management, and has had severe economic consequences. From many quarters business educators have heard the call to put more emphasis on ethical practices in their business courses and curricula. Engineering educators are also heeding this call, since the practice of engineering usually involves working for (or leading) a business and/or engaging in business transactions. In the summer of 2002, Auburn University’s Engineering Professional Development program made the decision to produce—based on the author’s Executive MBA course in Business Ethics—a distance-delivered continuing education program for professional engineers and surveyors. Participants across the USA now may use the course to satisfy continuing education requirements with respect to professional licensing and certification. This paper outlines the purpose and content of the course and describes its production, distribution, application, and evaluation. An earlier version of this paper was presented at the “Ethics and Social Responsibility in Engineering and Technology” meeting, New Orleans, 2003.     

Computational approaches to the development of perceptual expertise

Dog experts, ornithologists, radiologists and other specialists are noted for their remarkable abilities at categorizing, identifying and recognizing objects within their domain of expertise. A complete understanding of the development of perceptual expertise requires a combination of thorough empirical research and carefully articulated computational theories that formalize specific hypotheses about the acquisition of expertise. A comprehensive computational theory of the development of perceptual expertise remains elusive, but we can look to existing computational models from the object-recognition, perceptual-categorization, automaticity and related literatures for possible starting points. Arguably, hypotheses about the development of perceptual expertise should first be explored within the context of existing computational models of visual object understanding before considering the creation of highly modularized adaptations for particular domains of perceptual expertise.     

The new (old) age movement: Assessing a Vatican assessment

This article examines the recent Vatican document "Jesus Christ the Bearer of the Water of Life: A Christian Reflection on the 'New Age' ". This official Catholic response to a diverse and polycentric religio-spiritual phenomenon reveals problematic conditions and core institutional concerns surrounding religion in the culture of postmodernity. These concerns--which are both cause and effect of the diffusion of Catholic identity--include pollution motifs, the impact of relativism, pluralism, privatized religiosity, and waning institutional control of religious symbols. Attention is also directed to the efficacy of doctrinal formulations as a boundary maintenance mechanism and to the way in which the Vatican response to the New Age movement exemplifies church/sect dynamics within contemporary Catholicism.     

Noncontingent reinforcement, alternative reinforcement, and the matching law: a laboratory demonstration

Basic researchers, but not most applied researchers, have assumed that the behavior-decelerating effects of noncontingent reinforcement result at least partly from adventitious reinforcement of competing behaviors. The literature contains only sketchy evidence of these effects because few noncontingent reinforcement studies measure alternative behaviors. A laboratory model is presented in which concurrent schedules of contingent reinforcement were used to establish a "target" and an "alternative" behavior. Imposing noncontingent reinforcement decreased target behavior rates and increased alternative behavior rates, outcomes that were well described by the standard quantitative account of alternative reinforcement, the generalized matching law. These results suggest that adventitious reinforcement of alternative behaviors can occur during noncontingent reinforcement interventions, although the range of conditions under which this occurs remains to be determined in future studies. As an adjunct to applied studies, laboratory models permit easy measurement of alternative behaviors and parametric manipulations needed to answer many research questions.     

Immediate spatial distortions of pointing movements induced by visual landmarks

We tested the influence of two horizontally aligned visual landmarks on pointing movements to memorized targets, to investigate whether the visuomotor system can make use of an egocentric representation unaffected by visual context. The endpoints of pointing movements were systematically distorted toward the nearest visual landmark, indicating that spatial representations included both target and nontarget information. These distortions were not due to the presence of the landmarks during the movement but, rather, to their presence in the encoding phase. Qualitatively similar distortions were present even with the shortest possible retention phase, when the target was extinguished at movement onset. Finally, we found the same pattern of distortion when participants were forced to remember the target within an allocentric frame of reference. We argue that even early memory representations for pointing movements are influenced by visual information in the surrounding visual field.     

Negative and positive congruence effects in letters and shapes

In six experiments in which a binary classification task was used, letter and nonletter (geometrical shapes, pseudoletters, or rotated letters) targets were presented either in isolation or surrounded by a geometrical shape. The surrounding shape could be congruent or incongruent with the target. When the classification required a distinction between letters and nonletters, either explicitly (Experiments 1-3) or implicitly (Experiment 4), a negative congruence effect was obtained for letters, contrasting with a regular, positive congruence effect for nonletters. When no distinction was to be made, letters and nonletters invariably showed a positive congruence effect (Experiments 5 and 6). In particular, between Experiments 1-4 and Experiments 5 and 6, the occurrence of negative or positive congruence effects for the same stimuli depended on the task. Feature interaction, target selection, and response competition explanations were tested against a feature integration approach. The results are explained in terms of different feature integration strategies for letters and nonletters.     

Reading units that include interword spaces: Filling spaces around a letter can facilitate letter detection

College students searched for the letter "a" in prose passages typed normally, with an asterisk (Experiments 1 and 2) or the letter "x" (Experiment 3) replacing every interword space, or with asterisks replacing only some of the interword spaces (Experiment 2). Contrary to predictions based on masking through lateral interference but consistent with predictions based on studies of eye movement monitoring and unitization, asterisks or instances of the letter "x" surrounding the word "a" actually made the letter "a" easier to detect in that word, but generally not in other words in the text. It is concluded that for very common words, reading units may extend beyond the word boundary to include the surrounding interword spaces.