Sexual harassment expanded: An examination of the relationships among sexual harassment,sex discrimination,and aggression in the workplace

We hypothesized that sexual harassment is part of a broader behavioral family including aggression and discrimination. We examined whether the relationships between these types of mistreatment can be represented well by a general factor that relates to other workplace variables. Evidence from military datasets showed that sexual harassment, sex discrimination, and workplace aggression can be conceptualized as a more general factor that functioned well in an integrated model of sexual harassment and was experienced differently by men and women. Thus, there is utility in examining these types of mistreatment both together and independently, both for research and prevention purposes.     

Preference‐based segmentation: a study of meal preferences among Norwegian teenagers

The primary goal of this study was to examine the applicability of preference‐based segmentation for a broad array of meals in the context of teenagers. A representative sample of 1,168 Norwegian schoolchildren provided an evaluation of 20 common dinner meals in terms of preference (liking). Cluster analysis was used to establish four distinct preference‐based food segments. These four segments were termed Food Lovers, Fish Haters, Fish Lovers and Dislikers. The relationship between these four preference‐based segments and demographic, consumption, attitude and lifestyle variables was finally modelled using a multinomial logit analysis. The results highlight the fact that social and family‐related attitude and lifestyle variables have a greater ability to profile the segments and explain segment membership than demographic variables. The findings indicate that there are distinct and interesting differences between these segments. The findings have some implications for marketers within the industry in terms of effectively targeting the different market segments. Copyright © 2004 Henry Stewart Publications Ltd.     

Book Reviews

A WOMAN'S CHOICE: A GUIDE TO DECISION MAKING
EASY TIME. Belinda Rodgers McCarthy. Lexington, Mass.     

A randomised trial of the effect of appearance versus health-framed messages on engagement with an online brief screening and alcohol reduction intervention

Objectives: To compare the impact of appearance versus health-framed messages on engagement in a brief web-based risk screening and alcohol reduction intervention.

Design: Randomised trial delivered via Drinkaware’s website. Visitors were exposed to appearance (n?=?51,588) or health-framed messages (n?=?52,639) directing them towards an AUDIT-C risk screening questionnaire. Users completing this questionnaire were given feedback on their risk level and extended frame-congruent information.

Outcomes: The primary outcome is completion of the AUDIT-C questionnaire. The secondary outcome is whether the participant accessed any of four further resources.

Results: The appearance-framed message led to a small but significant increase in the number of users completing the AUDIT-C compared to the health-framed message (n?=?3,537, 6.86% versus n?=?3,355, 6.37%, p?<?0.01). Conversely, following subsequent risk feedback, users exposed to extended health-framed information were more likely to access further resources (n?=?1,146, 2.17% versus n?=?942, 1.83%, p?<?0.01).

Conclusions: Physical appearance-framed messages increased the likelihood of engagement with an online alcohol screening and brief intervention tool, whereas health-framed messages increased the likelihood of accessing further resources. This highlights the potential for the use of multi-level approaches in alcohol reduction interventions.     

The disruption of STM: A response to our commentators

We welcome the discussion prompted by our data (Larsen & Baddeley, this issue 2003). In the case of Macken and Jones (this issue 2003), we note that much of it concerns inconsistency between their findings and those of ourselves and/or others, emphasizing the need for further replication. We welcome the emphasis that Neath, Farley, and Surprenant (this issue 2003) place on the importance of strategy. This is likely to be an issue of increasing importance in the field, although we have doubts about the correlational approach adopted by Neath et al. Finally, we welcome the demonstration by Page and Norris (this issue 2003) that their primacy model is able to give a computationally explicit account of the irrelevant speech effect within a broad phonological loop framework.