Perceptual fluency effects in judgments of creativity and beauty: creative objects are perceived fluently yet they are visually complex

ABSTRACT

Perceptual fluency typically has a positive influence on aesthetic evaluations of beauty, but few studies have examined its influence on creativity evaluations. Creativity has two facets, originality and quality. If creativity judgments involve estimating product originality, such judgments may be associated with perceptual disfluency, while product quality may be associated with perceptual fluency. We examined the relationship between perceptual fluency and judgments of creativity and beauty across seven experiments. Creativity judgments were affected by most perceptual fluencysources. We observed a highly-fluent-is-beautiful-and-creative relation when testing repeated exposure and figure-ground contrast. Prototypicality displayed a high-fluency–is-beautiful relation, with creativity judgments unaffected. Visual complexity displayed a consistent disfluent-is-creative effect, with mixed results for beauty. For creativity (but not beauty) evaluations, increased saliency of visual complexity led to discounting fluent-is-creative effects, supporting the hypothesis that there are at least two fluency pathways to creativity judgments that take both originality and quality into account.     

Community Storytelling Network,Neighborhood Context,and Civic Engagement: A Multilevel Approach

From a communication infrastructure theory perspective, the current study examined individuals’ civic engagement (neighborhood belonging, collective efficacy, and civic participation) as influenced by 2 multilevel components of the communication infrastructure—an integrated connectedness to a storytelling network (ICSN) and the residential context—focusing on ethnic heterogeneity and residential stability. Our multilevel analyses show that ICSN is the most important individual‐level factor in civic engagement—neighborhood belonging, collective efficacy, and civic participation—after controlling for other individual‐level and neighborhood‐level factors. In both ethnically homogeneous and heterogeneous areas and in both stable and unstable areas, ICSN is an important factor in civic engagement. As contextual factors, residential stability positively affects neighborhood belonging and collective efficacy, and ethnic heterogeneity is negatively related to collective efficacy. Our data do not show any direct contextual effects of residential stability or ethnic heterogeneity on civic participation. However, our HLM analysis showed that the relative importance of ICSN for the likelihood of participation in civic activities is significantly higher in unstable or ethnically heterogeneous areas than in stable or ethnically homogeneous areas.