Low‐price guarantees as advertisement strategy and compensation policy: The more,the better?

Companies sometimes employ a “lowest price or more than the difference back” policy (i.e., a price‐beating guarantee). We investigated whether such a policy is more effective to attract and retain customers than when the exact price difference is promised (i.e., a price‐matching guarantee). The first study revealed that about 60% of the marketers and shop owners in our sample thought that beating price differences is a more effective strategy than matching price differences. However, the four subsequent studies challenged this assumption. Specifically, the advertisement as well as the provision of price‐beating refunds did not have an incremental positive effect on customers' general attitudes in terms of trust, brand perception, loyalty, and shopping intentions beyond the level that was already reached by price‐matching refunds. Moreover, our mediation analyses revealed that the null effect of price‐matching versus price‐beating was mediated by fairness perceptions. From a theoretical perspective, these results are in line with a fairness account, which holds that people do not only evaluate the economic value of an outcome, but also take equality considerations into account. Because price‐beating is literally more expensive than price‐matching, from a practical point of view, companies should be informed that the employment of a price‐beating guarantee is a cost‐ineffective advertisement strategy and compensation policy.     

Expressions of emotional distress in active duty military personnel with mild traumatic brain injury: A qualitative content analysis

Service members (SMs) who sustain traumatic brain injury (TBI) during deployment have increased risk for mental health issues. Mental health treatment can be challenging in military settings where treatment seeking is often stigmatized. Adequate care relies on accurate interpretations of SMs’ verbal accounts of distress, but little is known about how SMs, embedded in a culture that values resilience and self-reliance, relay emotional distress. We performed qualitative analyses of recordings from a telephone-based intervention with 25 SMs who sustained deployment-related mild TBI (mTBI) to elucidate thematic and dialectal patterns. Consistent with our expectations, SMs rarely used explicit depressive terms while discussing their emotional distress. More prevalent was language suggestive of an overarching theme of loss of control, whereby SMs’ stress, anxiety, and anger were often attributable to SMs’ perceptions that they had incomplete jurisdiction over their own lives. This study may help mental health providers improve engagements with SMs and Veterans, preventing misunderstandings and even improper diagnoses or referrals that could result from a strict reliance on the more customary expressions of distress.     

Parent-carer awareness and understanding of dyspraxia: Implications for child development support practices

Dyspraxia manifests as difficulty in thinking, planning, and executing planned movements or tasks. Dyspraxia affects roughly 5–6% of school aged children. This study aimed to explore parent-carer’s awareness and understanding of dyspraxia and the resources they self-perceived to need to manage their children with dyspraxia. Informants were 15 parents from the Cape Peninsula, South Africa. They completed semi-structured interviews on their knowledge of and indicators of dyspraxia in their children and resources they presently utilised or could seek to use. Thematic analysis of the data suggested the parent-carers to be aware of motor rather than cognition oriented limitations. Additionally, parent-carers accessed or sought educator assistance from the school system. Health professionals and educators working with parents of children with dyspraxia can expect them to report reliably on behavioural characteristics of their children’s abilities important for treatment support interventions.     

Subtyping children and adolescents with loss of control eating by negative affect and dietary restraint

OBJECTIVE: Research suggests that subtyping adults with binge eating disorders by dietary restraint and negative affect predicts comorbid psychopathology, binge eating severity, and treatment outcome. Little research has explored the validity and clinical utility of subtyping youth along these dimensions. METHOD: Children (aged 8-18 years) reporting loss of control eating (n=159) were characterized based upon measures of dietary restraint and negative affect using cluster analysis, and then compared regarding disordered eating attitudes and behaviors, and parent-reported behavior problems. RESULTS: Robust subtypes characterized by dietary restraint (n=114; 71.7%) and dietary restraint/high negative affect (n=45; 28.3%) emerged. Compared to the former group, the dietary restraint/high negative affect subtype evidenced increased shape and weight concerns, more frequent binge eating episodes, and higher rates of parent-reported problems (all ps<0.05). CONCLUSION: Similar to findings from the adult literature, the presence of negative affect may mark a more severe variant of loss of control eating in youth. Future research should explore the impact of dietary restraint/negative affect subtypes on psychiatric functioning, body weight, and treatment outcome.     

Perceptual adaptation to non-native speech

This study investigated talker-dependent and talker-independent perceptual adaptation to foreign-accent English. Experiment 1 investigated talker-dependent adaptation by comparing native English listeners' recognition accuracy for Chinese-accented English across single and multiple talker presentation conditions. Results showed that the native listeners adapted to the foreign-accented speech over the course of the single talker presentation condition with some variation in the rate and extent of this adaptation depending on the baseline sentence intelligibility of the foreign-accented talker. Experiment 2 investigated talker-independent perceptual adaptation to Chinese-accented English by exposing native English listeners to Chinese-accented English and then testing their perception of English produced by a novel Chinese-accented talker. Results showed that, if exposed to multiple talkers of Chinese-accented English during training, native English listeners could achieve talker-independent adaptation to Chinese-accented English. Taken together, these findings provide evidence for highly flexible speech perception processes that can adapt to speech that deviates substantially from the pronunciation norms in the native talker community along multiple acoustic-phonetic dimensions.     

Are changes in blood pressure and total cholesterol related to changes in mood? An 18-month study of men and women.

The authors investigated the within-person association of reported mood with blood pressure and total cholesterol (TC) levels, each assessed 4 times over an 18-month period in 128 men and 154 women. Change over time in tense arousal was significantly positively associated with changes over time in systolic blood pressure (SBP) and diastolic blood pressure (DBP) but not TC. A change in hedonic tone was significantly associated with SBP (an increase in negative affect was associated with an increase in SBP) but not with DBP or TC. There were no sex differences in associations of mood with SBP or TC. However, increases in tense arousal and negative affect were significantly associated with an increase in DBP for women but not men.     

Using E-Z reader to model the effects of higher level language processing on eye movements during reading

Although computational models of eye-movement control during reading have been used to explain how saccadic programming, visual constraints, attention allocation, and lexical processing jointly affect eye movements during reading, these models have largely ignored the issue of how higher level, postlexical language processing affects eye movements. The present article shows how one of these models, E-Z Reader (Pollatsek, Reichle, & Rayner, 2006c), can be augmented to redress this limitation. Simulations show that with a few simple assumptions, the model can account for the fact that effects of higher level language processing are not observed on eye movements when such processing is occurring without difficulty, but can capture the patterns of eye movements that are observed when such processing is slowed or disrupted.     

Who are the Mentally Handicapped?

ABSTRACT In this paper we compare philosophical and contemporary psychological approaches to mental handicap. Careful comparison between the disciplines reveals major differences and indicates that much further work is needed which would be fruitful for both sides.
The two disciplines concentrate on different questions: philosophy tends to look chiefly at mental handicap in relation to issues of personhood and is not very clear about what mental handicap is; psychology on the other hand is much more specific about mental handicap, but shows little concern with critically examining value issues. Our main intention is to explore the different ways in which mental handicap is defined and seen as a class.
We conclude that class definition embodies a significant normative component and a large element of social construction. To ignore this and attempt to make normative judgements on the basis of class membership is thus highly problematic. Since within philosophy, these normative issues are often discussed in terms of personhood, this category is also critically examined and the conclusion is reached that it too has normative and social components which can lead to ethically dubious judgements being made about 'the mentally handicapped'.